Product Marketing Manager
OVERVIEW
As Instacart’s rapid growth continues, we are looking to add to our Brand Partnerships team within the Business Development group. We are hiring a Product Marketing Manager who will serve as the conduit between the Product and Brand Partnership teams: communicating updates to Instacart’s advertising products & bringing feedback from Brands back to Product.
ABOUT THE JOB
- Develop & maintain a deep understanding of Instacart’s existing Ads products
- Work cross-functionally to understand the latest product development roadmap & support rollouts
- Conduct competitive research & market analysis
- Collaborate with management to define the go to market strategy for Instacart’s Ads offerings
- Create collateral & messaging such as sales decks, detailed FAQs, client trainings, and more
- Collect & aggregate feedback from internal & external stakeholders on their needs & pain points
- Work cross-functionally with Sales & Insights to draw compelling insights and bring current CPG brand successes to life through case studies and testimonials
ABOUT YOU
- 5+ years work experience, 3+ years in Product Marketing at a technology company
- Nice to have: Experience with AdTech (specifically Search or Display)
- Strong written & verbal communication with the ability to express complex topics clearly & easily
- Ability to manage multiple projects simultaneously and prioritize responsibilities
- High proficiency with Powerpoint or Google Slides & comfort with basic analytics
- Strong business judgement and creative problem solving skills
- Comfort working both independently and collaboratively
- Ability to navigate & influence internal management-level stakeholders
- An interest in working in a fast-growing, fast-paced environment with changing responsibilities, and a willingness to lend a helping hand wherever it’s needed