Productboard is looking for a talented Marketer to join our growing marketing organization. In this role, your goal is to drive growth and increase market awareness for Productboard in order to generate new pipeline, you will achieve this by designing and executing messaging, content and events with partners that enhance our brand position and drive results.

Productboard is on a journey to establish a new category and become the clear market leader. Our platform capabilities and growing ecosystem are critical components to our future path. Our product team has launched a number of native integrations and is actively investing in APIs to catalyze the ecosystem.  This role is critical to our platform strategy.

You will develop a deep understanding of our target audience, motivators, pain points, and personalities and use that to define and execute the marketing strategy to deeply connect with our target audience i.e. Product organizations.

This is a brand new role that blends skill sets across product marketing, partner marketing and business development.  We are looking for an entrepreneurial, collaborative, and data-oriented senior partner marketing manager to lead our partner solutions GTM initiatives. Together with partners like Atlassian, Slack, Microsoft, Zendesk, and a rich ecosystem of point solutions, Productboard is helping product teams to ship products that matter and have a greater business impact.  We need a Senior Partner Marketer to develop joint GTM plans and drive growth in our mutual businesses. You’ll define the scope and specifics of the marketing partnership, educate both organizations on the value of the partnership and the specifics of the joint offering, and execute external go-to-market activities. This will be a critical role  for Productboard’s future growth with strong, executive-level visibility. 

This position will report to the Head of Business Development. 

On a typical day, you will…

• Develop an overall strategy to leverage our native integrations to drive acquisition and adoption through marketing campaigns and improved sales enablement. 
• Improve our presence in the strategic marketplaces, as well as drive experimentation in and around the broader ecosystems to increase volume from those channels and our overall market share in the ecosystem.
• Collaborate with Product, Product Marketing, Growth, Demand Gen, Sales & Success to identify new opportunities for experiments, and develop compelling content ranging from trial experience to customer stories featuring partners and innovative campaigns that reinforce Productboard’s leading brand as a product management system of record.
• Work with established partners to craft new approaches to building pipeline, enhance our platform narrative and drive new sales opportunities. 
• Continue to enhance strong relationships with established partners to understand their strategic priorities and identify marketing opportunities that might emerge as part of their go-to-market strategy and initiatives. 
• Develop joint GTM plans with partners and the Business Development team that highlight campaigns and track KPI results. 
• Work with Technology Partners and Product Marketing to articulate joint narratives and create compelling collateral (decks, datasheets, case studies, etc.) for our sellers and partners to take to market directly and through co-branded marketing programs
  

You’ll be a great addition to the team if you …

• Have worked in a high growth, fast-paced SaaS company for 3-5 years, especially working with Product Marketing,  Partner Marketing, Growth or Business Development teams
• Have a deep intellectual curiosity and love solving problems.
• Strong communication skills and adept at multiple communication mediums (e.g. verbal, writing and presenting)
• Passion for collaboration with a broad set of cross-functional teammates (aka “a strong team player”) and an ability to drive results from a cross-functional team via influence
• Well versed in incorporating data to communicate a narrative. 
• Prior experience working with (or inside of) a marketplace program at a leading SaaS player is an added bonus

About Productboard

Productboard is a customer-centric product management platform that helps organizations get the right products to market, faster. More than 5,400 companies, including Microsoft, Zoom, 1-800-Contacts, and UiPath, use Productboard to understand what users need, prioritize what to build next, and rally everyone around their roadmap.

With offices in San Francisco, Vancouver, Dublin, Brno and Prague, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures. 

In January 2022, we closed our $125M Series D round, which put us into the Unicorn category of companies, with a valuation of $1.7B.

• Join at the golden startup age — established stability of a Unicorn with space for individual impact
• You’ll enjoy an exciting team atmosphere, building a whole new category of software
• You can help change the way that products are built all over the world
• We iterate quickly and decisions are fast. You’ll have a voice in what we do and see the impact of your work
• We are backed by top Silicon Valley investors, giving us access to capital, networks, mentors, and new markets
• We are recognized as one of the hottest tech startups on the market today, named by Forbes magazine and Business Insider as one of the best startup employers to bet your career on and are regularly recognized for our company culture

About our culture

Imagine working in a place where everything matters — most importantly, you. At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where:

• People feel empowered, supported, and included
• Trust and transparency are built into the way we work
• Creativity, curiosity, and continuous improvement are encouraged and nurtured every day

Forming our company values was a group effort, with every employee allowed to contribute. From profit-sharing initiatives, like stock options, to open calendars and communication, we don’t waste time on politics or ego. We champion openness by sharing our goals, success, and failures. 

Join colleagues who love what they do and who are invested in their work environment and the future of the company. Help shape our company, culture, and product!

Check out our LinkedIn Life page, Instagram profile, and People of Productboard FB page or listen to our People of Productboard podcast for a real feel of what life is like at Productboard.

Would you recommend working at Productboard as a great place to work? A simple question, but one that says it all. Are your employees satisfied and loyal?  Are they promoters or detractors?
Asking this question to your employees you can find your net promoter score. Score around 30 is considered good and one above 50 is considered excellent. Companies like HubSpot who are heavily invested in company culture have an eNPS score of 83. At Productboard, we scored in our recent eNPS 93. And there are already 400 of us and we have offices all over the world.

Imagine how important the culture is to us when our eNPS is 93. How much leadership cares that we are happy and fully supported. Not only in the job but also in personal aspects of our lives. 

Equal Opportunity Employer Statement

We are an equal opportunity employer and champion equity. It is our aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard. We do not tolerate any discrimination or harassment based upon gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other biascovered by appropriate law. All aspects of employment, including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities. Togetherness is one of our core values, and our Diversity Council helps to ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every person matters. We are committed to leading by example to drive societal change.

#LI-Remote