Creative Director, Brand Design
Who We Are:
KeepTruckin is on a mission to modernize the trucking industry. With the leading fleet management platform, we are bringing trucks online and fundamentally changing the way freight is moved on our roads.
We see our hard work rewarded in tangible ways every day and we believe that intelligence is most powerful when paired with humility. We’re motivated by the opportunity to impact and improve every facet of a trillion-dollar industry that touches everyone’s lives. KeepTruckin is proud to be a Forbes Cloud 100 company, a 2020 Career-Launching Company by Wealthfront and named a Forbes Best Startup Employer 2020.
About the Role:
Execution-focused design practitioner that partners alongside our VP Design, Creative Director, Strategy, Marketing, and Sales teams to translate our brand strategy and messaging into compelling visual systems and narratives. You will oversee everything from our photography, illustration, iconography, brand colors, composition, typography, patterns, design elements, etc and evolve them to reflect a world-class brand.
What You'll Do:
- Define and create a visual language as an extension of the brand (illustrations, icons, colors, typography, animations, etc.)
- Execute brand and marketing assets with expert use of typography and layout across all channels including brand marketing, product launches, performance marketing, and organic/content marketing.
- Define and evolve our design system and visual expression guidelines. Help us take it to the next level
- Provide direction and feedback to a team of designers, copywriters, and animators on day-to-day projects.
- Collaborate with product and marketing to educate on and maintain a cohesive brand
- Be a strong advocate for consistent and cohesive design
- Primarily focus on IC work, but potentially manage a small pod of designers
What We're Looking For:
- 7+ years of experience working in similar role(s)
- Expert level design chops: you’ve got the book to back up your claims
- You’ve built, or been a part of building, brands from the very start through to their full realization in a company
- Ability to ship projects with various timelines and budget constraints.
- A strong POV with the ability to back up your perspectives with data and research
- Cross functional partnership. You must be able to speak their language, and also help them learn ours
- Mastery of modern design software, workflows, and processes
Creating a diverse and inclusive workplace is one of KeepTruckin's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.
Please do not let an arrest or conviction record prevent you from applying for employment at KT. KT considers qualified applicants with arrest and conviction records.
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