Copywriter

Copywriter – MECCA-MAGINATIONS 

Welcome to MECCA-MAGINATIONS, our in-house brand incubator and innovation engine, often referred to as the Living Lab of Beauty. This is where our beauty intel and know how takes shape, evolving into products and launching into the world. From MECCA COSMETICA to MECCA MAX and KIT, this team builds brands that don’t just sit pretty on shelves -they spark joy, disrupt categories, and set new standards. 

We’re looking for a culturally connected and creatively driven Copywriter to join our MECCA-Maginations team on a 12 month Fixed Term Contract. This role is instrumental in shaping the voice of our brands, delivering compelling storytelling and copy across every touchpoint to engage, inspire and connect with our community. 

The Role You Could Play 

In this role, you’ll bring our brands to life through powerful, culturally relevant copy across channels. You will: 

• Write end-to-end copy across product naming, packaging, campaigns, social, EDM, PR, retail and paid media 

• Flex across KIT, MECCA Cosmetica and MECCA MAX brand voices 

• Translate briefs into strong concepts, messaging frameworks and campaign storytelling 

• Collaborate with Brand, Product, Marketing, Creative, Compliance and agencies to deliver integrated work 

• Maintain brand guidelines, balancing creativity with compliance and commercial objectives 

What You Will Bring 

You’re a versatile storyteller who thrives in a fast-paced, collaborative environment. You’ll bring: 

• 5+ years’ copywriting experience across product, campaigns and social 

• A strong ability to build, adapt and maintain distinct brand voices 

• Experience working in agency or multi-project environments 

• Confidence navigating ambiguity and responding to feedback 

• Cultural awareness with a sharp eye for trends and opportunities 

Your Life At MECCA 

• Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn’t be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way! 

• Some of our other team member benefits include: 

• Professional development programs and first-class digitised learning offering 

• Health and well-being initiatives 

• Reward and recognition programs 

• Access to bonus and incentive programs 

• Access to quarterly product allowance 

• Generous discount to spoil yourselves and your immediate family, as well as a generous product allowance, subject to company policy 

There are also so many other ways in which you’ll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way. 

To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca and for all current opportunities, visit http://www.mecca.com.au/careerswww.mecca.com.au/careers