Multimedia Content Manager at NextRoll

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You’ll join our marketing team, reporting to the Head of Content Strategy, and will be our video rockstar, with an ability to create, produce, and distribute engaging and valuable videos at scale in a way that delights our e-commerce customers. This is a role that requires deep technical video production expertise, a sense of urgency when it comes to capturing narratives that address specific customer challenges, and a knack for piecing it all together through a variety of engaging video formats — from upper funnel branding videos to lower funnel product videos. You also have a vision and ability to repurpose both video and written content into other multimedia formats, including infographics, static images, gifs, slideshares, audio/Podcast, and more. 

Multimedia content is a new and growing function at AdRoll. This is an exciting opportunity to build a powerful multimedia engine that influences our business goals to drive inbound acquisition and delight customers across the lifecycle. To be successful in this role, you are fearless, curious, and a self-starter, who collaborates well with all levels and teams within an organization and can proactively ask the right questions to build and optimize robust multimedia content programs. You will work closely with marketing stakeholders to set up performance dashboards and look for opportunities to influence the progression of customers across the lifecycle with multimedia. 

Our work environment is one where ambition thrives and so will you. We help every employee discover their full potential by giving them opportunities to expand their skill set and develop their career at NextRoll. Don't think you have all the skills required for this role? That's okay, we're committed to helping all of our employees learn and grow.

The impact you’ll make: 
  • Bridge the gap between our product narrative and the needs of customers with video content that distills complex concepts into a series of learning experiences that helps to progress e-commerce marketer growth from beginner to expert, across multiple personas and verticals
  • Schedule talent, develop narratives, produce, and edit livestreams, webinars, educational and technical videos at scale
  • Repurpose video into other multimedia formats including audio/Podcast, infographics, GIFs, static images, slideshares; look for opportunities to turn written content into multimedia content
  • Work with marketing and the broader business to develop key narratives and determine the best video format for delivering these narratives into compelling stories
  • Scale and own distribution of video and audio content across owned marketing channels (website, social, email), making sure to optimize web content for SEO, and work with the Growth team to distribute across paid channels
  • Create effective feedback loops to share performance and synthesized persona insights from multimedia programs
  • Test, measure, and analyze multimedia content performance across the lifecycle, and share insights/ideas for improvement/optimization
Skills you’ll bring:
  • 3-5 years’ experience creating and editing video assets
  • 2+ years’ experience working with customers to identify compelling stories for content
  • Portfolio of multimedia content (video, audio, and any other visual assets) that showcase both product-centric videos as well as high-level branding narratives
  • Experience using Adobe After Effects, Premiere Pro, and webinar/livestream tools
  • Comfortable working well under pressure while managing multiple stakeholders to execute against tight deadlines
  • Ruthless attention to detail, hands-on, persistent, self-motivated and collaborative
Benefits and perks:
  • Competitive salary, equity, and fully covered medical
  • One month of paid time off and work/life balance
  • Up to 3 months of paid pregnancy disability leave
  • 3 months of paid family leave (care for a family member, bond with a new child, etc.)
  • Up to 6 weeks of paid disability leave
  • Join a community of fellow Rollers as a member of one of our Employee Resource Groups 
  • Ample opportunities to volunteer with local organizations with NextRoll Gives Back
About AdRoll:

AdRoll, a division of NextRoll, is an ecommerce marketing platform that gives growing direct-to-consumer (D2C) brands the power to connect with people everywhere they go online. The AdRoll Platform is fueled by our pioneering use of machine learning to analyze real-time performance advertising data – and that early work is why more than 120k brands have relied on us since 2007. We believe in shopping local, shopping small, and giving every ecommerce marketer across fashion, beauty, health & wellness, travel, and more, the marketing automation – aka superpowers – they need to connect with customers and grow their business.

We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please notify us to request accommodation.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
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    • RLanguages
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    • SalesforceCRM
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    • MarketoLead Gen

Location

Nestled next to the heart of the Mission and near Portrero Hill, we're within walking distance to some of the best food and drink spots in the city.

An Insider's view of NextRoll

What's the biggest problem your team is solving?

As our AdRoll product keeps evolving with new solutions and features, our customer self-service evolves with it. My team ensures that we are able to deliver support at scale by making our help content readily available when customers need it most. This means our product guides, help articles, video tutorials, etc. are always within reach.

Dennis

Sr Knowledge Base Manager

What are NextRoll Perks + Benefits

NextRoll Benefits Overview

Competitive salary, equity, and fully covered medical
One month of paid time off and work/life balance
6 months of paid maternity leave/ 3 months of paid paternity leave
Join a community of fellow Rollers as a member of one of our Employee Resource Groups
Ample opportunities to volunteer with local organizations with NextRoll Gives Back

Culture
Volunteer in local community
NextRoll Gives Back connects our employees with opportunities to volunteer their time–advancing education, professional development, and community support.
Partners with Nonprofits
San Francisco Education Fund, June Jordan School for Equity, SF Marin Food Bank
Friends outside of work
Intracompany committees
We want every Roller to feel that NextRoll is a place where they belong. So employees across the company have formed a variety of employee resource groups. All ERGs welcome allies.
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
We want every Roller to feel that NextRoll is a place where they belong. So employees across the company have formed a variety of employee resource groups. All ERGs welcome allies.
Hiring Practices that Promote Diversity
Check out our feature with BuiltIn about how we reduce bias in our interview process. https://www.builtinsf.com/2020/07/17/reduce-hiring-bias
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
NextRoll covers 100% of premiums for all employees
Vision Benefits
NextRoll covers 100% of premiums for all employees
Health Insurance Benefits
NextRoll covers 100% of premiums for all employees
Life Insurance
Wellness Programs
RollWell is focused on the well-being of our Rollers (what we call our employees!) and provides unique programming each month including live-led meditation sessions, workout classes, and more.
Team workouts
NextRoll's team fitness initiatives include In-office yoga, In-office fitness classes, Sponsored race teams.
Mental Health Benefits
Free Calm App, wellness and mindfulness talks from David Perls (https://www.sfstress.com/about-david-perls)
Retirement & Stock Options Benefits
401(K)
Company Equity
NextRoll wants all of our Rollers to have a piece in our company's success and offer stock options that vest over a 4 year period, with a 1 year cliff.
Employee Stock Purchase Plan
Performance Bonus
We offer a structured performance bonus plan for many of our roles. Bonuses are paid out on a monthly, quarterly, or annual basis (role dependent).
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Remote Work Program
It is up to our employees if they'd like to work in-office, flex (combination of in-office and WFH), or fully remote.
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Pet Friendly
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
NextRoll has our own Learning and Development team that creates training programs to help our Rollers further their skills.
Diversity Program
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
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