Redis Labs is seeking a Senior Campaign Manager to join our marketing team. This highly visible role will define and execute Redis Enterprise campaigns across various channels.

The Senior Campaign Manager plays a pivotal role in leading the growth of our organization by creating, optimizing, and managing marketing campaigns that attract new qualified leads to our website and convert them. This data-driven individual should be able to combine process-oriented thinking and data analysis with creative ideation and strategy development.

We’re Redis Labs, the home of open source Redis and commercial provider of Redis Enterprise. A recognized leader in the NoSQL, in-memory database market with more than 7,500 customers around the world, we also have major strategic partnerships with cloud vendors Amazon Web Services, Microsoft Azure, and Google Cloud. We’re a unicorn with a company valuation of more than $1 billion and have raised more than $246 million in funding. We’re growing fast and expanding our staff across our five global offices. 

Responsibilities:

• Define and execute multi-channel campaigns that attract and engage our target audience.
• Grow new leads (including MQL’s) by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
• Forecast, track and report on marketing campaign performance. Develop and implement testing plans to drive continual improvement.
• Partner with internal creative and copywriting to design emails and develop content that drives engagement/action.
• Ensure timely deployment of initiatives and project success by managing stakeholders, calendars, budget, timelines, and processes.

• 5+ years experience in content marketing with experience creating and executing world-class multi-channel campaigns
• Experience in database and/or software infrastructure industry required
• Experience with developing and executing marketing programs for high-growth startups
• Ability to develop ideas into actions, advancing “back-of-the-napkin” ideas and concepts into viable communications programs
• Ability to manage multiple projects at the same time in a fast-paced environment
• Results-oriented with a strong focus on achieving revenue, conversion, sales, and other marketing goals; ability to use metrics to manage programs and measure success
• Outstanding writing, content creation, and presentation skills
• Proficiency with content creation, email marketing, and lead nurturing
• An understanding of SEO and how to implement it with content marketing
• Strong interpersonal skills with the ability to coordinate across various departments within the organization
• Bachelor’s (BA/BS) degree

As an equal opportunity employer, Redis Labs Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job-related characteristics or other prohibited grounds specified in applicable federal, state and local laws.

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