Brand Marketer, Digital

| San Francisco
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Blend helps lenders maximize their digital agility. Our digital lending platform is used by Wells Fargo, U.S. Bank, and other leading financial institutions to increase customer acquisition, improve productivity, and accelerate the delivery of any banking product across every channel. We process more than $3.5 billion in mortgages and consumer loans daily, helping millions of consumers get into homes and gain access to the capital they need to lead better lives.

Blend is seeking a performance-oriented digital marketer with a knack for identifying the right message and medium to join our brand marketing team. This individual contributor will play a sizable role scaling our personalization efforts across digital including social and website. You will be responsible for creating content for and engaging with our social communities, driving creative and performance components of integrated programs, and supporting digital and web optimization projects. The position calls for curiosity, hands-on production, attention to detail, and strong project management. 

You will be joining a team of highly collaborative self-starters, committed to learning, innovating, and continuously improving.

How you'll contribute:

  • Scale and maintain personalization efforts across priority user journeys on Blend.com and other digital properties
  • Provide community management and campaign support across social and digital programs
  • Concept and execute digital campaigns and content that will attract, engage, and convert
  • Launch, update, and optimize content on Blend.com and marketing landing pages
  • Build end-to-end digital journeys for every funnel stage that result in strong conversion
  • Partner with web developers and marketing operations to establish and maintain best practices 
  • Maintain high quality standards for creative and messaging
  • Measure and report on digital program performance, distilling learnings into actions

Who you are:

  • 3+ years B2B digital marketing experience, Saas background preferred 
  • Strong technical marketing mindset and toolkit
  • Experience managing both the creative and performance components of marketing programs
  • Hands-on experience with digital marketing platforms (e.g Google Ads, LinkedIn, Facebook, Twitter, Marketo, Google Analytics and Wordpress)
  • Strong interpersonal and communication skills and an ability to work effectively across a number of internal and external partners
  • Creative thinking and problem solving abilities; an interest in learning new marketing strategies and tactics

Bonus Points!

  • Experience with or strong knowledge of financial services
  • Short form copywriting skills and a creative eye 
  • Familiarity with 6sense and/or ABM program execution

Benefits & Perks:

  • Meaningful equity and a 401(k) plan
  • Comprehensive health benefits 
  • Wellness benefits covering a variety of wellness activities, fitness classes, fitness equipment and more 
  • Stipends for work from home setup, internet, and meals
  • Company-wide mental health days 
  • Weekly remote all hands
  • Flexible work schedule, with open vacation policy
  • 16 weeks of paid parental leave

Blend is an equal opportunity employer that values diversity, inclusion and belonging. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status disability status, or any other characteristic protected by law. We will consider for employment all qualified applicants with arrest and conviction records in a manner consistent with applicable law, including the San Francisco Fair Chance Ordinance.
Notice at Collection for California Applicants 

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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • MongoDBDatabases

Location

415 Kearny Street, San Francisco, CA 94108

What are Blend Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Parking
Pet Friendly
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
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