Brand Activations Marketing Manager at Affirm

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Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. Affirm, Inc. proudly includes Affirm, PayBright, and Returnly. 

Affirm is looking for someone to lead our brand activation strategy and executions! This person will activate our brand and use key channels around culturally relevant ideas to build our brand.

We are looking for a self-starter that can develop innovative media and engagement plans, establish relationships to open up brand activation opportunities for Affirm and drive the analysis of activations with a focus on metrics.

This person should be highly motivated, able to work collaboratively across our marketing organization with skills in project management, communication and influence.

With a high attention to detail, the Brand Activations Manager will drive execution of highly visible activations, partnerships and media plans. This person is able to think strategically and offer innovative ideas. They are proactive and adaptable and consistently deliver high quality, timely results.

What you'll do
  • Collaborate with the Brand Activations Director to build strategies for activations using paid media, influencers, experiential, brand partnerships and sponsorship. Supports in building proposals and communicating activations across the organization and with external agencies.
  • Leads the development of innovative media plans, recommending channels, messages and tactics to support brand activations with the support of external media agencies, and runs measurement plans with analytics teams.
  • Owns the execution of activations including development of proposals, briefs & measurement plans. Leads collaboration & implementation with cross functional partners and external agencies.
  • Supports in ensuring that brand activations are aligned with brand identity and marketing objectives, working closely with the team to define activation objectives, required resources and measurement.
  • Analyzes and measures Brand Activation performance through recaps to provide findings & recommendations, and communicates results to partners. Supports the team in building a strong metric tracking ecosystem for activations.
  • Cultivates positive relationships with internal and external partners to support activations and open up opportunities for Affirm.
  • Collaborates with partners cross-functionally internally and externally to build project plans.
  • Supervises budgets, coordinates contracts and asset approvals, leads team updates, communicates project plans to execute successful activations.
What we look for
  • Minimum 5-7 years of recent brand activation and media experience.
  • Ability to collaborate across departments, agencies and geographies.
  • Ability to produce results in fast-paced, fluid, start-up situations with experience in executing high quality, and high profile projects.
  • Is highly creative with a strong background in content, brand management, and media management.
  • Has strong project management, interpersonal, oral and written communication skills.
  • Has excellent analytical skills with the ability to problem-solve creatively and complete projects in budget and to timelines.

Location - Remote U.S

Please note that visa sponsorship is not available for this position.
 
#LI-Remote
Affirm is proud to be a remote-first company! Employees in remote roles have the option of working remotely or from an Affirm office in their country of hire, and may occasionally travel to an Affirm office or elsewhere for required meetings or team-building events. Our offices in Chicago, New York, Pittsburgh, Salt Lake City, San Francisco and Toronto will remain operational and accessible for anyone to use on a voluntary basis, subject to local COVID-19 guidelines.
 
If you got this far, we hope you're feeling excited about this role. Even if you don't feel you meet every single requirement, we still encourage you to apply. We're eager to meet people who believe in Affirm's mission and can contribute to our team in a variety of ways—not just candidates who check all the boxes.
 
Inclusivity:

At Affirm, People Come First is one of our core values, and that’s why diversity and inclusion are vital to our priorities as an equal opportunity employer. You can read about our D&I program here and our progress thus far in our 2020 DEI Report.

We also believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.

By clicking "Submit Application," you acknowledge that you have read the Affirm Employment Privacy Policy, or the Affirm Employment Privacy Notice (EU) for applicants applying from the European Union, and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of my personal information as described therein.

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Technology we use

  • Engineering
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages

Location

Affirm is a remote-first company! Our brick and mortar offices remain operational and accessible for anyone to use on a voluntary basis.

What are Affirm Perks + Benefits

Affirm Benefits Overview

Attracting great people starts by finding talent in different places. That's why we built remote work into the DNA of how we do business—but if an office space is more your style, we have offices in Chicago, New York City, Pittsburgh, Salt Lake City, San Francisco, and Toronto.

Affirm’s benefits are made for you. Spending wallets provide access to food, lifestyle, technology, and family planning wallets for your expenses. If your role is remote, you can set up shop anywhere in your home country. Generous time off enables you to take the time you need when life happens. Health benefits that include vision, dental, and mental health programs. We have a simple, flexible and transparent remote-first compensation structure so you can make the best decisions for yourself and your family. Our parental leave policy includes 18 weeks’ paid leave for birth and non-birth parents, and a 4-week return-to-work transition program, at full base pay. We also offer 24 company-wide paid days off (on top of our generous time off policy) which help our teams collectively pause to recharge.

Culture
Volunteer in local community
Partners with Nonprofits
Affirm Cares is a 501(C)3 employee foundation dedicated to supporting nonprofit causes in our communities.
Friends outside of work
Eat lunch together
Intracompany committees
Our Diversity and Inclusion Council is comprised of Affirmers from across all organizations and levels working together to build towards a more diverse and inclusive workforce.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Affirm supports paid parental leave for periods of disability and for baby bonding.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Affirm provides leaves of absences for eligible employees under the federal Family and Medical Leave Act (FMLA) and California Family Rights Act (CFRA).
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Some Meals Provided
Happy Hours
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend

Additional Perks + Benefits

Pushing the envelope together: Diversity, Equity, and Inclusion (DEI) in 2020

Diversity, equity, and inclusion are integral to the cultural fabric of Affirm. We’re dedicated to making improvements and sharing our learnings with the broader community. While we’re proud of our progress, we recognize the work still needed to be done. People Come First is not just a value at Affirm, it drives the work we do everyday and we look forward to continuing the work around us.

View Affirm's 2020 U.S. Diversity, Equity, and Inclusion report here: http://bit.ly/affirmdei2020

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