Instacart

Instacart, the leading grocery technology company in North America.

View Profile

Jobs//Marketing//

CRM Marketing Automation Manager

Sorry, this job was removed at 3:02 a.m. (PST) on Saturday, December 21, 2019

View 267 Jobs

Find out who's hiring in San Francisco.

See all Marketing jobs in San Francisco

View 267 Jobs

Apply

By clicking Apply Now you agree to share your profile information with the hiring company.

Save job

Founded in 2012, Instacart is a leader in North American online groceries and one of the fastest-growing companies in e-commerce. Instacart's same-day delivery and pickup services bring everyday essentials and fresh groceries to consumers in the U.S. and Canada in as fast as an hour. At Instacart, we believe that great people are the ingredients for success. We like to think that we are like a potluck, everyone brings something new, different and flavorful to the table. Our mix of thoughtful, inventive and neighborly employees work together to deliver our common goal, to make grocery shopping effortless, and give valuable time back to our customers. We believe that just as meals are best shared together, success is best shared together. If this excites you, then Instacart just might be the place for you. Welcome home.

Want to learn more? Lettuce show you the way!

Our marketing team is highly analytical, moves fast and is focused on one thing: getting more people to shop for groceries using Instacart. We’re looking for a talented Email Marketing Automation Manager with strong technical skills to join us. You will lead the technical operations of Instacart’s notifications system, work cross-functionally with Product, Engineering and Data Science teams to execute complex personalized marketing campaigns.

You are both technical and creative. You enjoy email development and know HTML/CSS well, and you also thrive on producing a flawless design, styling padding pixel by pixel to perfection. You are a perfectionist in getting emails to render flawlessly across multiple email clients. You’ve worked with personalization templating languages before (eg. Liquid, Handlebars or Jinja), and enjoy building personalized emails, push notifications, and experiences for users.

Your day to day…

Go-to resource for technical implementation of a complex email program with lifecycle campaigns, batched adhoc sends, and personalized push notifications
Build flawlessly rendering emails via HTML, CSS and templating languages.
Coordination of email automations and journeys, including planning, asset gathering, building, approvals, scheduling, QA, and execution of test sends and deployments
Work closely with our strategic marketing and CRM teams, as well as our in-house creative team in planning, developing and implementing marketing campaigns
Help maintain the performance and health of the push and email channels with regard to audience segmentation, send times, list hygiene, and deliverability
Collaborate cross-functionally with teams like Product, Design, and Engineering to improve marketing operations and and efficiently scale the notifications program
Tracking and reporting on email campaigns in order to guide improvements and ensure current email best practices in the industry are being followed
Setup A/B tests and complex multivariate experiments to understand impact and uncover new insights

You have…

3+ years of experience producing and building cross-channel email and push campaigns using marketing automation platforms such as ExactTarget, Braze, Iterable or Responsys.
Strong working knowledge of HTML/CSS
Extensive experience with responsive email coding and best practices
Experience troubleshooting cross-platform email-rendering issues and finding code solutions
Track record of executing with attention to detail in a fast paced, goal-oriented environment
Highly organized and autonomous, but also able to collaborate and work cross-functionally to problem solve and drive projects to completion
Bonus:

You’ve worked with templating languages before, like Liquid, Handlebars or Jinja
You have experience building experiences with deeplink technologies such as Branch
Experience with APIs and webhooks

Want to see a slice of life at Instacart? Checkout #tasteofinstacart on Instagram and LinkedIn

Tech Blog
Instacart News

Instacart is committed to fostering a diverse work environment and proud to be an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, religion, color, national origin, gender, gender expression , sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law.

Apply Now

By clicking Apply Now you agree to share your profile information with the hiring company.

Save job

Email For Later

loading ...

Emailed

By clicking Apply Now you agree to share your profile information with the hiring company.

Jennifer Sutton

Senior Director, Diversity, Equity & Belonging

GALVANIZING PROGRESS

A team that practices what they preach

Sutton steers a data-driven DEB strategy anchored by four pillars: workforce equity, workplace belonging, responsible citizenship and product inclusion. She embraces authenticity and champions uncomfortable but necessary conversations. “If we’re standing for anti-racist beliefs in our society, we need to be sure that none of those biases show up at work, in how we assess talent and as we build our business model," she said.

We truly believe that when people show up as their true selves and can lean in, it makes us a more innovative organization where we can move more quickly and ultimately be a stronger business.

Jamie Lancaster

Workplace Events Manager

FUELING CONNECTIONS

Uniting colleagues through shared passions

Lancaster works with Instacart ERGS through his events-focused role. He also co-leads its LGBTQIA+ ERG, Rainbow Carrots. “We’ve made efforts towards allyship, inclusivity and amplifying intersectional voices of the LGBTQIA+ community,” he said. Pride Month events (themed “Community: Connectedness in our now Virtual World”) included a fundraiser for nonprofit Rainbow Railroad, a Gin and Gender class, and guest speakers.

My involvement with the Rainbow Carrots ERG has given me the opportunity to influence the voice of LGBTQIA+ community on a corporate level and educate others in meaningful ways — providing a list of actionable items that speak to the difference between advocacy and allyship.

Xiao Guo

Director of Engineering

INVESTING IN OTHERS

A culture that is empowering for all

“I am passionate about empowering, mentoring and uplifting women in tech,” Guo said. A co-lead of Instacart’s largest ERG, Women@, she curated programming for Women’s History Month that included leadership talks and a “Rock Your Review” workshop. Additionally, she launched and leads the ERG’s engineering mentorship program aimed at sharpening participants’ technical skills and fueling career progression.

Many women and allies have mentored me throughout my career. I want to pay this mentorship forward and pass it on to the next generation of women in tech.

What are Instacart Perks + Benefits

Instacart Benefits Overview

A job is just one of the ingredients in a full life. We believe in supporting our employees and their family’s overall health and wellness to support their whole life.

Wellness Tailored to You
Medical, dental, vision, retirement, life & disability coverage right alongside physical & mental wellness programs, memberships and stipends to keep you and your family feeling your best.

Work From Home Stipend
We help outfit your WFH setup so you can be your most productive while at home.

Flexible Time Off
We all recharge differently. Take the time you need with our flexible time off policy.

Family Building Benefits
No matter where you are in your family journey, we support you. Our plans cover modern family planning for all. We offer leave for all parents, flexible working schedules and an active Parents@ community.

Learning & Development
Whether you’re just starting your career or leading teams, we provide customized L&D programs to help you grow and an annual allowance to pursue your development.

Future Planning
We have you covered as you plan for your future. Student loan assistance through Peanut Butter, free Rocket Lawyer membership, SoFi & First Republic financial planning and more.

Community Connection
Support the communities you care about with volunteer weeks and get involved with our social impact program, Instacart Serves.

Instacart Express Membership
We help keep your fridge stocked. Unlock grocery discounts with our Instacart Beta app while testing our latest features.

Family
We believe in supporting every parent within the Instacart family. Paid parental leave, flexible schedules, a grocery credit, and sweet baby swag are offered to new parents. We aim to support parents returning to work with on-site Mother’s Rooms, our Parents @ ERG, and events like Bring Your Child to Work Day.

Food
We donut take food (or food puns) lightly at here Instacart. From giving all employees a free Instacart Express membership to celebrating milestones and cultural heritage months with food, to hosting a monthly AMA with our CEO called "the Scoop" (featuring scoops of ice cream), food is baked into our daily lives.

Culture

Volunteer in local community

Our social impact program, Instacart Serves, aims to nourish our communities by helping to remove barriers to food access and enrich the lives of our communities through an annual volunteer week.

Partners with nonprofits

Instacart is committed to supporting the communities we serve and we are proud to team up with our giving partner Feeding America to combat food insecurity.

OKR operational model

Team based strategic planning

Open office floor plan

Flexible work schedule

As a company, we’ve adopted a set of guidelines for managers to help accommodate caregivers on their teams including offering flexible schedules and extra time blocks throughout the day.

Remote work program

Diversity

Documented equal pay policy

Dedicated diversity and inclusion staff

Highly diverse management team

Our Executive team, led by CEO Fidji Simo, is 55% women

Mandated unconscious bias training

We require all Instacart employees to complete a mandatory unconscious bias training. Our employee resource groups have also partnered together to launch a diversity and training program.

Diversity manifesto

Diversity employee resource groups

At Instacart, we have five active Employee Resource Groups (ERGs): Nightshades (our Black ERG), Rainbow Carrots (our LGBTQ+ ERG), Saźon (our Latinx ERG), Parents@, and Women@.

Hiring practices that promote diversity

Health Insurance & Wellness Benefits

Flexible Spending Account (FSA)

Disability insurance

Dental insurance

Vision insurance

Health insurance

Life insurance

Wellness programs

Team workouts

Mental health benefits

Financial & Retirement

401(K)

401(K) matching

Company equity

Charitable contribution matching

Child Care & Parental Leave Benefits

Childcare benefits

Generous parental leave

We offer 12 weeks of paid parental leave for employees who become parents (through birth, adoption, or foster care) to support them and their families as they take on their new role as a parent.

Family medical leave

Adoption Assistance

We provide Family Planning benefits for all types of families, including but not limited to fertility planning, surrogacy support, adoption services, care navigation, and reproductive technology.

Return-to-work program post parental leave

Company sponsored family events

We partner with our Parents@ community to host virtual events and programming for families such as cooking classes, arts and craft kits delivered, and magic shows over Zoom.

Vacation & Time Off Benefits

Unlimited vacation policy

Paid volunteer time

Paid holidays

Office Perks

Commuter benefits

Company-sponsored outings

Free daily meals

Free snacks and drinks

Company-sponsored happy hours

Relocation assistance

Home-office stipend for remote employees

We have a $600 stipend for outfitting your home office, as well as monthly phone & internet reimbursement.

Professional Development Benefits

Job training & conferences

We offer free Udemy subscriptions for every employee to allow them to develop new skills and foster existing ones by enrolling in a wide array of courses. We also have a dedicated L&D Team.

Tuition reimbursement

Lunch and learns

Promote from within

Continuing education stipend

Online course subscriptions available

Customized development tracks

Additional Perks + Benefits

Our programming and benefits are constantly evolving to meet the needs of our growing team. We introduce new benefits each year, and add new programs to celebrate cultural heritage, give back to the community, and celebrate our teams.

Our Instacart Serves social impact program is one of the most active across the company. We aim to nourish our communities by helping to remove barriers to food access and enriching the lives of our communities through an annual volunteer week of service, grocery donations, disaster relief, and giving campaigns.

The Instacart Serves program focuses support across 3 main areas:

- Food Insecurity: The majority of our philanthropic support is dedicated to helping to remove barriers to food access and hunger relief with our primary giving partner, Feeding America. We recognize that food insecurity disproportionately affects diverse communities and we also work to raise awareness for this growing inequity.

- Supporting Traditionally Marginalized Communities: We are committed to standing up for injustice and equity, supporting organizations that challenge economic justice, and uplifting traditionally marginalized communities.

- Disaster Relief: In the event of natural disasters which severely impact the communities we serve, we provide disaster relief through financial or grocery donations to centers and organizations supporting evacuees and first responders.

View full list of perks + benefits

Photo Gallery