Marketing Analytics Manager
MURAL provides digital workspaces for guided visual collaboration to 95 percent of the Fortune 100. Different from online whiteboarding and design software, the MURAL® platform transforms teamwork by making meetings and workshops interactive experiences designed for problem solving, play, and imagination. Tens of thousands of teams at companies such as IBM, Intuit, Facebook, Publicis Sapient, SAP, Thoughtworks, and Atlassian use the MURAL platform to foster imaginative teamwork and turn shared ideas into a shared reality—at any time and from anywhere.
Headquartered in San Francisco, California, but driven by a remote-first, global mindset, MURAL employs over 800 “MURAListas” around the world. MURAL is on a mission to level up teamwork with imagination so that working together is more fun and innovation happens faster. MURAL has raised $200M in financing to date and is growing rapidly to fulfill its mission.
YOUR MISSION
As Manager of MURAL’s Marketing Analytics team, you will own the measurement framework Marketing uses to understand and optimize our demand and customer lifecycle. This includes defining department-level KPIs and monitoring mechanisms that bring our data to life and make it actionable. You and your team will expand the measurement, data visualization and data storytelling capabilities of a fast-paced, growth-focused Marketing organization. This will include supporting ad-hoc in-depth analyses as well as ongoing dashboards, reporting and optimization efforts.
As the in-house experts on Marketing measurement and our data model, you and your team will partner cross-functionally with Product, Sales and BI to support the development of company goals, models, dashboards, reports and analysis. Your expertise will also support internal marketing technology roadmap projects, where you’ll advise us and our Data Team on data flows within custom integrations. This position reports to the Director of Marketing Technology & Operations.
YOUR PROFILE
- 5+ years of experience in marketing analytics, digital analytics and/or product analytics
- Demonstrable experience developing measurement practices at a SaaS company
- Experience working across the full analytics lifecycle, including data ingestion, ETL, data modelling, dashboard development, analysis and optimization
- Proficiency with data programming languages, including SQL and Python
- Firm grasp of marketing concepts like Lifecycle Stages, Lead Scoring, Conversion Rates
- Experience creating and maintaining reports and dashboards with a BI tool such as Tableau, Looker or PowerBI
- Strong understanding of data visualization best practices.
- Business acumen that allows you to navigate through complexity and ambiguity
- Strong communication skills to tell data stories to non-technical audience
- Enjoys being exposed to new ideas, learning new skills and new technologies
- An entrepreneurial drive to question, innovate and iterate
- Open to working remotely with a global team
- Excellent English written and verbal communication skills
Ideally you have...
- Proficiency with Tableau
- Experience working with or at a product-led growth (PLG) company
- Experience building and managing an analytics team
#LI-Remote #LI-SS1
Please submit your resume in English.
WHAT WE OFFER
In addition to being part of our quest to help people empower their imagination, we offer:
- Competitive salary
- 401K (US only)
- Company equity
- Health insurance
- Fertility benefits
- MURALvida stipend (for fitness, wellness, learning and coworking)
- Fully remote team
- Parental leave
- End of year closure
- Design thinking trainings
- MURAL free forever plan
OUR VALUES
We bring people to our team that care about our mission to inspire and connect creative people globally, and who feel aligned with our values:
- Make others successful
- Adapt to thrive
- Play to wow
- Think global
- Experiment like an owner
Practicing equality through imagination work.
MURAL is committed to creating diverse and inclusive workspaces where people can make a positive impact on the world and share their vision of how they achieve it. We are dedicated to working alongside multiple communities to help build this dream and bring it to life.