Senior Associate, Consumer Communications

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Reddit is a network of more than 100,000 communities where people can find experiences built around their interests, hobbies and passions. Reddit users submit, vote and comment on content, stories and discussions about the topics they care about the most. From pets to parenting, there’s a community for everybody on Reddit and with more than 52 million daily active users, it is home to the most open and authentic conversations on the internet. For more information, visit redditinc.com.

We are looking for an enthusiastic and thoughtful Consumer Communications Senior Associate to join our growing team! Reddit’s Communications team works cross-functionally with Reddit’s executives and leadership across Product, Business Development, Policy, Engineering, Data, Marketing, Brand Partnerships, and People & Culture to make corporate announcements, launch new products, tell brand and platform stories and manage internal communications. We are instrumental in shaping the public’s perception of our brand, products and business.

Our Consumer Senior Associate will be a crucial part of a developing team -- supporting our Senior Manager, Consumer Communications (and the broader team when necessary) in proactive and reactive press outreach, storytelling around Reddit trends, communities and data/insights, identifying angles and thought leadership opportunities, as well as supporting relevant launches and announcements. You will be part of the foundation of our program, helping to execute strategic PR plans and supporting the planning and creation of communications that will continue to define Reddit as we grow globally in 2021.

This is an exciting time for Reddit. We’re internationalizing, growing quickly, innovating daily and aggressively tackling our mission to bring community and belonging to everyone online. Our Consumer Senior Associate will play a big role in sharing Reddit’s products and stories with the world!

The position is available remotely, with a preference for NYC-based.

What You’ll Do:

  • Support the Senior Manager of Consumer Communications in building, executing, and measuring strategic communications plans related to Reddit’s product, communities, executives, business development, marketing and media partnerships initiatives
  • Identify opportunities for positive stories around Reddit featuring our communities, users and content
  • Generate stories that highlight Reddit’s deeply engaged audiences around beauty, family, food, style/fashion, health/wellness, entertainment, sports, gaming and other consumer verticals
  • Work with internal data teams to identify on-platform trends, data insights and storytelling opportunities
  • Assist and manage Reddit’s agency partners to launch and maintain consumer storytelling across key markets
  • Help secure thought leadership and interview opportunities for executives
  • Quickly and successfully address media requests in a tactful, pleasant and professional manner
  • Partner with cross-functional teams to develop consumer communications plans for users and moderators that support Reddit’s mission and values
  • Exercise discretion and independent judgment in fulfillment of responsibilities
  • Develop press-related materials like media alerts, pitches, media lists, executive press briefing documents, press kits, and internal emails
  • Stay up to date on entertainment, consumer and social trends to identify and execute on proactive communications
  • Help create helpful and clear messaging including Q&A and talking points for team members
  • Assist in working with executives on their public speaking including training, messaging and events

What We Can Expect From You:

  • Bachelor's degree in PR/Communications or a related field
  • 3-5 years of experience in consumer/entertainment/lifestyle communications, preferably having worked with big brands or corporations (agency and/or media relations experience preferred) 
  • Creative, proactive storyteller who is constantly looking for storylines and isn’t afraid to dig in and immerse themselves in content
  • Proven track record of successfully securing coverage with consumer/lifestyle media and you enjoy building reporter relationships and storytelling
  • Energetic, assertive, results-driven, self-starter with the desire and ability to go above and beyond. Seeks opportunities to contribute to the team’s broader success 
  • Excellent written and verbal communication skills, proven ability to identify trends, willingness to negotiate with journalists and collaborate with colleagues
  • Knowledge of the media and technology sectors and the key policy issues affecting the internet
  • Strong organizational and analytical skills, detail-oriented
  • Ability to multi-task in a fast-paced environment
  • Understanding of Reddit’s ecosystem and willingness to learn about the consumer landscape quickly 
  • You love the news and have a fluency with news organizations, reporters and the various ways they communicate

What You Can Expect From Us:

Competitive Healthcare Benefits Package
Stipends for Travel, Personal Care, Home Office Set-Up/Tech Expenses and More
Professional & Personal Development Stipends
Family Expansion Benefits
4 Months Parental Leave with Flexible Return-To-Work Programming
Unlimited Vacation and 12 Paid Holidays
Onsite Wellness Classes and Wellness Stipend
401k Plan with Employer Contributions (fully vested upon participation)
Paid Volunteer Days, plus Reddit For Good Volunteer Opportunities

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Location

1455 Market St., San Francisco, CA 94103

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