Content and Campaign Development Manager

| Remote | Hybrid
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Company Description
Zscaler (NASDAQ: ZS) accelerates digital transformation so that customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange is the company's cloud-native platform that protects thousands of customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
With more than 10 years of experience developing, operating, and scaling the cloud, Zscaler serves thousands of enterprise customers around the world, including 450 of the Forbes Global 2000 organizations. In addition to protecting customers from damaging threats, such as ransomware and data exfiltration, it helps them slash costs, reduce complexity, and improve the user experience by eliminating stacks of latency-creating gateway appliances.
Zscaler was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. Zscaler's purpose-built security platform puts a company's defenses and controls where the connections occur-the internet-so that every connection is fast and secure, no matter how or where users connect or where their applications and workloads reside.
Job Description
The Content and Campaign Development Manager will be a key member of the demand marketing team, responsible for helping to build campaign and content plans and package campaigns for global or regional execution. You will work closely with the campaign and content leads as well as cross-functional teams and key stakeholders to build and execute on focused campaign narratives and content that speak to the needs of our audience across every stage of the buyer's journey.

  • Partner with demand generation, product marketing, campaign strategy, and field marketing leads to help build and execute campaigns and content journeys.
  • Map content to the buyer's journey, source existing content, and identify content gaps.
  • Ability to come up with creative campaign concepts, tactics or programs that drive results when executed, keeping Zscaler's key messages fresh and in front of our buyer personas
  • Develop, curate or project manage the creation of high-quality content to support campaigns, including gated and ungated assets, ads and drive-to banners, email nurtures, blogs, and more.
  • Write/review copy for content assets and/or manage agencies for content development.
  • Work with demand campaign leads to activate content across regions.
  • Track and report on content performance and identify areas for optimization.


Qualifications

  • BS/BA in a related field required.
  • 7+ years content marketing or campaign marketing experience with an emphasis on content development.
  • Strong, creative content writer with a deep understanding of customer needs and journeys.
  • Proven track record of creating high performing content to support demand generation campaigns.
  • Enterprise SaaS marketing experience preferred.
  • Ability to work in a fast-paced environment and manage multiple campaign and content programs.
  • Strong oral and written presentation skills to communicate with program stakeholders at all levels.
  • Experience gathering data and reporting on key content performance metrics.
  • Ability to collaborate, influence, and motivate cross-functional stakeholders.


Additional Information
Why Zscaler?
We are playing in a rapidly growing 20B + TAM and huge market mega-shifts that leads directly to Zscaler; tracking a growth path similar to Salesforce, Workday, & ServiceNow. People who excel at Zscaler are smart, motivated and share our values. Ask yourself: Do you want to team with the best talent in the industry? Do you want to work on disruptive technology? Do you thrive in a fluid work environment? Do you appreciate a company culture that enables individual and group success and celebrates achievement?
If you said yes, we'd love to talk to you about joining our award-winning team!
Learn more at zscaler.com or follow us on Twitter @zscaler. Additional information about Zscaler (NASDAQ : ZS ) is available at http://www.zscaler.com. All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
All your information will be kept confidential according to EEO guidelines.
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What You Can Expect From Us:

  • An environment where you will be working on cutting edge technologies and architectures
  • A fun, passionate and collaborative workplace
  • Competitive salary and benefits, including equity


Why Zscaler?
People who excel at Zscaler are smart, motivated and share our values. Ask yourself: Do you want to team with the best talent in the industry? Do you want to work on disruptive technology? Do you thrive in a fluid work environment? Do you appreciate a company culture that enables individual and group success and celebrates achievement? If you said yes, we'd love to talk to you about joining our award-winning team.
Additional information about Zscaler (NASDAQ: ZS ) is available at https://www.zscaler.com .
Zscaler is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Location

120 Holger Way, San Jose, CA 95134

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