Engineering Director, Backend (Growth Marketing) at Affirm

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Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.

Affirm is looking for a dynamic growth marketing engineering director to lead the engineering teams responsible for our consumer and B2B marketing technology stack, comms deployment capabilities and organic growth.  These initiatives span email & push channels, organic growth strategies, and advertising technology for our consumer base, as well marketing automation for new and existing merchants. In this role, you will help drive the evolution and execution of our engagement and retention platforms and manage engineering teams that build tools to support email development, comms deployment, and campaign operations.

As a Director of Growth Engineering, you will focus on executing data-driven lifecycle marketing strategies for email & CRM as well as related programs and channels including messaging, segmentation, optimization, push notifications, retargeting, promotional offers, and testing with an emphasis on operational excellence, process optimization and partnership building across the marketing and product orgs.  

Reporting directly to our Head of Customer Outreach, the ideal candidate has had hands-on experience owning technical roadmaps for consumer and B2B facing e-commerce environments; is passionate about CRM innovation; and is adept at transforming product roadmaps, leveraging personalization and custom segmentation, into actionable engineering initiatives.

This position plays an instrumental role in defining the long-term direction of our growth stack, owned web properties and marketing automation tools. You will work closely with a number of cross-functional stakeholders across Product, Creative, Analytics, Engineering and Marketing to drive conversion and retention and ensure the sustained growth of an engaged customer base.

What you'll do
  • Growth Marketing Platform Roadmap: Leadership team member, driving the vision, strategy, and results for Affirm’s CRM & Email Marketing program, encompassing marketing, transactional, and lifecycle programs supporting growth and retention across the business
  • Email Operations: Manage the team responsible for building and integrating tools to enable development, deployment and day-to-day operations of all customer-facing email and push marketing (both promotional and triggered campaigns)
  • Team Leadership and Management: Mentor and grow a world class growth marketing engineering team
  • Experimentation: Develop tooling to support A/B and multivariate testing
  • Innovation: Participate in innovated solutions to improve the practices and processes of Product Engineering
  • Process Development & Implementation: Improve growth marketing engineering efficiencies to achieve greater team velocity and predictability
  • Vendor Management & Partnerships: Work with technology vendors to manage our technology stack and enhance our operational capabilities
  • Stakeholder Management: Coordinate with cross-functional stakeholders to realize the product vision
  • Marketing & Product Partnership: Work closely with marketing and product to test and improve our transactional and marketing notifications, and improve the effectiveness of owned channels
What we look for
  • 4-6+ years of experience as a software engineer with leadership responsibilities and 3+ years as an engineering director 
  • A demonstrable track record of executing a growth marketing roadmap
  • Passion for working with cross-functional teams including Product, Design, Analytics and Business teams
  • Expert at synthesizing complex business, product, and technical requirements to consistently produce high quality system designs and software
  • Humble and authentic leadership, which places the needs of others first and helps people develop and perform as highly as possible
  • Experience scaling systems in a service oriented architecture preferred but not required
  • Experience with Segment, Salesforce Marketing Cloud, Salesforce Sales Cloud, Branch preferred but not required
  • Humility and self-awareness to understand and navigate the unknown
Location
 
We’re excited to announce that Affirm is now a remote-first company! This role can be located anywhere in the U.S. Remote based employees may occasionally travel to an Affirm office for meetings or team building events. Our offices in San Francisco, New York City, Pittsburgh, Chicago, and Salt Lake City will remain operational and accessible for anyone to use on a voluntary basis.
 
 
Check out our remote-first approach to learn more about the new ways we work.
 
If you got to this point, we hope you're feeling excited about the job description you just read. Even if you don't feel that you meet every single requirement, we still encourage you to apply. We're eager to meet people that believe in Affirm's mission and can contribute to our team in a variety of ways – not just candidates who check all the boxes.
 
At Affirm, "People Come First" is a core value and that’s why diversity and inclusion are vital to our priorities as an equal opportunity employer. You can read about our D&I program here and our progress thus far in our 2019 D&I report.
 
We also believe “It’s On Us” to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.
 
We will consider for employment qualified applicants with arrest and conviction records in accordance with applicable federal, state and local laws, including the San Francisco Fair Chance Ordinance. By clicking "Submit Application," I acknowledge that I have read the Affirm Employment Privacy Policy, and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
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Technology we use

  • Engineering
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages

Location

Affirm's office is located in San Francisco's Financial District with close access to great coffee, restaurants, and bars.

What are Affirm Perks + Benefits

Affirm Benefits Overview

We’re excited to announce that Affirm is now a remote-first company! The majority of our roles can be accomplished anywhere in the U.S. and Canada (with the exception of Quebec). While most Affirmers will have the option to choose a remote-first accommodation, our offices in San Francisco, New York City, Pittsburgh, Chicago, and Salt Lake City will remain operational and accessible for anyone to use on a voluntary basis.

For this new way of working, we’re thrilled to introduce a dynamic and competitive compensation model and total rewards package that complements our remote-first work style. Affirm’s 2021 benefits will allow flexibility for Affirmers to customize their experience by selecting benefits based on their individual needs and preferences to be successful from almost anywhere -- continuing to lean into our value of “People Come First”.

Culture
Volunteer in local community
Partners with Nonprofits
Affirm Cares is a 501(C)3 employee foundation dedicated to supporting nonprofit causes in our communities.
Friends outside of work
Eat lunch together
Intracompany committees
Our Diversity and Inclusion Council is comprised of Affirmers from across all organizations and levels working together to build towards a more diverse and inclusive workforce.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Affirm supports paid parental leave for periods of disability and for baby bonding.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Affirm provides leaves of absences for eligible employees under the federal Family and Medical Leave Act (FMLA) and California Family Rights Act (CFRA).
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Some Meals Provided
Happy Hours
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend

Additional Perks + Benefits

Check out Affirm's 2020 DEI Report here: http://bit.ly/affirmdei2020

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