Content Strategist, Cloud
We’re Coinbase. We’re the world’s most trusted way to join the crypto revolution, serving more than 73 million accounts in more than 100 countries.
Our mission is to increase economic freedom around the world, and we couldn’t do this without hiring the best people. We’re a group of hard-working overachievers who are deeply focused on building the future of finance and Web 3.0 for our users across the globe, whether they’re trading, storing, staking or using crypto. Know those people who always lead the group project? That’s us.
There are a few things we look for across all hires we make at Coinbase, regardless of role or team. First, we look for candidates who will thrive in a culture like ours, where we default to trust, embrace feedback, and disrupt ourselves. Second, we expect all employees to commit to our mission-focused approach to our work. Finally, we seek people who are excited to learn about and live crypto, because those are the folks who enjoy the intense moments in our sprint and recharge work culture. We’re a remote-first company looking to hire the absolute best talent all over the world.
Ready to #LiveCrypto? Who you are:
- You’ve got positive energy. You’re optimistic about the future and determined to get there.
- You’re never tired of learning. You want to be a pro in bleeding edge tech like DeFi, NFTs, DAOs, and Web 3.0.
- You appreciate direct communication. You’re both an active communicator and an eager listener - because let’s face it, you can’t have one without the other. You’re cool with candid feedback and see every setback as an opportunity to grow.
- You can pivot on the fly. Crypto is constantly evolving, so our priorities do, too. What you worked on last month may not be what you work on today, and that excites you. You’re not looking for a boring job.
- You have a “can do” attitude. Our teams create high-quality work on quick timelines. Owning a problem doesn’t scare you, but rather empowers you to take 100% responsibility for achieving our mission.
- You want to be part of a winning team. We’re stronger together, and you’re a person who embraces being pushed out of your comfort zone.
Job description
Coinbase has built the world's leading compliant cryptocurrency platform serving over 30 million accounts in more than 100 countries. With multiple successful products, and our vocal advocacy for blockchain technology, we have played a major part in mainstream awareness and adoption of cryptocurrency. We are proud to offer an entire suite of products that are helping build the crypto-economy, and increase economic freedom around the world.
There are a few things we look for across all hires we make at Coinbase, regardless of role or team. First, we assess whether a candidate demonstrates our values: Clear Communication, Positive Energy, Efficient Execution, and Continuous Learning. Second, we look for signals that a candidate will thrive in a culture like ours, where we default to trust, embrace feedback, disrupt ourselves, and expect sustained high performance because we play as a championship team. Finally, we seek people with the desire and capacity to build and share expertise in the frontier technologies of crypto and blockchain, in whatever way is most relevant to their role.
Coinbase's Customer Experience (CX) organization plays a critical role in achieving that vision. Our team is dedicated to eliminating customer pain points, empowering our global user base via self-service and automation, and optimizing customer support interactions to create an effortless experience. Our subteam, CX Content supports all content strategy and creation efforts across the company to ensure that customers in every region are given the best customer experience. The Content team is responsible for driving self-service experiences to help customers help themselves. We are looking for a talented, solutions-focused Content Strategist, with familiarity with the cryptoeconomy, to join our remote team leading content-specific projects and content creation.
As a Content Strategist you will write and maintain educational content for a variety of Coinbase customers and teams, including Help Center articles and product related content.
What You'll Be Doing (i.e., Job Duties)
- Partner with stakeholders to translate complex ideas, concepts, and developments into customer-friendly content that deflects customer support inquiries, builds trust in the Coinbase brand, and inspires further engagement.
- Continuously improve on our content across support products in service of Customer Experience goals.
- Collaborate with designers and product teams to produce collateral that shapes our brand and helps future customers get started in crypto.
- Optimize your content on a regular basis working backwards from data.
- Regularly review performance metrics to better understand what works and what doesn’t.
- Create content for a variety of product lines for different Coinbase user segments and know when your technical expertise needs to be put into lay terms and when it needs to remain technical in nature.
What We Look For In You (ie. Job Requirements)
- Bachelor's degree or equivalent practical experience.
3+ years of relevant industry experience - with a background in technical writing for customers, specifically
Working knowledge of content management systems, spreadsheets, Google Docs, JIRA
Excellent communication, presentation and analytical skills, and ability to communicate complex concepts clearly and persuasively across different audiences
Effectiveness in working across organizational boundaries to define, manage, and prioritize work.
Ability to deftly handle feedback and edits from partners across the company: peers, subject matter expertise, and the Legal team
Experience working with designers to tell (and show) the best story possible
Enthusiasm for financial innovation and Coinbase’s mission
Nice to haves
- Experience working within or directly with Customer Experience organizations.
Familiarity with Agile methodology
Understanding of the cryptocurrency industry
Sound cool? Let's work together.
Notice for Colorado applicants as required by sb19-085 (8-5-20). Target annual salary for this role performed in Colorado is either $96,475 or $113,900* + target bonus + target equity + benefits (including medical, dental, vision and 401(k)).
*The exact compensation at which this job is filled will be determined by the skills and experience of qualified candidates.
ID: G2120
Coinbase is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. For US applicants, you may view Pay Transparency, Employee Rights and Equal Employment Opportunity is the Law notices by clicking on their corresponding links. Additionally, Coinbase participates in the E-Verify program in certain locations, as required by law.
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