Ads Manager at Wish

| San Francisco
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Company Description

Wish is a mobile e-commerce platform that flips traditional shopping on its head. We connect hundreds of millions of people with the widest selection of delightful, surprising, and—most importantly—affordable products delivered directly to their doors. Each day on Wish, millions of customers in more than 160 countries around the world discover new products. For our over 1 million merchant partners, anyone with a good idea and a mobile phone can instantly tap into a global market. 

We're fueled by creating unique products and experiences that give people access to a new type of commerce, where all are welcome. If you’ve been searching for a supportive environment to chase your curiosity and use data to investigate the questions that matter most to you, this is the place.

Job Description

Our WishX team embodies the company’s approach to innovation. It functions as an internal incubator for new business ideas and is empowered to take calculated risks, think creatively, and embrace different perspectives. By constantly iterating and deploying, we have the freedom and flexibility to try out new ideas and work toward the best solutions.

We have the following exciting opportunity within the WishX team:

The Ad Manager focuses on both merchant and consumer acquisition through the optimization and management of paid media programs across TikTok, Facebook, Google, Pinterest, LinkedIn and other digital & traditional media. They will conduct A/B tests, execute experiments, analyze experiment results, conduct daily performance analysis and management, and present performance results along with recommendations to the WishX team for the optimization of conversion from digital ad spend. The Digital Ads Manager will also contribute to the development of an effective optimization process to quickly identify and respond to changes in performance in near real-time. This is an awesome role for someone who can work the complete Digital Ad lifecycle from Ideation to Measurement and Iteration. If you are keen to apply quantitative analysis to complex problem solving in a fast paced, complex and performance driven Digital Advertisement environment, this could be a dream job for you!

What You’ll Do:

  • eCommerce demand acquisition through the use of digital & traditional media
  • Refine and A/B test audience, messages and creatives to optimize result
  • Campaign Management, from Ideation to Performance Analysis & Iteration
  • Track & analyze conversion & attribution
  • Ad Creation and Copywriting
  • Design, execute & analyze campaign experiments 
  • Present research results and iterate on findings

*LI-KH1

Qualifications

Who You Are:

  • Bachelor’s degree or equivalent in Marketing, Economics, Statistics, Computer Science, Applied Mathematics, Operations Research, Engineering, or similar quantitative field
  •  2+ yrs experience in the advertising industry or quantitative field, such as consulting, market research, product development or user experience research
  • A love for solving puzzles and the ability to tease out trends / insights from complex data sets
  • High attention to detail and the ability to set and hit aggressive project deadlines
  • Highly adaptable with a strong sense of teamwork and collaboration
  • Ability to thrive within a fast paced, high stakes but incredibly supportive team
  • Experience with digital marketing channels - SEO, display advertising and / or paid social either as part of a marketing team or at an advertising agency (offline events exp a plus)
  • Experience with Facebook/Google Pixels (Paid social & google ads exp a huge plus) including retargeting / ads optimizations for B2B acquisition 
  • Experience with FTP calls & conversion and attribution tracking through pixels
  • Exposure to Direct Response measurement specifically in industries such as E-Commerce such as Shopify or Performance Marketing 
  • Strong proficiency with Excel (pivot tables, vlookups, basic modeling), in addition to an understanding of relational databases and SQL-like query languages, and analysis tools such as R, Pandas, Matlab, SAS or Stata
  • Strong analytical skills, coupled with proficiency in applied statistics, including sampling approaches, experiments, causal modeling, and data mining techniques
  • Experience with presenting and partnering with technical and non-technical teams is a plus
  •  

Additional Information

Wish values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunity for all applicants and employees. We do not discriminate based on any legally-protected class or characteristic. Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know. For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Individuals applying for positions at Wish, including California residents, can see our privacy policy here.

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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • HiveDatabases
    • MongoDBDatabases
    • RedisDatabases

Location

Our San Francisco office is located in the Citigroup Center with direct access to BART and surrounded by amazing restaurants and coffee shops.

An Insider's view of Wish

How do you collaborate with other teams in the company?

As a Content Marketing Manager at Wish, I collaborate with multiple teams to create innovative, informative, and unique stories about Wish and our employees. As a writer, being able to discuss ideas with other teams allows me to publish original and authentic content.

Leah

Content Marketing Manager

How has your career grown since starting at the company?

My goal coming out of university was to learn how to scale the infrastructure of a growing company. Larger tech companies have mostly solved these scalability problems and Wish gave me the opportunity to solve tough problems hands on. Wish is now handling 100x the traffic since I joined and I'm still learning new things everyday.

Vitaliy

Manager, Software Engineering

What are Wish Perks + Benefits

Wish Benefits Overview

Here at Wish, one of our top priorities is to maintain the health and well-being of our employees and their families. To achieve this goal, Wish covers 100% of insurance premiums for full-time employees and their dependents. And that's not all! In addition to our amazing benefits, we proudly offer many perks like fitness reimbursement, flexible work hours, generous paid time off, Wish cash, an ESPP program and many more...

Culture
Partners with Nonprofits
Wish proudly partners with Black Girls Code, University of Waterloo WiCS and Women Who Code through volunteering and hosting events.
Friends outside of work
Eat lunch together
Open door policy
Group brainstorming sessions
Open office floor plan
Diversity
Diversity manifesto
Diversity Employee Resource Groups
Our Wish Employee Resource Groups, or WERGs as we call them, are employee-led organizations that help build awareness, educate and drive inclusivity.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Wish covers 100% of medical, dental & vision monthly premium costs for employees and their dependents.
Life Insurance
Pet Insurance
Wellness Programs
Wish offers a fitness allowance.
Mental Health Benefits
Employee Assistance Plan - Up to 5 in-person visits with a trained professional, per issue. Additional online benefits include legal, financial, childcare, and parental leave resources.
Retirement & Stock Options Benefits
401(K)
Employee Stock Purchase Plan
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Fitness Subsidies
Wish offers a fitness allowance.
Home Office Stipend for Remote Employees
New! All full time employees are eligible to receive a monthly work from home stipend.
Professional Development Benefits
Job Training & Conferences
Wish offers "Wish for Leaders" management training program as well as other Learning & Development workshops.
Promote from within
Mentorship program
Continuing Education stipend
Wish offers up to $500 per year for job related professional development activities.
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