Senior Social Media Manager (Multiple Openings)
JOB DESCRIPTION:
Responsible for developing, executing and measuring our strategies across social platforms to drive brand awareness, comprehension and advocacy for RingCentral.
JOB DUTIES:
- Determining, implementing and optimizing the overall paid and organic social strategy across all social platforms
- Leading global organic social engagement and growth
- Driving metrics reporting and analytics programs to measure efficacy of both paid and organic social campaigns and programs
- Working with the Director of Social Media & Influencer to determine the content and campaign calendar for paid and organic content across channels
- Supporting influencer social media program; Supporting brand reputation management program
- Overseeing the creation, testing and optimization of content across channels
- Leading the strategy, execution and optimization of a multi-thousand dollar paid amplification budget of content across social platforms
- Continually monitoring performance and delivering a monthly and quarterly social scorecard outlining wins, learnings and opportunities for innovation and expansion
- Monitoring industry news and competitor social channels to ensure RingCentral is part of relevant conversations and continuing to stay ahead of topics and trends.
REQUIRED SKILLS/TOOLS:
- Experience with social media marketing, Facebook Ads Manager, Twitter Ads, WordPress, Google Analytics, Excel, Facebook Insights, Twitter Analytics, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Sketch, iMovie and Final Cut Pro is required.
EDUCATION/EXPERIENCE / QUALIFICATIONS:
- U.S. Master’s degree in Communications, Advertising or a related field, or foreign equivalent, plus two (2) years of related experience, or U.S. Bachelor’s degree or foreign equivalent in Communications, Advertising or a related field plus five (5) years of related experience, is required. Within the foregoing parameters, any suitable combination of education, training and experience is acceptable.
*** Documentary verification of education/experience required ***