SEO Director at RingCentral

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Title: SEO Director

Job Type: Full time

Location: Belmont, CA or US (remote)

Department: Marketing

Say hello to possibilities.

It’s not everyday that you consider starting a new career. We’re RingCentral, and we’re happy that someone as talented as you is considering this role. 

First, a little about us, we’re a global leader in cloud-based communications and collaboration software. We are fundamentally changing the nature of human interaction—giving people the freedom to connect powerfully and personally from anywhere, at any time, on any device. 

We’re a $1.5 billion company that’s growing at 30+% annually and we’re expanding our Marketing Team to make sure we stay ahead of the competition. 

The Web team is looking for a Director to oversee Global SEO strategy and execution. This leader will oversee a team of ten SEO specialists and content writers.


We are looking for an experienced SEO professional to help build an outstanding web experience alongside a growing SEO team. Ideal candidates have an entrepreneurial spirit, effective interpersonal skills, and are a proficient storyteller. You'll be at the forefront of redefining the SEO program and taking it to new heights through innovation, creativity, and a drive for growth.

Working in close partnership with team members across the organization, this position will help drive strategy, key initiatives, and the roadmap for organic search projects in collaboration to deliver innovative experiences for our customers.

What You'll Do


  • Develop, socialize, and champion an SEO content strategy, backed by data and forecasts, for Ring Central globally
  • Help define and execute a strategic content roadmap in partnership with cross-functional partners.
  • Lead and educate colleagues on strategy development, SEO standard methodologies, keyword research, and opportunity analyses.
  • Balance several initiatives efficiently and in parallel, and shift priorities as needed.
  • Partner with data science, product, marketing, international, and technical teams to track and report on SEO performance.
  • Continuously identify new SEO growth opportunities by analyzing existing content architecture, keyword constructs, and data/traffic metrics.
  • Keep up with SEO industry trends and methodologies.
  • Work closely with cross-functional teams to integrate SEO standards during site redesigns, new product rollouts, migrations, major and minor enhancements, and new site features.
  • Have a clear point of view and ability to present convincingly to executives, partners, and vendors.
  • Provide regular updates to team members & key partners on project status, timelines, and results.

What You Need To Succeed


  • Minimum 7 years of hands-on SEO experience; minimum 2 years’ experience in people management; search-intent focus and a real passion for SEO.
  • Must have experience with enterprise websites, cultures, and work environments.
  • Outstanding communication skills: strong ability to frame stories, and make clear, impactful recommendations; can influence and align cross-functional teams toward common goals; can communicate technical information clearly to non-technical audiences.
  • Creative, results-oriented, and analytical problem solver with a passion to drive growth for the business.
  • You're a hardworking and creative self-starter with a mind for innovation, with demonstrated ability to successfully drive complex issues rooted in data.
  • Ability to learn quickly and adapt to an always-evolving organization and search industry.
  • Effective and efficient project management capabilities; capable of appropriately prioritizing multiple ad hoc requests.
  • You are comfortable using data to identify and analyze areas for improvements, excellent at both quantitative and qualitative analysis.
  • Acute attention to detail.
  • Familiarity with popular SEO industry tools and resources including Adobe Analytics, Google Search Console, BrightEdge, Screaming Frog, Deep Crawl, and Ahrefs to glean valuable insights and findings from data.

What we offer: 

RingCentral offers all the work/life benefits you could ever want, (and none of the micromanagement.) 

  • Comprehensive medical, dental, vision, disability, life insurance

  • Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter Benefits

  • 401K match and ESPP

  • Flexible PTO

  • Wellness programs including 1:1 wellness coaching through TaskHuman and meditation guidance through Headspace

  • Paid parental leave and new parent gift boxes

  • Pet insurance

  • Employee Assistance Program (EAP) with counseling sessions available 24/7

  • Rocket Lawyer services that provide legal advice, document creation and estate planning

  • Employee bonus referral program

 

RingCentral’s Marketing team uses data, strategy and creativity to share our story with the world—and this is a once-in-a-career chance to help plan, coordinate, implement, and oversee it. As part of the global leader in the Unified Communications space, you’ll be supported with the resources to produce work that not only moves the needle, but moves markets.

RingCentral’s work culture is the backbone of our success. And don’t just take our word for it: we are recognized as a Best Place to Work by Glassdoor, the Top Work Culture by Comparably and hold local BPTW awards in every major location. Bottom line: We are committed to hiring and retaining great people because we know you power our success. RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.

About RingCentral

RingCentral is the worldwide leader in cloud-based communications. Our software communications platform delivers phone, group chat, mobile communications, video calls, videoconference, contact center and AI-driven digital engagement. It’s a powerful, global presence that allows businesses to communicate anywhere, anytime with anyone. 

RingCentral is headquartered in Belmont, California and has offices around the world.

RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • Google AnalyticsAnalytics
    • SalesforceCRM
    • MarketoLead Gen

Location

Our Belmont office is our global headquarters and largest US office. Nestled in the hills of Silicon Valley we're surrounded by the buzz of technology with San Fransisco at your doorstep.

An Insider's view of RingCentral

What are some social events your company does?

Outside of holiday festivities, the biggest program is RingCentral Spirit Week in October. Events are planned for everyday of the week and include interactive webinars, global relay runs, philanthropic giving as well as plain ol' fashion fun. We always has a lot of pride, but this week in particular the orange and blue really shine through!

Allyson

Employee Programs, Manager

What projects are you most excited about?

The diversity initiatives I'm most excited about is a values-based interview for prospective folks. Enabling diverse candidates means having diverse interview panels that reflect the company. These will help candidates and hiring managers ensure that there's a values alignment, which is much more prudent than a "culture fit."

Jedd

Diversity Associate

What’s the vibe like in the office?

Working on my team is really fun! It’s very supportive, we help each other out as much as possible. I was able to work on something, have it built, and use it every day - that’s what I like about it here.

Berto

UX/UI Designer

What are RingCentral Perks + Benefits

RingCentral Benefits Overview

Say hello to possibilities.

RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now. We know our employees power our success and truly value putting our employees' health, wellness and opportunity, first. We value and foster career development, providing leadership training, education, workshops, and coaching for all employees. In addition, we offer flexible PTO and wide range of wellness programs to keep our employees well balanced and refreshed.

Along with our employee stock purchase plans (ESPP) and stock options, RingCentral offers competing health, vision, dental, disability, life and pet benefits to keep you (and your fur friends) at your best! Our employees also receive access to Rethink - a global benefit providing tools and resources specializing in care for children with learning, social or behavioral challenges. We champion all of our working parents and families with paid parental leave and new parent gift bags.

- Comprehensive medical, dental, vision, disability, life insurance
- Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter Benefits
- 401K match and ESPP
- Flexible PTO
- Wellness programs including 1:1 wellness coaching through TaskHuman and meditation guidance through Headspace
- Paid parental leave and new parent gift boxes
- Pet insurance
- Employee Assistance Program (EAP) with counseling sessions available 24/7
- Rocket Lawyer services that provide legal advice, document creation and estate planning
- Employee bonus referral program

Culture
Volunteer in local community
Through our CSR program, RCause, we take pride in our commitment to inclusivity, sustainability, and giving back to our communities. We offer employee matching and Volunteer Time Off.
Partners with Nonprofits
At RingCentral, we partner with nonprofits that drive impact towards environmental sustainability, social impact and responsible governance.
Friends outside of work
Eat lunch together
Intracompany committees
Our culture values employee-led committees and groups that host fun and engaging events ranging from yoga classes, radio shows, cooking classes and more!
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
In purposeful collaboration with our hiring team, our DEI leaders focus on creating a diverse, unique and inclusive environment that reflect across our employee base and management team.
Unconscious bias training
Our dedicated Learning & Development initiatives include Unconscious Bias AND Diversity & Inclusion training which are core to our mission in fostering, educating, and building our inclusive workforce
Diversity manifesto
Mean gender pay gap below 10%
Diversity Employee Resource Groups
From Black Lives Matter, Women leaders, Pride, Hispanic heritage, Pan-Asian Network & more, these employee-led ERG’s are a unique part of our culture that we take pride in supporting and growing.
Hiring Practices that Promote Diversity
Our active hiring practices don’t discriminate on the basis of race, color, creed, religion, national origin, sex, sexual orientation, disability, age, marital or veteran status.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
RingCentral employees can contribute up to $5000 annually for Dependent Care FSA and up to $2750 for Health Care FSA.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Our pet insurance policy can cover up to 50% of out of pocket expenses.
Wellness Programs
Our wellness programs include fitness and yoga classes, meditation and nutrition sessions and more, to keep all our employees feeling their best!
Onsite Gym
Team workouts
Take a break during the day to do your mind and body some good! RingCentral wellness programs offer virtual fitness classes like yoga, zumba & bootcamp. We also host an annual, global relay!
Mental Health Benefits
Our employees have access to 1:1 wellness coaching, Headspace, TaskHuman along with Listening & Healing sessions with other employees to foster a culture of understanding, belonging and inclusion.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
RingCentral makes a matching contribution of 50% of your first 6% deferred.
Company Equity
RingCentral offers stock options as a benefit that vest on a quarterly basis.
Employee Stock Purchase Plan
All FTE receive access to purchase company shares at a discounted price.
Performance Bonus
Match charitable contributions
We offer employee matching for charitable donations and through our Dollars for Doers program, RCause will donate $10/hr on behalf of any employee volunteering at the nonprofit of their choice.
Child Care & Parental Leave Benefits
Child Care Benefits
Supporting our working mothers, we’ve partnered with Milk Stork to deliver milk to their babies when traveling. We also send out gift boxes to all our new mothers and fathers!
Generous Parental Leave
Flexible Work Schedule
We're changing the way the world, works. We offer a flexible work schedule in a hybrid and work from anywhere environment.
Remote Work Program
RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.
Return-to-work program post parental leave
Company sponsored family events
RingCentral sponsors family oriented events and activities.
Vacation & Time Off Benefits
Generous PTO
.
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
RingCentral offers employees professional development opportunities.
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Our "SaaSy" women leadership ERG offers mentor and mentee programs for our employees to learn from each other, share lessons, experiences and foster new and inspiring work relationships at RingCentral
Online course subscriptions available

Additional Perks + Benefits

We care about taking care of our employees and offering them top tier perks and benefits to fit all of their needs -
offering a wide variety of perks that fit our pillars of wellness: physical, intellectual, emotional, social and financial

What makes our perks special is that they are constantly evolving and adapting to our growing teams - highlighting and celebrating what makes us unique.

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