Sr Dir/AVP Integrated Marketing & Strategy

| San Francisco | Hybrid
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Some people go to work. 

At RingCentral, you’ll change the way the world works.

RingCentral is the global leader in cloud-based communications and collaboration software. We are fundamentally changing the nature of human interaction—giving people the freedom to connect powerfully and personally from anywhere, at any time, on any device. 

We’re a $1.5 billion company that’s growing at 30+% annually and we’re expanding our Marketing Team to make sure we stay ahead of the competition.

Are you passionate about how communications can drive great business outcomes? Are you interested in telling stories about how companies, teams and individuals are working differently? Do you enjoy working with executives? Do you know how to drive awareness and understanding around great products and services? If that sounds like you, come and join the RingCentral marketing communications team.

RingCentral is looking for a Sr. Director or AVP of Integrated Marketing to provide go-to-market leadership for our SMB business unit. Small and medium businesses are the foundation of the economy and of the RingCentral success story as well. With more than a half billion dollars in revenue from this dynamic market segment, we need a proven GTM winner to drive continued growth. The ideal candidate will be a full stack integrated marketer with expertise in research, strategy, and enablement. This hire will drive decision-making, execution, and results on a tight knit team, but with the support of a publicly-traded company. This role is highly visible and cross-functional, requiring regular communication with RingCentral executive management, Sales leadership, and other Marketing teams.

Responsibilities:

  • Hire, develop, and lead a team of high-performance marketers.
  • Create an annual marketing calendar with quarterly themes and programs.
  • Develop integrated go-to-market strategies and assets spanning the customer journey, including customer insights, competitive intelligence, buyer personas, differentiated positioning, targeted messaging, value props, and sales promotions.
  • Enable Demand Gen, Customer Marketing, and Sales teams to successfully field and optimize these programs to provide a seamless and effective prospect-to-customer experience.
  • Partner across the organization on the corporate and marketing strategies to ensure proper representation of the SMB buyer and insights. 
  • Team with Product to provide customer insights into the product roadmap and coordinate cross-functional product launches to the SMB market.
  • Evangelize the SMB story to additional stakeholders and departments, driving collaboration and consistency across the organization.
  • Define and report KPIs to track execution against lead volume, conversion, velocity, and pipeline targets and other relevant objectives.
  • Manage a quarterly/annual expense budget to public company standards.

 

Qualifications:

  • Bachelor's degree in relevant business or technical discipline; Tier 1 MBA strongly preferred.
  • 10+ years of B2B integrated marketing or product marketing leadership experience.
  • Proven success in serving the unique needs of the SMB market and driving sustainable growth.
  • Market knowledge in business communications, messaging, collaboration, file sharing, cloud, and/or related B2B SaaS products and services.
  • Curiosity, creativity, and a strong ability to distill complexity into crisp, easily comprehensible strategy and messaging.
  • Strong business acumen, as well as strong analytical and strategic thinking abilities to draw conclusions based on data.
  • Ability to multitask, change priorities rapidly, and work through ambiguity with ease.
  • Experience working proactively across functions and levels to achieve results.

What we offer: 

RingCentral offers all the work/life benefits you could ever want, (and none of the micromanagement.) 

  • Comprehensive medical, dental, vision, disability, life insurance
  • Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter Benefits
  • 401K match and ESPP
  • Flexible PTO
  • Wellness programs including 1:1 wellness coaching through TaskHuman and meditation guidance through Headspace
  • Paid parental leave and new parent gift boxes
  • Pet insurance
  • Employee Assistance Program (EAP) with counseling sessions available 24/7
  • Rocket Lawyer services that provide legal advice, document creation and estate planning
  • Employee bonus referral program

 

RingCentral’s Marketing team uses data, strategy and creativity to share our story with the world—and this is a once-in-a-career chance to help plan, coordinate, implement, and oversee it. As part of the global leader in the Unified Communications space, you’ll be supported with the resources to produce work that not only moves the needle, but moves markets.

RingCentral’s work culture is the backbone of our success. And don’t just take our word for it: we are recognized as a Best Place to Work by Glassdoor, the Top Work Culture by Comparably and hold local BPTW awards in every major location. Bottom line: We are committed to hiring and retaining great people because we know you power our success. RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.

About RingCentral

RingCentral, Inc. (NYSE: RNG) is a leading provider of business cloud communications and contact center solutions based on its powerful Message Video Phone™ (MVP™) global platform. More flexible and cost effective than legacy on-premises PBX and video conferencing systems that it replaces, RingCentral® empowers modern mobile and distributed workforces to communicate, collaborate, and connect via any mode, any device, and any location. RingCentral is headquartered in Belmont, California, and has offices around the world.

RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. 

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • C++Languages
    • CSSLanguages
    • JavaLanguages
    • JavascriptLanguages
    • Objective-CLanguages
    • PerlLanguages
    • PythonLanguages
    • Salesforce ApexLanguages
    • SqlLanguages
    • SwiftLanguages
    • MongoDBLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularFrameworks
    • Angular.JSFrameworks
    • DockerFrameworks
    • HadoopFrameworks
    • KafkaFrameworks
    • KubernetesFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • TensorFlowFrameworks
    • ReactFrameworks
    • AWS RedshiftDatabases
    • ElasticsearchDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • NoSQLDatabases
    • OracleDatabases
    • RedisDatabases
    • SnowflakeDatabases
    • AWS (Amazon Web Services)Services
    • GitHubServices
    • GitLabServices
    • Google CloudServices
    • New RelicServices
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • TableauAnalytics
    • CanvaDesign
    • FigmaDesign
    • PhotoshopDesign
    • AsanaManagement
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • TrelloManagement
    • WrikeManagement
    • HootsuiteCMS
    • DocuSignCRM
    • LinkedIn SalesNavigatorCRM
    • SalesforceCRM
    • Salesforce CPQCRM
    • Constant ContactEmail
    • MailChimpEmail
    • MarketoLead Gen
    • ZoomInfoLead Gen
    • RingCentral MVPCollaboration
    • AsanaProject Management
    • WorkdayProject Management

Location

Our Belmont office is our global headquarters and largest US office. Nestled in the hills of Silicon Valley we're surrounded by the buzz of technology with San Fransisco at your doorstep.

An Insider's view of RingCentral

What are some social events your company does?

Outside of holiday festivities, the biggest program is RingCentral Spirit Week in October. Events are planned for everyday of the week and include interactive webinars, global relay runs, philanthropic giving as well as plain ol' fashion fun. We always has a lot of pride, but this week in particular the orange and blue really shine through!

Allyson

Employee Programs, Manager

What projects are you most excited about?

The diversity initiatives I'm most excited about is a values-based interview for prospective folks. Enabling diverse candidates means having diverse interview panels that reflect the company. These will help candidates and hiring managers ensure that there's a values alignment, which is much more prudent than a "culture fit."

Jedd

Diversity Associate

What’s the vibe like in the office?

Working on my team is really fun! It’s very supportive, we help each other out as much as possible. I was able to work on something, have it built, and use it every day - that’s what I like about it here.

Berto

UX/UI Designer

What are RingCentral Perks + Benefits

RingCentral Benefits Overview

We recognize that our employees come with a unique set of experiences and backgrounds, sometimes "one perk doesn't fit all." RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now. We know our employees power our success and truly value putting our employees' health, wellness and opportunity, first. We value and foster career development, providing leadership training, education, workshops, and coaching for all employees. In addition, we offer flexible PTO and wide range of wellness programs to keep our employees well balanced and refreshed.

Along with our employee stock purchase plans (ESPP) and stock options, RingCentral offers competing health, vision, dental, disability, life and pet benefits to keep you (and your fur friends) at your best! Our employees also receive access to Rethink - a global benefit providing tools and resources specializing in care for children with learning, social or behavioral challenges. We champion all of our working parents and families with paid parental leave and new parent gift bags.

- Comprehensive medical, dental, vision, disability, life insurance
- Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter Benefits
- 401K match and ESPP
- Flexible PTO
- Wellness programs including 1:1 wellness coaching through TaskHuman and meditation guidance through Headspace
- Paid parental leave and new parent gift boxes
- Pet insurance
- Employee Assistance Program (EAP) with counseling sessions available 24/7
- Rocket Lawyer services that provide legal advice, document creation and estate planning
- Employee bonus referral program

Culture
Volunteer in local community
Through our CSR program, RCause, we take pride in our commitment to inclusivity, sustainability, and giving back to our communities. We offer employee matching and Volunteer Time Off.
Partners with nonprofits
At RingCentral, we partner with nonprofits that drive impact towards environmental sustainability, social impact and responsible governance.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
We're changing the way the world, works. We offer a flexible work schedule in a hybrid and work from anywhere environment.
Remote work program
RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
In purposeful collaboration with our hiring team, our DEI leaders focus on creating a diverse, unique and inclusive environment that reflect across our employee base and management team.
Mandated unconscious bias training
Our dedicated Learning & Development initiatives include Unconscious Bias AND Diversity & Inclusion training which are core to our mission in fostering, educating, and building our inclusive workforce
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
From Black Lives Matter, Women leaders, Pride, Hispanic heritage, Pan-Asian Network & more, these employee-led ERG’s are a unique part of our culture that we take pride in supporting and growing.
Hiring practices that promote diversity
Our active hiring practices don’t discriminate on the basis of race, color, creed, religion, national origin, sex, sexual orientation, disability, age, marital or veteran status.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
RingCentral employees can contribute up to $5000 annually for Dependent Care FSA and up to $2750 for Health Care FSA.
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Our pet insurance policy can cover up to 50% of out of pocket expenses.
Wellness programs
Our wellness programs include fitness and yoga classes, meditation and nutrition sessions and more, to keep all our employees feeling their best!
Team workouts
Take a break during the day to do your mind and body some good! RingCentral wellness programs offer virtual fitness classes like yoga, zumba & bootcamp. We also host an annual, global relay!
Mental health benefits
Our employees have access to 1:1 wellness coaching, Headspace, TaskHuman along with Listening & Healing sessions with other employees to foster a culture of understanding, belonging and inclusion.
Financial & Retirement
401(K)
401(K) matching
RingCentral makes a matching contribution of 50% of your first 6% deferred.
Company equity
RingCentral offers stock options as a benefit that vest on a quarterly basis.
Employee stock purchase plan
All FTE receive access to purchase company shares at a discounted price.
Performance bonus
Charitable contribution matching
We offer employee matching for charitable donations and through our Dollars for Doers program, RCause will donate $10/hr on behalf of any employee volunteering at the nonprofit of their choice.
Child Care & Parental Leave Benefits
Childcare benefits
We've added Carrot - Inclusive fertility benefit that supports many paths to parenthood.
Generous parental leave
Return-to-work program post parental leave
Company sponsored family events
RingCentral sponsors family oriented events and activities.
Vacation & Time Off Benefits
Generous PTO
.
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Pet friendly
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Job training & conferences
RingCentral offers employees professional development opportunities.
Lunch and learns
Promote from within
Mentorship program
Our "SaaSy" women leadership ERG offers mentor and mentee programs for our employees to learn from each other, share lessons, experiences and foster new and inspiring work relationships at RingCentral
Online course subscriptions available

Additional Perks + Benefits

We care about taking care of our employees and offering them top tier perks and benefits to fit all of their needs -
offering a wide variety of perks that fit our pillars of wellness: physical, intellectual, emotional, social and financial

What makes our perks special is that they are constantly evolving and adapting to our growing teams - highlighting and celebrating what makes us unique.

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