Director, Product Marketing Manager - FinServ
What if you could change the way the world communicates?
What if you could share that story with the world?
What if you had the freedom of a startup and the resources of a global enterprise?
You’d break new ground. Raise the bar for performance. And do career-defining work.
That’s exactly the kind of environment we’re building together at RingCentral.
RingCentral’s cloud-based communications platform connects more than 2 million users around the world, in ways that bring people, ideas, companies and customers together. We’re the largest and fastest-growing pure-play provider in our space - growing at more than 30% every year, with a market capitalization of over $18 billion!
Our Marketing team uses data, strategy and creativity to share that story with the world in the most effective, relevant ways possible.
We’re as proud of our working environment as we are of our market success. You’ll find all the training, opportunity and resources you could ever want here - with all the work/life benefits you expect, and none of the micromanagement. RingCentral regularly brings home Best Place To Work awards from locations all over the world, and outstanding company ratings on Glassdoor and Comparably!
RingCentral surrounds you with world-class technology and talent, in a people-first environment built from the ground up to help you do the best work of your career. We’re not just changing the nature of communication and collaboration. We’re winning, together.
As part of the RingCentral Marketing team, you will help plan, coordinate, implement and oversee the ways we share RingCentral’s message with the world. You’ll use data, technology and creativity to target, communicate, measure and adjust with precision— and share the story of a new, reimagined age of business communication with the audiences who want to hear it most.
RingCentral is looking for a dynamic Financial Services Industry Product Marketing Director who will be responsible for leading go-to-market execution for RingCentral’s solutions for the Financial Services industry. This experienced individual will drive the definition, and delivery of our go-to-market strategy, messaging, content, activities and marketing campaigns in the Financial Services space. This role requires the alignment of industry solutions messaging and positioning across the entire go-to-market approach, from themes, campaigns and programs, and considering all our routes to market. Deep Financial Services industry go-to-market knowledge, combined with a strong understanding of cloud and/or SaaS businesses including experience with communications platforms is a plus.
This industry and product marketing role is highly visible and cross-functional, requiring regular communication with RingCentral leadership, product management, and sales. Successful candidates will be experienced product marketers who roll up their sleeves, have a ‘can do’ attitude while working with dynamic teams in a fast-paced, cross-functional environment. This position will require work out of the Belmont, CA headquarters office.
Responsibilities:
- Develop a market-winning Financial Services go-to-market strategy and marketing plans necessary to meet company goals
- Collaborate with Sales, Sales Enablement, Industry Principals, Marketing, Product, Channel, ISV and Carrier teams
- Provide broad Industry and targeted Sub-Industry messaging and positioning
- Lead integrated marketing campaigns to extend growth in the Financial Services market
- Execute integrated Themes, Campaigns, and Programs that drive awareness and pipeline through innovative and results-oriented tactics, including PR/AR/Influencer strategies, compelling and fresh content, data-driven digital investments, ABM campaigns, smart use of field marketing, amazing customer case studies, and innovative thought leadership programs
- Enable sales and channel teams on Financial Services industry solutions and sales plays
- Proven ability to create crisp, executive-level presentations, synthesizing actionable recommendations from quantitative and qualitative data
- Develop appropriate sales and partner training materials, collateral, and pricing guides
Qualifications & Skills:
- Bachelor's degree and 8 years of marketing experience
- Proven success developing and executing go-to-market plans for SaaS or cloud services in the Financial Services market
- Experience in leading cross-functional teams
- Strong business acumen, as well as strong analytical and strategic thinking abilities to draw conclusions based on data
- Self-motivated and driven individual skilled at both planning and hands-on execution
- Excellent written, verbal, and presentation skills
About RingCentral
RingCentral is the worldwide leader in cloud-based communications. Our software communications platform delivers phone, group chat, mobile communications, video calls, videoconference, contact center and AI-driven digital engagement. It’s a powerful, global presence that allows businesses to communicate anywhere, anytime with anyone.
RingCentral is headquartered in Belmont, California and has offices around the world.
RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.