**Considering candidates in San Mateo, Santa Barbara, or US-based remote**

As a member of the Achievement Growth team, the Growth Specialist will be focused on growing Achievement’s consumer member base across both app and web. This role utilizes a strong analytical background with a passion for executing scalable media strategies. As a data-driven growth marketer with expertise in performance marketing and funnel optimization, you will own channel strategy and execution along with a marketing budget for our paid channels and organic acquisition strategies. You will manage Achievement’s current paid growth partners and be responsible to constantly push to find new channels, expanding our current reach, and optimizing performance of each channel.You will work in close collaboration with various teams including Marketing, Product, Engineering, Data Science, and Achievement Programs to drive new user acquisition and improve engagement. 

Responsibilities:

• Lead growth strategy and manage a growth marketing budget to drive new user acquisition for Achievement. You will develop the strategy, marketing channel mix and budget allocation, and campaign execution across mobile and desktop platforms
• Develop roadmaps for: membership expansion according to our team milestones (e.g. grow the diversity of our member base to increase representation of all people in our research), creative testing, and funnel optimization
• Reach underserved populations and become the expert in understanding user acquisition for these key populations
• Work closely with ad network partners to develop and execute on channel strategies
• Manage day-to-day operations of paid search channels in order to drive towards ambitious user growth goals
• Launch A/B test campaigns for campaign optimization and analyze data
• Launch tests and experiments for organic user growth
• Proactively identify channel optimization and growth opportunities, surfacing dependencies and blockers to cross-functional stakeholders
• Analyze and synthesize data and communicate findings to cross-functional team members on performance, results, and initiatives on a regular basis. 
• Partner with product, marketing, and engineering teams on optimization of assets and new features that will drive growth (e.g. new creative assets, new landing pages, new product features)
• Work with and influence partners across the organization to drive funnel optimization and engagement

Qualifications:

Minimum qualifications

• Minimum of 3 years professional work experience in a role focused on growth, performance marketing programs, or user acquisition
• Ability to problem solve and think strategically
• Understanding of traditional and emerging channels used for acquiring and retaining consumers, including some combination of SEM, SEO, programmatic Display, Paid Social, and offline channels
• Experience managing paid search programs end-to-end – from campaign execution, to landing page optimization, to reporting and performance analysis
• Experience managing ad network partners and ad agency partners
• Data experience and analytical skills: proficient in Excel / Google Sheets, as well as a strong grasp of funnel analytics, A/B testing, and metrics driven performance marketing
• Adept at leveraging data visualization tools
• Outstanding follow-through, self-starting attitude, time management, and project management skills to deliver results 
• Excellent communication skills, both verbal and written

Preferred Qualifications

• SQL experience

ABOUT EVIDATION

Evidation measures health in everyday life and enables anyone to participate in groundbreaking research and health programs. Built upon a foundation of user privacy and control over permissioned health data, Evidation's Achievement platform is trusted by millions of individuals—generating data with unprecedented speed, scale, and rigor. We partner with leading healthcare companies to understand health and disease outside the clinic walls. Guided by our mission to enable and empower everyone to participate in better health outcomes, Evidation is working to bring people individualized, proactive, and accessible healthcare—faster.

OUR VALUES

• Put individuals first
• Challenge each other and state your good intent
• Go fast while maintaining quality and integrity
• Work to win together

OUR BENEFITS & PERKS

• Competitive salary + performance bonus + equity
• Medical, dental, and vision benefits with generous company contribution
• Company-provided life and disability insurance
• 401(k) with company contribution
• Wellness and wearable device reimbursements, mental health benefits, wellness programs
• Employee advisory committee focused around diversity, equity, inclusion, and belongingness
• Distributed teams and flexible work hours
• Take time when you need it: 13 paid company holidays + flexible time off
• Paid parental leave
• Mobile phone, home internet, and home office furniture reimbursements
• Apple laptop and your choice of monitor + noise cancelling headphones
• LinkedIn Learning and other professional growth opportunities

EVIDATION HEALTH VALUES DIVERSITY AND IS COMMITTED TO EQUAL OPPORTUNITY FOR ALL PERSONS WITHOUT REGARD TO RACE, COLOR, CREED, RELIGION, MARITAL STATUS, AGE, NATIONAL ORIGIN OR ANCESTRY, POLITICAL ACTIVITY OR AFFILIATION, PHYSICAL OR MENTAL DISABILITY, MEDICAL CONDITION INCLUDING GENETIC CHARACTERISTICS, MARITAL STATUS, SEXUAL ORIENTATION, GENDER IDENTITY, SEX OR GENDER.