Director of Content Marketing

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 ABOUT THE ROLE

OneLogin is seeking an exceptional content marketing leader to join our marketing team and own content strategy from ideation to execution. We are looking for someone who is passionate about how content marketing can drive key business objectives. The right candidate is both strategic and tactical, loves to write, is creative, and enjoys collaborating across teams. This is an incredible opportunity to own and build out a world-class content organization at a rocket ship company.


Responsibilities:

  • Own and develop a global content strategy and service bureau model that serves the entire buyer journey across different personas, industries, and geographies
  • Own the content creation process and collaborate with key stakeholders around key content assets like ebooks, reports, videos, infographics, case studies, blogs and more
  • Develop a process and drive the vision around the development of product and technical documentation, usage guidelines, and training
  • Work closely with product, engineering, and business partners to understand customer information needs and delivery methods
  • Work with our content marketing team, technical writers, contractors, and external agencies to assist in content development
  • Coordinate closely with the product and product marketing teams to develop content that educates and speaks to a technical audience
  • Bring together and organize all of the content being developed across organizational teams to create a content service bureau model 
  • Develop an internal employee content contribution program that motivates and incentivizes content creation
  • Collaborate with the sales and marketing teams to define the promotion strategy for each piece of published content to ensure distribution
  • Own content measurement and track how content sources and influences pipeline and revenue


ABOUT YOU

  • BA/BS, MBA preferred
  • 5+ years of content marketing experience at a B2B company selling into a technical audience
  • Experience overseeing technical marketing and/or technical documentation teams a huge plus
  • Passion for writing 
  • Experience with marketing automation (Marketo) and CRM (Salesforce) preferred
  • Exceptional storytelling and writing skills 
  • Highly organized with a passion for project management
  • A natural communicator who loves collaborating with different people
  • Proven track record for measuring content across the sales funnel
  • Execution oriented with a passion for fast paced environments
  • Collaborative team player who is excited to be part of a growing team
  • Please provide your portfolio or links to relevant content


ABOUT ONELOGIN

OneLogin, the leader in Unified Access Management, connects people with technology through a simple and secure login, empowering organizations to access the world™. The OneLogin Unified Access Management (UAM) platform is the key to unlocking the apps, devices, and data that drive productivity and facilitate collaboration. OneLogin serves businesses and partners across a multitude of industries, with over 2,500 customers worldwide. We are headquartered in San Francisco, California. For more information, visit www.onelogin.com, Blog, Facebook, Twitter, or LinkedIn.


Our core values

  • Security first - We make it our #1 priority to protect data and privacy. From the way we work to the technology we provide, security is top of mind
  • Customer focused - We design for, listen to and partner with customers to come up with smart solutions that drive business value
  • Collaborative - We take bold steps and work together to thrive across boundaries. We drive productivity as we grow as one team
  • Accountable - We get things done and take ownership in our work. Showcasing consistent quality and pride to perform at the highest levels
  • Creative - We embody creativity in everything we do. We embrace a diversity of ideas. We execute with ingenuity, flexibility, and agility


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Location

848 Battery Street, San Francisco, CA 94111

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