Sr. Growth Marketing Manager, Mobile

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Varo is an entirely new kind of bank. All digital, mission-driven, FDIC insured, and designed for the way our customers live their lives.

A bank for all of us.


About the role 

We are looking for a Paid Performance Marketing Manager to manage key paid user acquisition channels, which will include Google, Snapchat, mobile networks, and other channels in the future. You’ll be responsible for building and executing plans that drive scalable and sustainable growth. You’ll work closely with data, design, brand, product marketing, research, and other teams across the organization. 

What you'll be doing

  • Manage key paid user acquisition channels- Google UAC and Snapchat will be the main focus 
  • Be part of the acquisition team where you get exposure to a variety of user acquisition channels (paid, organic, digital, non-digital) over time and a lot of responsibility. This team is part of a larger cross-functional Growth team. 
  • Manage your channels end to end, including: developing channel strategy, defining targeting, managing creative, setting up campaigns, optimizing campaigns, measuring performance, and driving insights to inform future campaigns
  • Be data driven and always developing and testing new hypotheses
  • Be accountable for hitting goals and driving sustainable growth
  • Work with in house creative team to produce high performing creative
  • Collaborate with the data team to develop KPIs and dashboards
  • Present plans and results to the leadership team 

Required skills, experiences, and traits

  • 3+ years of performance marketing experience at a fast-growing tech company
  • Experience with Snapchat and with Google UAC
  • Have a thorough understanding of ad attribution, tracking, and experience with working with a MMP
  • You’re an expert with some paid channels and have a track record of learning new paid channels quickly
  • Experience managing large budgets (at least over $500k a month) 
  • Strong strategic and analytical skills
  • Hands-on experience with data
  • Experience – and a desire – to do both strategic planning and daily execution/optimization
  • Ability to thrive in a fast-changing, fast-moving, scrappy startup environment 
  • Excellent communication and project management skills

  • The three skills that matter most

    Nobody can be great at everything, but we’re looking for candidates who have: 

  • Expertise in Google/Snapchat 
  • Strong track record of driving scalable, sustainable growth at startups/tech companies
  • High sense of ownership and initiative

About Varo

Varo launched in 2017 with the vision to bring the best of fintech into the regulated banking system. We’re a new kind of bank – all digital, mission-driven, FDIC-insured, and designed around the modern American consumer. 


As the first consumer fintech to be granted a national bank charter in 2020, we make financial inclusion and opportunity for all a reality by empowering everyone with the products, insights, and support they need to get ahead. Through our core product offerings and suite of customer-first features, we aim to address a broad range of consumer needs while profitably serving underserved communities that have been historically excluded from the traditional financial system.


We are growing quickly in our hub locations of San Francisco, Salt Lake City, and Charlotte along with colleagues located across the country. We have been recognized among Fast Company’s Most Innovative Companies, Forbes’ Fintech 50, and earned the No. 7 spot on Inc. 5000’s list of fastest-growing companies across the country.


Varo. A bank for all of us.


Our Core Values

- Customers First

- Take Ownership

- Respect

- Stay Curious

- Make it Better



Varo is an equal opportunity employer. Varo embraces diversity and we are committed to building teams that represent a variety of backgrounds, perspectives, and skills. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.


Learn more about Varo by following us:

Facebook - https://www.facebook.com/varomoney

Instagram - www.instagram.com/varobank

LinkedIn - https://www.linkedin.com/company/varobank

Twitter - https://twitter.com/varobank

Engineering Blog - https://medium.com/engineering-varo

SoundCloud - https://soundcloud.com/varobank


Beware of fraudulent job postings!

Varo will never ask for payment to process documents, refer you to a third party to process applications or visas, or ask you to pay costs. Never send money to anyone suggesting they can provide work with Varo. If you suspect you have received a phony offer, please e-mail [email protected] with the pertinent information and contact information.


Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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Location

222 Kearny St, San Francisco, CA 94108

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