Marketing Technology Specialist
We’re reimagining sports and technology.
DraftKings is bringing sports fans closer to the games they love and becoming an essential part of their experience in the process. An industry pioneer since our founding in 2012, we believe we can continue to define what it means to be a technology company in sports entertainment. We love what we do and we think you will too.
The strategy behind the game.
We’re growing rapidly and are searching for a Marketing Technology Specialist who has a strong background in solving the operational and technical challenges that come with large-scale digital user acquisition and media buying. You will play a vital role on the Digital Marketing team—owning, consulting, and executing on operational and technical solutions that support our Daily Fantasy Sports, Sportsbook, and Casino products. Sound good to you? Join us.
What you’ll do as a Marketing Technology Specialist:
- Using a solutions-oriented mindset, you will support the execution of performance measurement and audience activation setup across multiple platforms (Facebook, Twitter, Google’s DoubleClick Bid Manager, etc.).
- Monitor and manage data accuracy and audience syndication governance within individual DSPs and Platforms on a daily basis.
- Conduct requests for proposals with media vendors and evaluate publisher capabilities and new opportunities.
- Work with 3rd party ad server and creative technology tools such as DoubleClick.
- Pixel and tag generation, implementation and quality assurance.
What skills you’ll use:
- Bachelor's degree in a quantitative field is required.
- Ideally, you have 5+ years of experience in ad technology.
- 5+ years of experience with hands-on trafficking campaigns and other ad operations, including knowledge of 3rd party tracking (DCM, Adjust, etc.).
- Advanced Microsoft Excel domain knowledge.
- You are able to quickly identify Plan B, Plan C, Plan Z.
- Ability to work independently or with a team in a fast-paced and dynamic environment.
Who are we a good fit for?
We love working with talented people but more than that, we seek out compassionate co-workers with a collaborative spirit. Our work moves quickly and we’re great at coming together to find creative solutions to some of tech’s most interesting problems. If that sounds good to you, join us.
Apply now
As a technology company at our core, DraftKings believes that the best innovation comes from diverse perspectives, thoughts, beliefs, ideas, and experiences. We consistently push boundaries and challenge the conventional to ensure our culture and products reflect the expectations of our employees, and the customers we serve.
We’re proud to believe that your gender, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability should have nothing to do with our hiring practices. We’ll never discriminate against anyone’s background or creed. If you’re good at what you do, we want you to do it at DraftKings.
You may be required to become licensed through applicable regulatory agencies.