Growth Marketing Manager (Social & Search)

| San Francisco
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Who we are

Freedom’s mission is to empower everyday Americans to move forward towards a better financial future.  The company was founded in 2002 by Brad Stroh and Andrew Housser on the belief that by staying committed to helping people, you can ensure better financial outcomes for both the customer and the business. This philosophy still guides the vision of our growing company, which has helped millions of people find solutions for their financial needs.

What began with two people in a spare bedroom has expanded to a vibrant business that employs over 2000 employees (known internally as “The Freedom Family”) in two locations: San Mateo, CA and Tempe, AZ. When you visit either of our offices, you’ll understand why our employees have voted us the Best Place to Work for the last several years. We believe that success is only achieved by doing what’s right for our customers, our employees, and our communities.

Freedom Financial Network holds itself to four core values: to care for everyone around us, act with integrity every time, collaborate with everybody we work with, and get better at what we do every day.

 

The opportunity

We are looking for a talented, data-driven and motivated senior performance marketing manager to join our team. You will be responsible for the strategy and execution of our paid marketing channels with an emphasis on social and search. You’ll own and execute our marketing roadmap focused on new products and audiences and play a pivotal role in company growth.

You are highly systematic, take a user first approach, and can effectively collaborate with cross functional teams. You understand that exceptional performance marketing is a seamless blend of targeting, creative and product experiences.

 

The right candidate is a self starter who thrives in a highly entrepreneurial, dynamic and collaborative environment and has a passion for performance marketing.

 

Your responsibilities and focus area:

  • Own strategy and execution of acquisition campaigns on digital advertising platforms - specifically facebook, search and display.
  • Strategize and be responsible for launching and scaling growth initiatives across channels
  • Implement channel best practices and drive data driven optimization through rigorous testing of targeting, bidding strategies, creatives and product experiences 
  • Be responsible for Go-to-market strategy and execution for new products and audiences
  • Work with data and analytics teams to deliver dashboards, measurement and provide deeper insights for better decision making
  • Work through automation, tagging, and data integrity issues with cross functional partners in Product, Engineering, and Analytics as needed

     

About you:

  • You are strategic, have a bias towards action and are a self starter.  
  • Team oriented, you can collaborate effectively across functions and inspire action by driving strong alignment and coordination
  • You are data driven, adept at mining data for hidden insights and drive curiosity around the “why” behind the “what”. 
  • You are hungry, want to take risks and learn by doing

     

Qualifications:

    • 5+ years of hands-on experience in managing user acquisition campaigns
    • Previous experience at a consumer startup where you have launched new products/features and have grown acquisition programs from inception to scale (7 figure/month budgets)
    • Deep hands on expertise with facebook and search, with management of full funnel campaigns: strategy, targeting, ad creation, bidding, budgeting, optimization, and reporting
    • You are data driven and are hands on with analysis on channel performance, attribution, identify optimization opportunities and use data to inform business decisions. Proficient with tools - advanced excel, Google Analytics, Tableau, etc
    • Strong combination of strategic, tactical and leadership skills
    • You are relentless and resourceful. Chaos doesn’t deter you, you make things happen
    • Technical knowledge of web marketing tools, such as pixels and landing pages
  • Experience in financial services industry is a plus
  • Experience in product led growth and retention is a plus

 

WHY JOIN THE FREEDOM FAMILY?

  • We push the envelope every day. Be an active part of a dynamic team that is at the cutting edge of modern day performance marketing. 
  • Work alongside high-energy (and fun!), results-driven teammates with strong work ethic
  • Have the best of both worlds:  be part of a high-growth entrepreneurial culture that has sufficient resources to invest in doing the right things.
  • Have a direct impact on the community. The work you do will enable thousands of Americans to have a path to sustainable financial freedom.
  • Voted a Best Place to Work multiple times by our employees, most recently #1 in Phoenix for the 2nd year in a row!

 

This is your opportunity to be part of a growing company where dedicated professionals strive to help customers and each other succeed every day. If that sounds exciting, we want to talk to you. Apply today!

 

Attention Agencies & Search Firms: We do not accept unsolicited candidate resumes or profiles. Please do not reach out to anyone within Freedom Financial Network (FFN) to market your services or candidates. All inquiries should be directed to Talent Acquisition only. We reserve the right to hire any candidates sent unsolicited and will not pay any fees without a contract signed by FFN’s Talent Acquisition leader

 

 

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
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Location

Enjoy our remote/hybrid opportunities or visit our San Mateo office that’s minutes away from any part of The Bay. The up and coming area is growing with exciting amenities and restaurants to explore and recharge.

An Insider's view of Achieve

How would you describe the company’s work-life balance?

It's important to be available when the team needs you to get the job done—that's what matters most. People have lives and responsibilities outside of work that matter to them. We work together as a team to connect in various ways and balance things out.

Andy

Senior Director Product Management

What projects are you most excited about?

We’ve recently been working on migrating our Angular applications to React. In this transition, we’ve had a lot of opportunities to learn about tools like Storybook for documenting components, NextJS for creating a more performant application, or how to build npm packages for sharing our components across applications.

Carrie

Software Engineer, Front End

What makes someone successful on your team?

If you are not curious. If you are not innovative. If you don't have a quick mind and cannot solve the problems, this is not the place for you. We are building the best tech–something you can be proud of. My team is developing something that didn't exist before and you own what you do.

Roman

Principal Engineer

What is your vision for the company?

40-50% of Americans are forgotten by financial services. They are scraping by – don't have the money for investment firms nor the desperation for payday loans. We are building better solutions, driven by technology to move these forgotten families forward.

Jeff

Managing Partner

What's something quirky about your company?

Freedom Financial is the biggest company that many have never heard of, but it is a proven business with tremendous potential. There is excellent opportunity here with a stable, healthy company that is having a lot of impact.

Shira

VP Product and Consumer Experience

What are Achieve Perks + Benefits

Achieve Benefits Overview

Achieve is committed to continually evolving our benefits and perks. We annually solicit feedback from the Achieve Family and consistently improve our offerings. In 2020 we enhanced our employee assistance program by adding Ginger, an emotional support app.

Culture
Volunteer in local community
In addition to our monetary support to local charities, members of the Freedom Family receive two days of paid time to volunteer at the charity of their choice.
Partners with nonprofits
Habitat For Humanity, Feed My Starving Children, Junior Achievement, Peninsula Family YMCA and many others.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Hybrid work model
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Mandatory training courses are provided throughout the year.
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Freedom Financial employees can contribute up to $2750 annually to their FSA.
Disability insurance
Disability insurance covers 50% of annual salary up to $5000 monthly maximum payout. There is a buy-up option which provides 60% of base monthly pay up to $10,000 per month.
Dental insurance
Our dental plan covers 100% of preventative care expenses, 80% of basic services and 50% of major services. We also offer 50% coverage of orthodontia up to $1,500.
Vision insurance
The vision benefits plan requires a $5 copay for annual eye exams with $150 allowance for glasses and contact lenses.
Health insurance
We have a variety of medical plans to choose from Aetna and Kaiser.
Life insurance
Life insurance is equal to 1 times an employee's annual salary up to $300,000.
Pet insurance
Our pet insurance policy covers up to 20%-50% of out of pocket expenses.
Wellness programs
On-site gym available to all employees including access to Peloton bikes.
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Freedom Financial Network provides employees with a 401(k) matching plan managed by ADP. We match 50% of contributions up to $5,000 per year..
Performance bonus
Most positions qualify for a quarterly bonus. Staff joining mid-quarter will be eligible for a prorated bonus.
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
We offer a generous PTO programs to all teammates. Director roles and above qualify for unlimited PTO.
Paid volunteer time
Our employees receive 2 days per year of paid volunteer time.
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
Available via WageWorkx.
Some meals provided
Monthly catered lunch provided.
Onsite office parking
We offer employees free on-site parking and free electric car charging stations.
Relocation assistance
Relocation assistance is provided on a case by case basis for qualifying roles.
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Our tuition reimbursement plan offers an annual max of $5250.
Lunch and learns
Promote from within
Online course subscriptions available
Paid industry certifications

Additional Perks + Benefits

Your total well-being requires more than just health insurance. Our comprehensive benefits give you everything you need to bring your best self every day. Whether that’s mind and body support, flexible remote and hybrid work, or saving for your future, we’re committed to caring for the whole person.

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