Company Description

ServiceNow is making the world of work, work better for people. Our cloud‑based platform and solutions deliver digital workflows that create great experiences and unlock productivity for employees and the enterprise. We're growing fast, innovating faster, and making an impact on our customers' and employees' lives in significant and important ways. With over 6,900 customers, we serve approximately 80% of the Fortune 500, and we're on the 2020 list of FORTUNE World's Most Admired Companies.®
 
We're looking for people who are ready to roll up their sleeves and help us build on our incredible momentum, our diverse, engaged workforce, and our purpose to make the world of work, work better.
 
Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.

Job Description

The Role

The Senior Manager for Industry Analyst Relations will be responsible for building and executing an analyst and influencer engagement program in support of ServiceNow’s Employee Workflow solutions. In this role, the Senior Manager will be responsible for identifying and prioritizing analysts and influencers and for building a programmatic approach to long-term engagement and influence. The manager will also be responsible for executing high profile analyst evaluations; supporting go to market initiatives and advising the business on both analyst strategy and overall market dynamics. 

At ServiceNow, we are focused on a healthy and regular two-way dialog with influencers and analysts. The successful candidate will be able to communicate the company strategy, executive points of view, product vision and roadmap, successful customer implementation, partner strategy and beyond. In this role, you will influence how analysts think about our fast-growing products.

In the end, the purpose of this position is to raise the profile of ServiceNow with analysts and influencers to increase brand awareness and preference for ServiceNow. The right candidate will bring a strategic and data-driven approach to working with analysts and have a focus on continuous improvement.

What you get to do in this role:

• Build and lead planning for strategic programs for all aspects of analyst engagement
• Expand relationships with top analysts and influencers to ensure they understand ServiceNow’s company direction, C-level perspectives, product roadmaps and more.
• Identify, develop and manage the relationships with key analysts and company spokespersons while coordinating with product marketing, product management, engineering, sales etc. to ensure ServiceNow’s products are positioned well in analyst research reports, market share data and industry event presentations
• Assist internal subject matter experts/spokespersons in preparing content that is tailored for an analyst audience
• Develop strategies for continuous improvement in competitive analyst reports.
• Make market research a part of our culture by ensuring analyst perspective/data is integrated into our product strategy, narratives and marketing materials
• Increase ServiceNow’s visibility and influence amongst the analyst community
• Support and educate sales on analyst views and AR resources available to them
• Support multiple activities around ServiceNow’s annual Industry Analyst Summit, Knowledge Conference, various regional NowForum events and Analyst Firm events

Qualifications

To be successful in this role:

• Experience running and executing high profile analyst relations programs, with a track record of success and positive feedback from analysts.
• Positive history of successfully interfacing with executives and influencers – both internal and external
• 7-10+ years of experience as an entrepreneurial, strategic communicator with a background and proven success in developing high-impact relationships with analysts and other industry influencers.
• A team player that collaborates as standard practice and operates successfully with global and virtual working teams
• High energy, “can do” personality and ability to thrive in a growth environment
• Proven experience blending high-level critical thinking with more tactical operational activities
• Great project management skills and the ability to work effectively in cross-functional teams of varying sizes in a fast-paced and fluid environment
• Strong bias towards action with the ability to make decisions quickly amidst multiple stakeholders
• Strong written and verbal communications
• Knowledge of Cloud, HCM solutions or Software as a Service markets is a plus
   

  
  
  

Additional Information

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at +1 (408) 501-8550, or [email protected] for assistance.

For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.