Brand Marketing Manager

| Hybrid
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NextRoll Inc., the marketing technology company delivering products ambitious marketers use and rely on to grow their businesses, is looking for a Brand Marketing Manager to join its marketing team. NextRoll as a corporate brand name is still in its infancy, so there’s a ton of opportunity to craft how people know and think about us in the market alongside our core business units, AdRoll and RollWorks. We’re looking for a go-getter who is excited to promote what’s happening within the company and eager to take us from a corporate name to an established corporate brand.

As Brand Manager, you will create, design, and manage promotional activities for the NextRoll brand, ensuring that all teams are rowing in the same brand direction. You will live and breathe all things NextRoll, keeping your finger on the pulse of all corporate happenings while turning them into stories, content, and initiatives internally and externally. 

As Brand Marketing Manager, you will:

  • Develop a plan for the NextRoll blog and own the rollout including sourcing and writing content. 
  • Develop a plan for  NextRoll’s social and execute across channels. Activities will include creating a social media calendar with key dates/events, proactively flagging and engaging in social conversations, elevating internal work and milestones on channels, and more. 
  • Work alongside key stakeholders to create the internal and external positioning for NextRoll, manage the rollout, and ensure messaging is being used and is consistent company-wide. 
  • Develop a deep understanding of key audiences for NextRoll and uncover ways to tell stories and content that resonates with them
  • Help internal teams and diverse employee-resource-groups (ERGs) tell their stories, create content, and promote awareness of their programs inside and outside the company.
  • Create an internal Brand Report to rollout regularly across the entire company, and work to bake in Brand updates in ongoing company-wide activities (e.g. newsletters, surveys, town halls, etc.).

The impact you’ll make: 

  • The Brand Marketing Manager is critical to the internal flywheel – ensuring our employees, customers, investors, and the mainstream audience are informed on company-wide happenings. 
  • You will report to the Head of Communications – collaborating, and executing on brand initiatives internally and externally.
  • You’ll collaborate across all business units – NextRoll corporate, AdRoll, RollWorks – and will collaborate with various teams, ensuring who we are, what we do, and where we’re going, is visible externally. 

Skills you’ll bring: 

  • Bachelor's degree in Marketing, Business, Psychology or related field. 
  • 3-5 years of relevant work experience across b2b or b2c that can span marketing, content, social, comms and/or brand management.
  • Desire to learn and grow, with proven experience to illustrate your mindset.
  • Ability to collaborate with multiple teams and working styles while also being able to operate and execute individually.
  • Strategic planning and efficient time management; able to work on multiple projects at once.
  • Organizational skills and a go-getter attitude that strives to get the job done.
  • Effective communication in your day-to-day activities, blockers, and successes – and a proactive communication approach.
  • Curiosity in the happenings of internal organizations and interest in helping bring those projects and activities to life in creative and timely ways.

Our work environment is one where ambition thrives and so will you. We help every employee discover their full potential by giving them opportunities to expand their skill set and develop their career at NextRoll. Don't think you have all the skills required for this role? That's okay, we're committed to helping all of our employees learn and grow.

Benefits and perks: 

  • Competitive salary, equity, and fully covered medical
  • One month of paid time off and work/life balance
  • Up to 3 months of paid pregnancy disability leave
  • 3 months of paid family leave (care for a family member, bond with a new child, etc.)
  • Up to 6 weeks of paid disability leave
  • Join a community of fellow Rollers as a member of one of our Employee Resource Groups 
  • Ample opportunities to volunteer with local organizations with NextRoll Gives Back

About NextRoll:

NextRoll is a marketing technology company delivering products ambitious marketers use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its three business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, AdRoll, a growth marketing platform for direct-to-consumer marketers, and NextRoll Platform Services, a platform-as-a-service for consumer and merchant marketplaces. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com.

We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please notify us to request an accommodation.


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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • RustLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • ReduxLibraries
    • Backbone.jsFrameworks
    • FlaskFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • CassandraDatabases
    • HBaseDatabases
    • MySQLDatabases
    • RedisDatabases
    • TeradataDatabases
    • AWS (Amazon Web Services)Services
    • GitHubServices
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • TableauAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WrikeManagement
    • WordpressCMS
    • StatamicCMS
    • SalesforceCRM
    • AdRollEmail
    • MarketoLead Gen

Location

San Francisco is our hometown, and we have a large population of Rollers in the Bay Area. We offer access to shared workspaces for Rollers in the City and region who want to meet in person and collaborate face-to-face. This is optional for most Rollers, as we embrace a remote-first mindset.

An Insider's view of NextRoll

laura-fowler

How would you describe the company’s work-life balance?

I highly recommend our company to family, best friends, and anyone looking for a place where a healthy culture is as important as a balance sheet. Our company offers many supplemental programs to help employees maintain work-life balance and improve their mental and physical health.
laura-fowler

Laura

New Business Account Executive
kushan-patel

What's the biggest problem your team is solving?

As NextRoll is on a journey from previously being a media-only business to a full SaaS-based marketing platform for B2B and B2C customers, we’ve embarked on opportunities to take our data science and machine learning teams' talents and apply them to brand new areas in the MarTech space.
kushan-patel

Kushan

VP of Product
pleasant-middelhof

How does the company support your career growth?

From providing programs that bring joy to the employees to promoting ongoing education reimbursement, as an employee, you can tap into many ways to be even more successful professionally and personally. We hire incredible people who bring unique talents to the organization, and NextRoll intentionally invests in ways to help everyone grow.
pleasant-middelhof

Pleasant

Sr. Manager, New Business Sales (Strategic)
vibhor-kapoor

How do you empower your team to be more creative?

We can all get caught in the “what” and “when” and spend little time on the “why.” Flag planting can be very powerful and helps teams do their best. Leadership is a lot about outlining the “why,” bringing the inspiration to be on the journey and coaching along the way. Building trust with one team mindset is also key.
vibhor-kapoor

Vibhor

President of AdRoll

What is your vision for the company?

As we embark on the journey ahead, our incredible culture will be front and center for me. I'm committed to listening, learning, and tapping into the collective brilliance of our Rollers so that together, we can write the next chapters of our NextRoll story.

Roli

Chief Executive Officer

What are NextRoll Perks + Benefits

NextRoll Benefits Overview

Competitive salary and equity
100% employee coverage for medical, dental and vision premiums
Short and long term disability benefits at no cost to the employee
Basic life and AD&D insurance at no cost to the employee
401K Plan (Pre-tax and Roth)
4 weeks of paid time off and work/life balance
Up to 12 weeks of paid family leave (care for a family member, bond with a new child, etc.)
Up to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave)
Join a community of fellow Rollers as a member of one of our Employee Resource Groups
Ample opportunities to volunteer with local organizations with NextRoll Gives Back

Culture
Volunteer in local community
NextRoll Gives Back connects our employees with opportunities to volunteer their time–advancing education, professional development, and community support.
Partners with nonprofits
San Francisco Education Fund, June Jordan School for Equity, SF Marin Food Bank
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
We have an autonomous culture where you'll work with your manager to adjust your schedule as needed.
Remote work program
It is up to our employees if they'd like to work in-office, flex (combination of in-office and WFH), or fully remote. Learn more here: https://rollwhereyouthrive.com/
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
We want every Roller to feel that NextRoll is a place where they belong. So employees across the company have formed a variety of employee resource groups. All ERGs welcome allies.
Hiring practices that promote diversity
Check out our feature with BuiltIn about how we reduce bias in our interview process. https://www.builtinsf.com/2020/07/17/reduce-hiring-bias
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
NextRoll covers 100% of premiums for all employees
Vision insurance
NextRoll covers 100% of premiums for all employees
Health insurance
NextRoll covers 100% of premiums for all employees
Life insurance
Wellness programs
RollWell is focused on the well-being of our teams and provides unique programming that includes live-led meditation sessions, workout classes, and accounts with Class Pass, Calm, and Modern Health.
Team workouts
NextRoll's team fitness initiatives include In-office yoga, In-office fitness classes, Sponsored race teams.
Mental health benefits
Free Calm App, wellness and mindfulness talks from David Perls (https://www.sfstress.com/about-david-perls)
Financial & Retirement
401(K)
401(K) matching
Company equity
NextRoll wants all of our Rollers to have a piece in our company's success and offer stock options that vest over a 4 year period, with a 1 year cliff.
Employee stock purchase plan
Performance bonus
We offer a structured performance bonus plan for many of our roles. Bonuses are paid out on a monthly, quarterly, or annual basis (role dependent).
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
NextRoll offers 12 weeks of paid family leave
Vacation & Time Off Benefits
Generous PTO
NextRoll offers 20 days (4 weeks) of PTO per year
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Free snacks and drinks
Some meals provided
In-office employees get snacks and periodic in-office lunches. Remote employees get a monthly Crafty snack box mailed to their home.
Company-sponsored happy hours
Onsite office parking
An on site lot is available for parking by daily reservation
Pet friendly
Recreational clubs
Relocation assistance
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
NextRoll has our own Learning and Development team that creates training programs to help our Rollers further their skills.
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

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