Sisu is looking for an experienced Director of Product Marketing to help accelerate our growth, hone our competitive positioning, and differentiate Sisu’s augmented analytics platform in this emerging category.

In this role, you’ll lead the product marketing team and collaborate with sales, product, and the executive team to drive Sisu’s overall product messaging, content creation, go-to-market strategy and sales enablement. In addition to helping build pipeline for the Sisu go-to-market teams, you’ll also have the chance to build a top-tier competitive intelligence platform, define an emerging market category, and bring a consistent cadence of new products and services to market.

To help build this function, we’re looking for an experienced product marketing and people leader with a track record of bringing B2B enterprise SaaS products to market. If you’re a product marketer with a passion for data, analytics, and decision-making technology, this is the role for you. You’ll work with customers, prospects, and leaders in the world of data to define “what’s next” for analytics and data-driven decision-making.

What you'll accomplish:

• Develop positioning, messaging and content that clearly articulates the Sisu value proposition and showcases our technical and business differentiation in the marketplace.
• Drive the internal and external launch of new products, features and solutions, working collaboratively across departments to ensure high-impact launches that engage both prospects and customers
• Dive deep into the augmented analytics and BI landscape to guide Sisu’s end-to-end marketing strategy
• Research, optimize and manage pricing and packaging for the core Sisu platform and future products and services
• Own the sales enablement strategy and execution, including the creation of assets and programs for direct sales and strategic partner teams
• Hire, coach, and develop a high-performing team of product marketers, honing their skills in positioning, messaging, content and strategy, and helping them advance in their marketing careers
• Collaborate with the Sisu product marketing and engineering teams and share insights and conclusions from emerging market trends, customer needs, and the competitive landscape
• Speak on behalf of Sisu internally and externally and deliver high-impact presentations, webinars, and events

What you'll need to be successful:

• Excellent communication, presentation, and data storytelling skills, combined with a desire to engage and influence executives across departments
• Creativity, persistence, and inquisitiveness about analytics, BI, and enterprise data warehouses, and the desire to help enterprises solve problems in new ways
• Experience developing segments, personas and ideal customer profiles (ICPs)Demonstrated problem-solving skills and the ability to manage complex, cross-functional projects to completion
• A strong point of view on how Product Marketing operates and can impact a B2B SaaS Platform, from positioning to GTM to adoption
• Demonstrated track record of marketing technical innovations to users and buyers and creating narratives to position and sell products in compelling ways
• Metrics-driven mindset and experience setting effective KPIs and OKRs, aligning your teams, and tracking progress towards those goals

For a product marketing leader, there’s no better environment to advance your career, develop your skills, and make an impact along the way. As you build this team at Sisu, you’ll have the chance to work with global leaders, learn from industry mavericks, and help build an amazing, eclectic, and supportive organization.