Who We Are and What We’re About:

Brightline is on a mission to build a bright future for every child, bringing extraordinary behavioral health care to children and families.

We’re in the middle of a behavioral health crisis that we can’t ignore—especially not when it comes to our children. 1 in every 5 children has a behavioral health condition, yet up to 80% still get little or no help. Far too many families face insurmountable barriers when their child really needs help, and parents are too often left feeling alone and without the support they need. We can do so much better. That’s why we’re here! 

When you join Brightline, you’re joining a team that has an unstoppable drive to change the lives of families across the country. We’re a team of thoughtful problem-solvers, expert and kind clinicians, and experienced operators and technologists. Above all, we’re committed to helping each other succeed, learn, and grow—all while bringing care to families when, where, and how they need it.

No matter what you’re looking for in your next role, we’re pretty confident that you’ll #FindItAtBrightline.

As an early Manager at Brightline, here's what your day-to-day activities might look like: 

• Build a demand generation engine including inbound programs, campaigns, webinars, database marketing, and nurturing programs
• Deliver quality leads to our Commercial team and effectively convert them into pipeline and revenue for Brightline 
• Create a strategic framework for channel prioritization and investment across B2B Enterprise and Talent Acquisition funnels, including paid social, search, third-party advertising, conferences/events, and more
• Own development of multi-channel performance marketing campaigns to drive job applications for open roles (prioritizing critical hires)
• Define, measure, optimize and report on hiring KPIs across campaign and channel performance (e.g. volume of leads, conversion rates, cost-per-lead, cost-per-hire, etc.) 
• Use data to identify new and creative growth marketing strategies across B2B Enterprise and Talent Acquisition funnels  

Experience and skillsets:

• 5+ years of experience in performance or growth marketing, with strong passion for taking on new challenges and reaching niche audiences (experience with recruitment marketing preferred but not required) 
• Proven track of record of building, managing, and optimizing large-scale multi-channel demand generation and growth campaigns
• Experience with organic and paid channels, with a strong preference for LinkedIn, Facebook, Glassdoor and/or other sourcing channels 
• Deep analytical abilities, specifically with respect to campaign performance and experiment design and analysis
• Excellent communication skills and ability to effectively work cross-functionally

About you:

• A passion for our mission to bring accessible, affordable behavioral health care to children, teens, and families across the country
• The desire to work collaboratively with a supportive and fast-growing team across many different areas of the business
• Flexibility, low ego, and a sense of humor
• Excitement for working in a fast-paced startup, with a team that also prioritizes balance and vacation time :) 
• Alignment with our cultural values 

Benefits + Perks: 

• Remote first and focused on community—we have Bright Spots with employees across the country (check out more info below) + generous work-from-home stipend
• Competitive compensation & benefits packages because we know the work you do is hard and we recognize how valuable you are, including an unlimited PTO policy + 14 paid holidays, Health, Vision, Dental, 401k, and stock options
• Collaborate with diverse members across teams with weekly group learning opportunities and team breakfasts (and offsite retreats in the future!)
• Dedicated time for your health and wellness, including group workouts and meditations hosted by Brightline employees 
• With your help, we’ll build diverse & equitable programs and experiences

Brightline is a nationally distributed team with many of our team members located throughout the country, some of those being: New York, Boston, Seattle, Portland, Atlanta, Houston, Denver, Minneapolis, San Diego, and Los Angeles. The Brightline office is headquartered in the SF Bay Area, but we consider all local and remote (U.S.) candidates. 

At Brightline, we believe that collaborative, diverse, and empathetic tech & product teams can create transformational products to change the lives of families across the country. In a conscious effort to create a diverse and inclusive environment for our employees and the families we serve, we celebrate our individual differences and walks of life. Brightline is an equal opportunity employer and encourages all applicants from every background and life experience to apply.