Enter Productboard…

Productboard is the leading product management system that helps product management teams to get the right products to market, faster. It is essentially a system of record for any and all products. Over 5,000 customer-driven companies like Zendesk, Disney, VMware, Avast, UiPath, and Marriott use Productboard to gather customer feedback, analyze user data, prioritize product roadmap, and collaborate with everyone else in the team with a clearly communicated goal. Their end-to-end product management system provides clear objectives for all teams and aligns colleagues around the product development vision and process. Think CRM but specifically designed for the product needs of any modern organization making digital products.

Along with its intuitive, yet feature-rich platform, Productboard enables teams to easily integrate with other engineering task management tools such as JIRA, Slack, Trello, PivotalTracker, and GitHub and with systems full of valuable customer insights such as Intercom, Zendesk, CRM systems, NPS systems, and many more. With a manageable and customer-friendly user interface, it provides in-depth backlog customer feedback and information for product managers to use for product development.

Everyone deserves to work on products that will be used, enjoyed, and loved – products that matter. It’s Productboard's mission is to help product makers across the globe create exceptional products that resonate with customers deeply on both functional and emotional levels. With Productboard, every team can make things that matter – together.

We’re looking for a Global Head of Brand Experience who is an experienced strategic thinker that understands how to build a brand and create a category. We are looking for a marketer who is also a dynamic leader that is a natural collaborator and is experienced at building and mentoring great teams and developing talent. The Global Head of Brand Experience will report directly into the SVP of Marketing and be responsible for driving strategy and execution of the Productboard brand through oversight of campaigns, events, creative and content. The ideal candidate is a world-class brand strategist and progressive thinker who is passionate about building a modern, world-class brand.

Responsibilities include:

• Leadership of the brand experience marketing team with responsibilities that include: brand strategy and positioning, campaign strategy and execution, ideation and execution of Productboard’s annual Summit Series, oversight of the global brand studio, editorial planning and execution of our content engine, and related responsibilities as relevant.
• Operate as a modern, data-driven Brand Experience leader with strong knowledge of B2B environments and fluency in both DR and performance marketing to be able to execute full-funnel strategies.
• Bring quantitative and qualitative insights to leadership to influence marketing strategy and inform executional tactics that will resonate with our target prospects.
• Demonstrate thought leadership in brand marketing and the broader digital ecosystem.
• Build, mentor, develop, and coach an exceptionally talented Brand Experience Marketing team.
• Build strong partnerships and establish credibility with the internal cross-functional team, based upon a demonstrated collaborative approach, leadership skills and experience.
• Think big and come up with breakthrough campaign ideas that make the most of budgets while leading a team to execute with excellence.
• Ensure consistent brand representation across all brands, channels and touchpoints.
• Understand trends in brand awareness, perception, & adoption that are relevant to our target personas.
• Develop a deep understanding of our prospect’s mindsets, attitudes, and behaviors to inform strong brand strategy and creative development.
• Provide creative oversight for campaigns, events and content that your team is responsible for executing.

What we want from you:

• You demonstrate passion for brand and product storytelling, innovative user experiences, and have the ability to use analytical insights to inform initiatives that improve the prospect/customer  experience and drive habitual behaviors.
• 8+ years of relevant experience in Marketing, within a large creative agency or a recognized brand
• An exceptional brand strategist and storyteller that thinks out-of-the-box.
• Accomplished track record of building and scaling disruptive/innovative brands through traditional and digital marketing strategies.
• Proficiency crafting creative, inspiring, solution-driven stories that communicate complex concepts simply.
• An expert collaborator skilled at bringing people together, and communicating openly and transparently.
• Strong leadership capabilities, but ability/desire to roll up sleeves versus purely playing a managerial role – no-task-too-small mentality.
• Propensity to innovate and take calculated risks - using data and A/B testing to create a marketing mix that is diverse and stable.
• A superb track record for creating and executing world-class marketing campaigns and events.
• Excellent written and verbal communications skills, teamwork and interpersonal skills; proven team-first mentality.
• Experience in the production of campaigns, events, videos, print, OOH, digital, experiential, and other marketing materials.
• Proven ability to prioritize and manage multiple tasks and projects in response to shifting priorities.
• Excellent organizational, problem-solving, and interpersonal skills.

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You can look forward to the following benefits:

💰 Competitive compensation, stock options, company 401k 

📚 A budget for your professional development and ongoing learning 

🏝 4 weeks of paid vacation and paid sick days

💛 1 Volunteer Day per year for you to help causes close to your heart

🍲 Lunch delivered to your home

🍀 Mental Wellness Program to support your well-being and self-care

🏋 Company contribution to gym and wellness memberships 

🚗 Commuter benefits

🍹 Team events, such as happy hours, off-sites, and retreats abroad 

❤️ Company contribution and access to best-in-class health benefits and your own Headspace membership

About Productboard

Productboard is a customer-centric product management platform that helps organizations get the right products to market, faster. More than 5,400 companies, including Microsoft, Zoom, 1-800-Contacts, and UiPath, use Productboard to understand what users need, prioritize what to build next, and rally everyone around their roadmap.

With offices in San Francisco, Vancouver, Dublin, Brno and Prague, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures. 

In January 2022, we closed our $125M Series D round, which put us into the Unicorn category of companies, with a valuation of $1.7B.

• Join at the golden startup age — established stability of a Unicorn with space for individual impact
• You’ll enjoy an exciting team atmosphere, building a whole new category of software
• You can help change the way that products are built all over the world
• We iterate quickly and decisions are fast. You’ll have a voice in what we do and see the impact of your work
• We are backed by top Silicon Valley investors, giving us access to capital, networks, mentors, and new markets
• We are recognized as one of the hottest tech startups on the market today, named by Forbes magazine and Business Insider as one of the best startup employers to bet your career on and are regularly recognized for our company culture

About our culture

Imagine working in a place where everything matters — most importantly, you. At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where:

• People feel empowered, supported, and included
• Trust and transparency are built into the way we work
• Creativity, curiosity, and continuous improvement are encouraged and nurtured every day

Forming our company values was a group effort, with every employee allowed to contribute. From profit-sharing initiatives, like stock options, to open calendars and communication, we don’t waste time on politics or ego. We champion openness by sharing our goals, success, and failures. 

Join colleagues who love what they do and who are invested in their work environment and the future of the company. Help shape our company, culture, and product!

Check out our LinkedIn Life page, Instagram profile, and People of Productboard FB page or listen to our People of Productboard podcast for a real feel of what life is like at Productboard.

Would you recommend working at Productboard as a great place to work? A simple question, but one that says it all. Are your employees satisfied and loyal?  Are they promoters or detractors?
Asking this question to your employees you can find your net promoter score. Score around 30 is considered good and one above 50 is considered excellent. Companies like HubSpot who are heavily invested in company culture have an eNPS score of 83. At Productboard, we scored in our recent eNPS 93. And there are already 400 of us and we have offices all over the world.

Imagine how important the culture is to us when our eNPS is 93. How much leadership cares that we are happy and fully supported. Not only in the job but also in personal aspects of our lives. 

Equal Opportunity Employer Statement

We are an equal opportunity employer and champion equity. It is our aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard. We do not tolerate any discrimination or harassment based upon gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other biascovered by appropriate law. All aspects of employment, including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities. Togetherness is one of our core values, and our Diversity Council helps to ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every person matters. We are committed to leading by example to drive societal change.

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