Analytics Manager, Business Marketing Research and Intelligence
The Business Marketing Research and Intelligence team is seeking an Analytics Manager who is intellectually curious and passionate about identifying unique and exciting insights from analyzing internal and external data sets and connecting dots. The person in this role will lead a team of analytical experts who are responsible for designing and delivering analytics, maintaining dashboards and pipelines that uncover unique, people-centric insights that are actionable for Facebook Global Business Marketing and Sales. They will provide guidance to the team members and manage the overall service model for the demand in teams they support. They will work closely with marketing researchers to leverage our internal data, the Marketing/Activation team to tell the stories of our insights, cross-functionally with the rest of Global Business Marketing and sales teams, and other analytics and insights functions across Facebook.
The ideal candidate for this position will be passionate about the Facebook family of businesses (Facebook, Instagram, WhatsApp, Messenger), and have worked in either Marketing or Advertising with an analytical approach. They will have a proven track record of analyzing and deriving insights from data. They would be intellectually curious, a great communicator, data-driven, a fast learner, strong teacher and able to move fast while keeping focused on high impact projects. Applicants should have a strong knowledge of statistical analysis and data mining. They have a strong talent for taking complex concepts and distilling them into clear accessible learnings, and a willingness to empower and help others through sharing their knowledge.
Analytics Manager, Business Marketing Research and Intelligence Responsibilities
Hire, mentor and manage a team of highly skilled analytical experts
Set team vision, build a system, and optimize team working process to deliver against the vision
Drive team priority setting by working closely with key stakeholders
Apply analytical skills to complex quantitative problems, presenting actionable insights to key stakeholders both reactively and proactively
Partner with cross-functional teams to identify opportunities to build solutions for Business Marketing Research and Intelligence team
Identify methods to leverage Facebook's large internal data sets to validate hypotheses and enhance third party research work with proprietary data
Inform, influence, support, and execute analysis that feeds into Business and Consumer Marketing Research projects
As a part of BMRI leadership team, drive culture and sense of belonging
Develop strong cross-functional partnerships across Facebook to drive our team's success
Minimum Qualifications
Bachelor's degree in an analytical field (such as Computer Science, Engineering, Mathematics, Statistics, Physics, Economics, or Finance)
8+ years of work experience performing applied quantitative analysis utilizing large data sets
2+ years management experience
Experience in building, managing and motivating teams in strategic support functions
Knowledge of online advertising, branding, performance advertising and marketing frameworks
Experience influencing and partnering with stakeholders across organizations
Track record of operating independently and delivering results
Experience communicating concepts to varying audiences
Experience with SQL and development experience in a scripting language such as Python or R
Preferred Qualifications
MBA or advanced degree in statistics, economics or a related quantitative field
Experience working with Sales and Marketing in Tech industry
Understanding of the advertising & marketing industry, in particular the digital advertising ecosystem