B2B Acquisition Manager

| San Francisco | Hybrid
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The opportunity 

Grammarly empowers people to thrive and connect, whenever and wherever they communicate. More than 20 million people around the world use our AI-powered writing assistant every day. All of this begins with our team collaborating in a values-driven and learning-oriented environment. 

To achieve our ambitious goals, we’re looking for a B2B Acquisition Marketing Manager to join our Acquisition Marketing team. The B2B Acquisition Manager will be responsible for building and scaling B2B acquisition efforts for Grammarly Business. This role will be strategic, with a focus on building and executing the B2B lead gen strategy for the short- and long-term. This person will need to analyze and optimize tests to date to scale our existing channels while testing new channels and tactics to drive growth. They will need to draw upon previous B2B experience to recommend efficient and reliable methods for acquiring new users and revenue for Grammarly Business. The scope of this role will include acquiring new SMB users via our self-serve platform as well as MQLs for our commercial/enterprise Sales teams. 

Your impact

The B2B Aquisition Marketing Manager will learn how to stand up demand gen, lead gen, and ABM at a very high-growth company. You may have the opportunity to build and manage a team from the ground up. You will also get to lead the transition of our company from a consumer-first business to a heavier B2B focus for acquisition. The ultimate measure of success will be driving a significant portion of new Grammarly Business bookings. Success will be evaluated on the ability to hit intermediate revenue and lead milestones, create and execute on a sound and forward-looking marketing strategy, and collaborate cross-functionally with other key GB partners across the Marketing team. 

In this role, you will:

  • Assume execution ownership of B2B acquisition campaigns.
  • Build and deliver growth forecasts based on Grammarly Business revenue, CAC projections, and efficiency.
  • Collaborate cross-functionally with Lifecycle, Sales, and Product Marketing teams to achieve growth objectives for B2B revenue.
  • Develop an effective measurement framework that connects performance marketing with SMB and enterprise revenue.
  • Develop a structured, strategic pipeline for innovation across marketing channels.
  • Oversee testing roadmap, analysis, and implementation of learnings.
  • Oversee RAP, OKRs, and postmortems for B2B acquisition.

We’re looking for someone who

  • Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
  • Possesses strong marketing fundamentals and experience across all key disciplines—an understanding of how Brand, Product Marketing, Lifecycle Marketing, Content Marketing, and Performance Marketing teams all work together towards common goals.
  • Has experience working on ABM campaigns. 
  • Has experience owning large-scale B2B marketing operations (preferably after building them to scale).
  • Understands CPA, ROI, LTV, payback periods; has easy fluency with how different metrics affect one another.
  • Can consider, play out, and weigh alternative scenarios based on strategic objectives. 
  • Can develop a strategic pipeline for innovation in Performance Marketing and in relation to other teams’ goals and projects; can allocate resources (bandwidth and spend) accordingly.
  • Relentlessly sets aggressive short- and long-term goals and possesses a strong internal drive to achieve them.
  • Has a strong handle on growth experiments: specifically, can devise a sound experiment in order to learn with incomplete data.

Support for you, professionally and personally

  • Professional growth: We hire people we trust, and we give team members autonomy to do their best work. We also support professional development with training, coaching, and regular feedback.
  • A connected team: Grammarly builds products that help people connect, and we apply this mindset to our own team. We have a highly collaborative culture supported by our EAGER values. We also take time to celebrate our colleagues and accomplishments with global, local, and team-specific events and programs.
  • Comprehensive benefits: Grammarly offers all team members competitive pay along with a benefits package that includes superior health care. We also offer ample and defined time off, catered lunches, gym and recreation stipends, admission discounts, and more.

We encourage you to apply

At Grammarly, we value our differences, and we encourage all—especially those whose identities are traditionally underrepresented in tech organizations—to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Grammarly will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance. Grammarly is an equal opportunity employer and participant in the U.S. Federal E-Verify program.


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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • StylusLanguages
    • TypeScriptLanguages
    • Objective-C++Languages
    • ClojureLanguages
    • GoLanguages
    • ReactLibraries
    • ReduxLibraries
    • MobXLibraries
    • PyTorchLibraries
    • RxJava2Libraries
    • RxJSLibraries
    • scikit-learnLibraries
    • Vowpal WabbitLibraries
    • LeakCanaryLibraries
    • AlamofireLibraries
    • StarscreamLibraries
    • LottieLibraries
    • FlatBuffersLibraries
    • XGBoostLibraries
    • OpenNLPLibraries
    • spaCyLibraries
    • AllenNLPLibraries
    • Node.jsFrameworks
    • SparkFrameworks
    • TensorFlowFrameworks
    • MockitoFrameworks
    • EspressoFrameworks
    • UI AutomatorFrameworks
    • OpenNMTFrameworks
    • AWS RDSDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • FigmaDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • Salesforce Marketing CloudEmail

Location

Grammarly’s San Francisco headquarters is located downtown, just a 5-minute walk from the Embarcadero BART station.

An Insider's view of Grammarly

How do you collaborate with other teams in the company?

We resolve our problems with constructive discussions that are only made possible by the level of empathy and listening skills that team members have here. It makes me happy to know I work with such exceptional people.

Maryna

Engineering Manager

How does the company support your career growth?

I was initially attracted to (and surprised by) the growth and scale of the business, and the feeling only grows as we expand into B2B. With its adaptable, positive, and passionate team, Grammarly is a unique place to be."

Nicole

Product Marketing

What is your vision for the company?

Writing helps us all achieve personal, professional, and academic success, but effective communication requires talent and time. It can be very challenging, and we may not always be able to effectively express our meaning, convey our intent, and be fully understood—creating a gap with our audience. We’re building Grammarly to close this gap.

Brad

CEO

What projects are you most excited about?

I always feel pumped when I see the positive feedback we get from our users. To know that your work is helping people discover a product that meaningfully improves their lives—it never gets old.

Shanik

Head of Growth

What are Grammarly Perks + Benefits

Grammarly Benefits Overview

Grammarly offers all team members competitive pay along with a comprehensive benefits package that includes superior health care. We also offer ample and defined time off, gym and recreation stipends, admission discounts to events and cultural institutions, and more. We frequently take time to acknowledge and celebrate our colleagues’ accomplishments.

On top of our programs and policies, Grammarly also believes strongly in making sure that a major benefit is the company’s focus on a culture of collaboration and cooperation. We hire people we trust, and we give team members autonomy to do their best work. We also support professional development with training, coaching, and regular feedback.

Culture
Volunteer in local community
Partners with nonprofits
Remote work program
Grammarly is excited to offer a remote-first hybrid working model. Learn more here: https://www.grammarly.com/blog/remote-first-hybrid-work-model/
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Grammarly-paid insurance programs include life, AD&D, and short-term and long-term disability.
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Fitness initiatives at Grammarly include In-office yoga and sponsored race teams.
Mental health benefits
Grammarly provides employee assistance programs and counseling services (including virtual care).
Financial & Retirement
401(K)
Company equity
Child Care & Parental Leave Benefits
Generous parental leave
We provide up to 12 weeks of parental leave for the birthing person and 8 weeks of leave for the birthing partner.
Vacation & Time Off Benefits
Generous PTO
Sabbatical
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Some meals provided
Company-sponsored happy hours
Fitness stipend
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
Grammarly offers employees professional development opportunities like an annual individual budget for training along with the ability to attend job-related conferences and seminars.
Lunch and learns
Promote from within

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