Public Relations Manager, North America
We’re a cast of characters working to shine a spotlight on anime. Crunchyroll is an international business focused on creating both online and offline experiences for fans through content (licensed, co-produced, originals, distribution), merchandise, events, gaming, news, and more. Visit our About Us pages for more information about our collection of brands.
About the Team
The Crunchyroll Communications team is a small (but mighty!), forward-thinking group of publicists and corporate marketing managers who love talking about our brands and the broader entertainment and streaming/OTT industry. Our team works across PR, B2B marketing, internal communications, corporate social responsibility, and employer brand.
We’re storytellers, and for Public Relations in particular, we connect our passionate fans to the content they love through thoughtful press around our series, events, partnerships, ecommerce and more.
The stories we tell are increasingly global - we need a skilled writer to tell nuanced stories across B2C and B2B publications in North America (US & Canada(; who is willing to dig into everything from activations at Virtual Crunchyroll Expo to the premiere of new series on Crunchyroll.
By joining our team, you’ll have the opportunity to drive strategy and be a part of an ambitious squad who daily finds new ways to move the needle and strengthen our position as the world’s most popular anime brand.
Crunchyroll COVID-19 Hiring Status
Crunchyroll employees are currently working from home, and we are still conducting remote interviews and hiring during this time. This role is expected to start remotely, and we’ll work closely with you as we understand every person has unique circumstances.
Location: San Francisco
Our headquarters is located in downtown San Francisco, where our group of cross-functional experts assemble to create experiences for our passionate communities.
A day in the life of our Public Relations Manager:
- Collaborate with cross functional partners to develop consumer and business media campaigns for a mix of content announcements, product and partnership news, and events
- Identify creative opportunities to engage new and existing fans through seasonal hooks, news-jacking, cultural events and other evergreen moments
- Lead media outreach and relationship-building with reporters across business, tech, trade and consumer pubs
- Craft foundational materials needed to deliver compelling, consistent narratives, including strategy documents, media alerts, briefing documents, and more
- Garner regular coverage for Crunchyroll, including brand features, industry round-ups, and planned announcements
- Work cross-functionally to align on activity and announcements
- Represent Crunchyroll externally as both a community and industry specialist
- Represent Crunchyroll internally as a trusted, strategic partner to peers, regional leads, and executives
About You:
- 5-7+ years of media relations experience, with significant time spent driving strategy and pitching media
- Existing book of domestic (North America) media contacts across consumer and entertainment trade press
- Flexible and able to thrive under pressure and evolving deadlines
- Passion for talking shop and building relationships with reporters
- Previous experience in-house or with clients in media or technology -- bonus points for both!
- Phenomenal teammate with the ability to balance multiple priorities and exercise sound judgement in fast-paced environment
- Familiarity of content on Crunchyroll is a plus and passion for our community is a must
Benefits: San Francisco Office
- Competitive salary
- “Use What You Need” time away from work policy
- Medical, dental, vision, STD, LTD, and life insurance
- Health care and dependent care FSA
- 401(k) plan with employer match
- Employer paid commuter benefit
- On-site gym, showers, yoga, and wellness classes
- Support program for new parents
- Catered lunch 4 days per week
- Fun, passionate and skilled co-workers
- Pet friendly - pet insurance and dog friendly office
Questions about Crunchyroll's hiring process? Please check out our FAQ
Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com and @ellation.com email accounts. If you have any questions of the authenticity of an Ellation or Crunchyroll job offer, please contact [email protected] before giving away any information.
About Crunchyroll
Crunchyroll connects anime and manga fans across 200+ countries and territories through the content they love. Best known as a top streaming service delivering AVOD and SVOD content, Crunchyroll also provides experiences to deepen fan engagement and community through social, events, games, consumer products, content distribution, content creation, and manga publishing.
Fans have access to the largest collection of licensed anime through Crunchyroll, Anime Digital Network (in partnership with Citel, a subsidiary of Média-Participations), and Anime on Demand video streaming services, translated in multiple languages for viewers worldwide. Viewers can also access simulcasts — top series available immediately after Japanese broadcast. Crunchyroll's services also extend to licensing of theatrical, TV, home video, and consumer product rights.
Fans engage further with events (including owned events Crunchyroll Expo, Anime Awards, Crunchyroll Movie Nights, KAZÉ Movie Nights), consumer products through eCommerce and retail partners (Crunchyroll, KAZÉ, AV Visionen), Crunchyroll Games, KAZÉ Games, and manga (KAZÉ Manga, Crunchyroll Manga app, Crunchyroll Manga Store).
Crunchyroll was founded in 2006 and is headquartered in San Francisco, with offices in Los Angeles, Tokyo, Paris, Chisinau, Lausanne, and Berlin (AV Visionen). VRV (U.S.) and Eye See Movies (Germany) are also Crunchyroll brands.
Our Company Values
You’ll see these in action if we’re lucky enough to have you:
- Embrace Originality - We’ve taken different paths to get here -- but we’re in it together to win in anime
- Fuel Passion - Understanding fandom makes us better at what we do
- Champion Change - We’re agile and see change as an opportunity to lead by example
- Hustle Intentionally - As fans of our fans, we always want to do more -- but we’re deliberate in our path
- Elevate Anime - We’re showing the world how special anime is
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.