Marketing Manager - Wish Local at Wish

| San Francisco
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Founded in 2010, Wish has quickly grown to become one of the world’s largest e-commerce companies. With 500 million users, 1 million merchants and over 200 million items in our marketplace, it’s no wonder that Wish is the #1 shopping app in 40+ countries on the Google Play store & #1 shopping app in 20+ countries on Apple App Store. Wish is also the most & best reviewed shopping app (#1 on Google Play & #2 on Apple App Store).
Our WishX team embodies the company’s approach to innovation. It functions as an internal incubator for new business ideas and is empowered to take calculated risks, think creatively, and embrace different perspectives. By constantly iterating and deploying, we have the freedom and flexibility to try out new ideas and work toward the best solutions.
We have an amazing opportunity for a Marketing Manager to join our Wish Local team. Wish Local is a fast growing, global partnership between Wish and small businesses around the world! By partnering with small businesses, we have built an inclusive commerce model that empowers small business with the power of our global eCommerce platform. Learn more about Wish Local here:
The Marketing Manager for Wish Local will develop marketing communications, content, and educational programs for our small business partners via email, video, events, and in-product messaging. Although they will own ongoing campaigns as well as new experiments, they will collaborate closely with teams across WishX and the broader company to drive awareness, activation, retention, and performance of Wish Local store partners.
#LI-WISHX #HiringNow

What you'll do:

  • Develop effective educational programs and compelling content to drive awareness, acquisitions, adoptions, retention, and performance of the Wish Local program
  • Translate business and product goals into marketing goals
  • Educate store owners about Wish Local benefits, programs & promotions
  • Segment the store population and develop custom campaigns to maximize relevancy to different segments
  • Actively monitor Store & Customer feedback seeking insight into how to improve the Wish Local experience for both parties
  • Monitor and analyze the competitive landscape using data driven insights to create experiments that drive innovation
  • Partner with the Business owners, Product Management & WishX engineering to balance campaign urgency against technical deliverables

Who you are:

  • Bachelor’s degree
  • 4+ years of experience in consumer / small business facing marketing
  • Familiarity with performance measurement and optimization techniques
  • Strong marketing skills such as copywriting, branding, SEO, and SEM
  • Track record of creating effective campaigns to acquire customers, drive adoption & impact retention
  • Strong track record of working cross-functionally in a technical environment
  • Excellent writing, presentation and project management skills
  • Self starter, thrive in a highly dynamic environment
  • Able to ruthlessly prioritize to maximize impact

Nice to have:

  • Bilingual (Spanish, Portuguese, Italian preferred)
  • Visual design skills such as Photoshop/Illustration
  • Comfortable with HTML and SQL

Wish values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunity for all applicants and employees. We do not discriminate based on any legally-protected class or characteristic. Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know. For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.
Individuals applying for positions at Wish, including California residents, can see our privacy policy here.

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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • HiveDatabases
    • MongoDBDatabases
    • RedisDatabases


Our San Francisco office is located in the Citigroup Center with direct access to BART and surrounded by amazing restaurants and coffee shops.

An Insider's view of Wish

How do you collaborate with other teams in the company?

As a designer at Wish, we primarily work cross-functionally with product managers and engineers to deliver creative solutions. However, it’s also important to include other teams to get better feedback and perspective. For example, I work with our customer support teams to gather user feedback and apply that directly to my design solutions.


Product Design Lead

How has your career grown since starting at the company?

My goal coming out of university was to learn how to scale the infrastructure of a growing company. Larger tech companies have mostly solved these scalability problems and Wish gave me the opportunity to solve tough problems hands on. Wish is now handling 100x the traffic since I joined and I'm still learning new things everyday.


Manager, Software Engineering

What are Wish Perks + Benefits

Friends outside of work
Eat lunch together
Open door policy
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Wish covers 100% of medical, dental & vision monthly premium costs for employees and their dependents.
Life Insurance
Pet Insurance
Wellness Programs
Wish offers a fitness allowance.
Retirement & Stock Options Benefits
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Our game room includes Ping Pong, Pool Table, Shuffle Board.
Stocked Kitchen
Fitness Subsidies
Wish offers a fitness allowance.
Professional Development Benefits
Job Training & Conferences
Wish offers "Wish for Leaders" management training program as well as other Learning & Development workshops.
Promote from within
Mentorship program
Continuing Education stipend
Wish offers up to $500 per year for job related professional development activities.
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