Senior Product Marketing Manager, Unity Gaming Services / Gestionnaire de produit marketing sénior, Unity Gaming Services

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The opportunity

As the leader in development platforms for mobile games, AR, and VR, Unity Technologies is helping developers take their creations further than ever before. We are providing a growing number of solutions to our customers as an end-to-end solution for development, and operations. From enabling faster, smarter systems through machine learning offerings to industry-changing creation and business services, you will have the opportunity to change the gaming industry with us.

The product marketing team helps drive growth by contributing to the strategic direction of the business and delivering clear value propositions, positioning, and messaging for Unity’s customers. At Unity, we enable our customers to operate their content creation as successful businesses through products and services that allow them to build, manage and grow their games. Developers, game studios, and publishers of all sizes rely on Unity’s ecosystem to achieve success. In this role, you will collaborate with multiple product areas across the game development lifecycle to lead coordinated go-to-market planning and execution. This includes close collaboration with product management, content marketing, sales, PR, web, community, creative, legal, and others.

This role is focused on demonstrating the power and interconnectedness of our whole solution to make UGS the #1 trusted partner for running successful live games.

What you'll be doing
  • Build an overarching GTM plan for our whole solution and drive execution through cross-functional marketing teams like demand generation, PR, events, web, social/community, content, design, etc.
  • Create clear and compelling messaging and positioning of Unity’s Gaming Services, targeted at various customer segments, throughout their development journey.
  • Partner with content marketing and demand generation to define what content will be created to target users and drive the pipeline.
  • Drive initiatives for product adoption, client growth, lifecycle management and support the achievement of revenue targets.
What we're looking for
  • B2B marketing experience in the technology sector.
  • Proven track record of positively influencing and bringing people together across all functional areas of an organization from product to sales.
  • A very high-producing, effective hands-on contributor, as well as a leader through influence, who can achieve success through others!
  • You are a problem solver and communicator.
  • Ability to focus and prioritize ruthlessly in a very fast-paced and ambiguous environment, in order to drive the highest impact.
You might also have
  • Passion for games!
  • An aptitude to get things done in a growing organization
  • Comfort dealing with technical services
Life at Unity

Unity is the creator of the world’s most widely-used real-time 3D (RT3D) development platform, providing content creators around the world with the tools they need to build rich, interactive 2D, 3D, VR and AR experiences. In fact, apps made with Unity reach 2.7 billion devices worldwide, and were installed more than 24 billion times in the last 12 months.

The global engineering team keeps Unity at the forefront of technology and — working alongside partners like Magic Leap, Google, Facebook, Oculus and Microsoft — ensures optimized support for the latest technology and platforms. Unity is powering the real-time revolution, expanding beyond games and breaking into other industries including automotive, film, architecture, engineering, construction and more.


L'opportunité

En tant que chef de file en matière de plateformes de développement pour les jeux mobiles, de réalité augmentée et de réalité virtuelle, Unity Technologies permet aux développeurs de repousser les limites de la conception comme jamais auparavant. Nous fournissons un nombre croissant de solutions à nos clients, sous la forme d’une solution complète de développement et d’exploitation. Chez nous, vous aurez la possibilité de changer l’industrie des jeux vidéo, notamment en concevant des systèmes plus rapides et plus intelligents grâce à l’apprentissage automatique et en mettant sur pied des services d’affaires et de création.

L’équipe de marketing des produits favorise la croissance de Unity en contribuant à son orientation stratégique et en offrant à ses clients des propositions de valeur, un positionnement et des messages clairement définis. Unity permet à ses clients de gérer la création de leur contenu en tant qu’entreprises prospères grâce à des produits et services qui leur donnent la possibilité de concevoir, de gérer et de développer leurs propres jeux. Des développeurs, des studios de jeux vidéo et des éditeurs de toutes tailles se fient à l’écosystème de Unity pour réussir leurs projets. Dans le cadre de vos fonctions, vous collaborerez avec de nombreux services de produits tout au long du cycle de vie du développement des jeux vidéo afin de coordonner la planification et la mise en marché des produits finaux. Pour ce faire, vous devrez collaborer étroitement avec les équipes responsables de la gestion des produits, du marketing de contenu, des ventes, des relations publiques, des services Web, de la communauté, de la création, des services juridiques et plusieurs autres.

Ce rôle est axé sur la démonstration des capacités et des synergies de notre solution globale afin de faire d’UGS le partenaire de confiance privilégié pour gérer des jeux publiés populaires.

Ce que vous allez faire

  • Élaborer un plan global de mise en marché pour l’ensemble de notre solution et en piloter l’exécution en travaillant avec des équipes de marketing interfonctionnelles regroupant notamment celles chargées de la génération de la demande, des relations publiques, des événements, des services Web, des réseaux sociaux et de la communauté, du contenu et de la conception
  • Développer un message et un positionnement précis et convaincant de Unity Gaming Services à l’intention de divers segments de clientèle, et ce, tout au long de leur parcours de développement
  • Collaborer avec les équipes de marketing de contenu et de génération de la demande afin définir les contenus à créer pour mieux cibler les utilisateurs et stimuler la demande
  • Mener des initiatives en faveur de l’adoption des produits, du développement de la clientèle et de la gestion du cycle de vie, et soutenir la réalisation des objectifs en matière de revenus

Ce que nous recherchons

  • Une expérience en matière de marketing interentreprises dans le secteur des technologies
  • Une expérience avérée en matière d’influence positive et de rapprochement des équipes interfonctionnelles d’une organisation, du service des produits au service des ventes
  • Une personne qui collabore de façon efficace et très productive, qui utilise son influence pour diriger et qui voit dans le succès des autres sa propre réussite
  • Une capacité à résoudre les problèmes et à communiquer
  • Une capacité à se concentrer et à établir des priorités strictes dans un environnement très dynamique et particulièrement ambigu afin d’avoir un impact maximal

Vous avez peut-être également

  • Une passion pour les jeux vidéo
  • Une aptitude à faire bouger les choses au sein d’une organisation en pleine croissance
  • Une aisance dans les relations avec les services techniques

La vie chez Unity

Unity a créé la plateforme de développement 3D en temps réel (RT3D) la plus utilisée au monde, fournissant aux créateurs de contenu du monde entier les outils nécessaires à la création de riches expériences interactives en 2D, 3D, réalité virtuelle et réalité augmentée. Dans les faits, les applications créées par Unity atteignent 2,7 milliards d’appareils sur la planète et ont été installées plus de 24 milliards de fois au cours des 12 derniers mois.

L’équipe de développement mondiale fait en sorte que Unity soit à la fine pointe de la technologie et, en travaillant avec des partenaires tels que Magic Leap, Google, Facebook, Oculus et Microsoft, assure un soutien optimal pour les plus récentes technologies et plateformes. Unity propulse la révolution de la technologie en temps réel au-delà des jeux vidéo et porte son application à d’autres domaines de l’industrie, dont l’automobile, le cinéma, l’architecture, l’ingénierie, la construction et bien d’autres.

#LI-MR1 #SEN

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Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ASP.NETFrameworks
    • Ruby on RailsFrameworks
    • TensorFlowFrameworks
    • MongoDBDatabases
    • TeradataDatabases
    • SalesforceCRM
    • Oracle EloquaLead Gen

Location

Our SF office is within a block of some incredible restaurants and fun hangout spots! We're right in-between the Powell and Montgomery BART stations.

An Insider's view of Unity Technologies

What are some social events your company does?

Even during WFH, Unity has hosted some great virtual social events that bring our community together. I love participating in events from our Workplace Experience team and our commUnity Employee Resource Groups, like the virtual chocolate tasting (complete with a delicious box of goodies!) and the Virtual Pride Parade with our LGBTQ+ commUnity.

Annie

Diversity Recruiting Lead

What are Unity Technologies Perks + Benefits

Unity Technologies Benefits Overview

Unity provides a complete benefits package for each of our regions; including medical and dental coverage, vision care and a health care spending account for use on services of your choosing. Many of our packages also include wellness coverage with local partners including gyms and boutiques in your area.
In addition to our health benefits, Unity offers a work-from-home budget that allows employees to cover expenses which make their remote working conditions as comfortable as possible during the pandemic. While in the office, employees can enjoy an array of food and beverage, and an awesome workplace with top rated spaces for work and entertainment!

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Healthcare/Limited FSA, Dependent Care FSA and Health Savings Account allow you to contribute pretax dollars to health and childcare.
Disability Insurance
Unity provides short and long-term disability insurance for use if you are unable to work because of an injury, illness or maternity leave.
Dental Benefits
Unity gives you a choice of two dental insurance plans through Delta Dental.
Vision Benefits
A vision exam is automatically included in Unity’s medical plans through Kaiser and Aetna. We also offer you VSP or Eyemed vision plan with enhanced benefits: a yearly exam with materials allowances
Health Insurance Benefits
Unity gives a broad selection of deductible and service levels for health insurance through Aetna and Kaiser. The cost of coverage is usually fully paid by Unity for the employee.
Life Insurance
Unity provides 1x your annual salary up to $350,000 for Basic Life/AD&D. You can purchase additional insurance for yourself and family members.
Wellness Programs
Team workouts
Retirement & Stock Options Benefits
401(K) Matching
Unity offers through Fidelity and will match up to 4% of your compensation if you contribute 5%.
Company Equity
Unity offers stock options that vest over a four year period.
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Unity provides high-quality, low-cost replacement care in your home or in a center, during sniffles, snow days, or any time regular care is unavailable.
Generous Parental Leave
New parents may be eligible for twelve weeks of PTO to bond with your baby or adopted child. If you are disabled due to pregnancy/childbirth, you may be eligible for four weeks of paid medical leave.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Unity has a very generous time off policy including 15 days of vacation.
Paid Holidays
Paid Sick Days
Unity employees receive 9 days per year of paid sick leave.
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Unity will contribute up to $100 month to your commute. You can contribute an additional $165 pretax dollars for parking and mass/public transport to commute to work.
Company Outings
Free Daily Meals
Unity employees get free catered lunch every day.
Game Room
Stocked Kitchen
Unity has a fully stocked kitchen including unlimited snacks, coffee, tea and all of the flavored or non-flavored sparkling water you can handle.
Happy Hours
Happy hours are hosted at the team's discretion.
Relocation Assistance
Fitness Subsidies
We want to help you maintain a well rounded, healthy lifestyle. We will reimburse you up to $100 per month for gym memberships, fitness classes, smoking-cessation programs, and much more.
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like onsite training courses, and the ability to attend job related conferences and seminars.
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Time allotted for learning
Online course subscriptions available
Customized development tracks
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