About Crunchbase

Crunchbase is the best place to discover innovative companies, connect with the people behind them, and uncover new opportunities. Over 50 million professionals—including entrepreneurs, investors, market researchers, and salespeople—trust Crunchbase to inform their business decisions. We believe diverse thinking fosters the discovery of new solutions and surfaces old problems that need answers. We are democratizing access to opportunities so that people and companies with different perspectives can accelerate innovation for a better future. We are proud to build products that will shape how companies and people connect for the future.

Crunchbase is committed to a positive, diverse, and inclusive culture by hiring for potential, focused on the inclusion of people who have different ways of thinking, different viewpoints, different backgrounds, and different skill sets. We value a transparent and open culture that positively impacts our teams and our products.

Crunchbase has a remote-first approach, and is open to hiring in these locations:

Atlanta, Austin, Boston, Chicago, Las Vegas, Los Angeles, Minneapolis, New York, Portland, San Francisco, and Seattle

Marketing at Crunchbase

The Crunchbase Marketing team is responsible for product, corporate, and growth marketing initiatives, including lead generation and monetization, crafting outstanding content, and driving engagement with our community of users. Our Growth and Ops team drives business results at Crunchbase via web and product optimization, demand generation programs, and by improving experimentation and tech capabilities for the Marketing team in general.

The Experimentation Specialist is responsible for enabling all of our Marketing teams to grow their results faster via experimentation. You will partner closely with each team as an analytical expert, advising on the implementation of tactics and helping execute proper experiments. You’ll provide strategic insights and recommendations based on quantitative research you conduct into web flows, user segmentation, and marketing channel data. This role also acts as Marketing’s primary liaison with Crunchbase’s central Analytics team, prioritizing reporting, analysis, and data needs.

You will report directly to the Director of Marketing Growth and Ops and support functions like Product Marketing, News, Corp. Comms, Lifecycle, and the Growth and Ops team itself.

What You'll Do:

• Build experimentation playbooks and repeatable processes for Marketing teams
• Do quantitative research to help craft strategy, ideate, and prioritize and size efforts
• Advise on measurement and goal setting and work with Analytics to implement reporting
• Improve our experimentation capabilities by implementing new methods and technology
• Craft experiment plans, provide segmentation and statistical analyses, and improve your partner teams’ ability to self-serve in these areas

What We're Looking For:

• Facility with the fundamentals of good experimentation and the statistics behind them
• Ability to write your own complex SQL queries
• Experience partnering with non-technical audiences, distilling their needs, and communicating technical concepts
• Experience working in a SaaS and/or startup environment is a plus
• Familiarity with marketing tactics (email, paid media, landing page optimization, etc.) is a plus

Why Crunchbase

Crunchbase values fostering growth and developing our craft by offering a generous Learning and Development reimbursement policy for all employees to use towards classes, events, conferences, and more. We look for ways to give back to our community by giving 4 days off for volunteering per year. We understand the value of taking time to refresh and offer flexible paid time off. We are working to build a better future for everyone, and offer an annual carbon-offset paid by Crunchbase for all employees. These are just a few examples of our generous benefits package, check out our careers page to find out more.

Crunchbase does not discriminate on the basis of race, creed, color, ethnicity, national origin, religion, sex, sexual orientation, gender expression, age, height, weight, veteran status, military obligations, or marital status. Every day our team is honored to work with entrepreneurs and innovators from every corner of the globe, and we aim to build a team that reflects the diversity of our customers. Each individual at Crunchbase brings their own perspectives, work experiences, lifestyles, and cultures with them, and we believe that a more diverse team creates more innovative products, provides a better service to its customers, and helps us all grow and learn as individuals. 

#LI-QM1 #BI-Remote