Performance Marketing Lead

| Remote
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

"The front page of the internet,” Reddit brings over 430 million people together each month through their common interests, inviting them to share, vote, comment, and create across thousands of communities. Come for the cats, stay for the empathy.

Reddit is looking for an experienced marketer to drive our Performance Marketing function. We need someone who can balance strategic vision with tactical execution for this key growth channel. This role is focused on leveraging paid channels to drive awareness and generate leads for the Reddit Ads platform. Key responsibilities include oversight of our paid marketing channels, driving qualified leads, and ongoing program optimization.

Responsibilities

  • Drive strategy, execution, and optimization of paid marketing campaigns across social, display, search, and video
  • Leverage internal and external data in order to drive Sales leads through paid channels
  • Lead project management of website relaunch and ongoing site optimization
  • Own creative direction for copy and image assets 
  • Lead cross functional initiatives with key partners across marketing operations, business operations, and sales to develop multi-touch attribution
  • Partner with marketing ops and sales ops to develop lead handoff
  • Partner with broader marketing team to develop omnichannel marketing campaigns
  • Manage our performance marketing budget, including forecasting and allocation to improve efficiency across channels
  • Deliver regular reporting of performance and proactively identify optimization opportunities

Requirements

  • 5+ years experience in performance marketing role 
  • Experience with lead-based conversion goals required, B2B experience a plus
  • Comfortable defining process through ambiguity; able to pivot to emerging business needs
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Direct experience with marketing and analytics tools such as LinkedIn Marketing Solutions, Google Ad Solutions, Facebook Ads, etc.
  • Strong experience with site analytics such as Adobe Analytics or Google Analytics
  • Familiarity with SEO tools such as Google Search Console, BrightEdge, SEO Clarity is a plus
  • Experience with marketing automation and Salesforce preferred
Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
    • GolangLanguages
    • SparkFrameworks

Location

1455 Market St., San Francisco, CA 94103

What are Reddit Perks + Benefits

Culture
Team owned deliverables
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Commuter Benefits
Free Daily Meals
Stocked Kitchen
Home Office Stipend for Remote Employees
Professional Development Benefits
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
More Jobs at Reddit112 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR + Recruiting
Internships
Legal
Marketing
Operations
Product
Project Mgmt
Sales
Developer
new
Remote
Developer
new
Remote
Product
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
Remote
Developer
new
San Francisco
Developer
new
San Francisco
Developer
new
Remote
HR + Recruiting
new
Remote
Developer
new
San Francisco
Developer
new
San Francisco
Operations
new
San Francisco
HR + Recruiting
new
Remote
Developer
new
San Francisco
HR + Recruiting
new
San Francisco
Internships
new
San Francisco
Finance
new
Remote
Developer
new
Remote
Developer
new
San Francisco
Marketing
new
Remote
Developer
new
San Francisco
Developer
new
Remote
Developer
new
San Francisco
Project Mgmt
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Developer
new
Remote
Marketing
new
San Francisco
Developer
new
Remote
Marketing
new
San Francisco
Design + UX
new
Remote
Marketing
new
Remote
Sales
new
San Francisco
Developer
new
San Francisco
HR + Recruiting
new
San Francisco
Data + Analytics
new
San Francisco
Marketing
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
San Francisco
Data + Analytics
new
San Francisco
Product
new
San Francisco
Operations
new
San Francisco
Developer
new
Remote
Developer
new
San Francisco
Data + Analytics
new
San Francisco
Finance
new
Remote
Data + Analytics
new
San Francisco
HR + Recruiting
new
Remote
Sales
new
San Francisco
Developer
new
San Francisco
Developer
new
Remote
Developer
new
Remote
Developer
new
San Francisco
Data + Analytics
new
San Francisco
Sales
new
Remote
Developer
new
Remote
Developer
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Internships
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Data + Analytics
new
San Francisco
HR + Recruiting
new
Remote
Finance
new
Remote
Design + UX
new
San Francisco
Product
new
San Francisco
Product
new
San Francisco
Sales
new
San Francisco
Finance
new
Remote
Design + UX
new
San Francisco
Product
new
San Francisco
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView Reddit's full profileSee more Reddit jobs