Senior Content Designer
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.
Instacart is a Flex First team
There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.
OVERVIEW
Every year, people across the world spend nearly one trillion dollars on groceries. It’s an industry that’s been around for centuries. Food itself, however, has been a constant in people’s lives since the beginning of time. Yes, sustenance is essential, but it’s also much more than that. Food can be a part of a daily ritual or a special moment that resonates with people on a meaningful and emotional level. It can be a much-needed break in a long day, a taste that brings back memories, a creative experiment, a shared meal with loved ones, or even comfort during a hard time. Whether it’s a special occasion or an everyday occurrence, it should always be easy for people to get the ingredients they need.
ABOUT THE ROLE
As a Senior Content Designer, you will help shape Instacart’s products with straightforward, human, and clear UX/UI copy. From ideation through implementation, you'll partner with Instacart designers, product managers, researchers, and engineers to plan and create the content for Instacart products, continually improve the content, and evolve Instacart's voice and content standards to align with our business design.
ABOUT THE TEAM
The Instacart Design Team is dedicated to making grocery shopping effortless for everyone and finding solutions to large-scale challenges that will forever change the way people feed themselves and their loved ones.
The perfect candidate has a versatile skill set that helps them plan and write content for web/mobile interfaces—including interaction flows, product orientations, feature names, navigational nomenclature, notifications, error messages, and more. You should be equally adept at high-level design and hands-on writing and have a thorough understanding of design thinking and user experience.
ABOUT THE JOB
- Plan, write, edit, test and improve content including interface language, product orientations, product nomenclature, navigational text and other content throughout Instacart experiences
- Establish and maintain content standards with consistency while evolving the Instacart voice
- Collaborate with visual designers, researchers, product managers, engineers, and marketers to serve a broad audience
- Create compelling long-term content strategies that allow content to scale globally
- Share your work and give feedback to teammates
- Promote content design at Instacart in the broader community of design and content professionals
ABOUT YOU
MINIMUM QUALIFICATIONS
- 5+ years of experience working with content for web or mobile experiences
- The ability to convey complexity simply
- An understanding of information architecture, effective hierarchies, and the interplay between visual design and language
- High attention to detail and organization
- Passion for your work and for helping the backbone of Instacart, our shoppers
PREFERRED QUALIFICATIONS
- Outstanding collaboration skills with the desire, passion, and patience to work cross-functionally in order to establish and meet shared organizational goals
- The ability to remain calm and focused when handling multiple projects; meets deadlines with ease and accuracy
- Comfort and enthusiasm for working in a fast-paced environment
Please include a portfolio or link to work that showcases a range of experiences from interfaces, microcopy, orientations, emails, notifications, launch materials, or style guides.
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Accommodations & Accessibility
At Instacart, we strive to create an accessible and inclusive experience for all candidates. If you need assistance submitting an application through our career site due to a disability, please submit an Accommodations Request Form and someone from our team will reach out soon to see how we may be able to assist.