Sr. Manager - Growth Marketing, Organic & Conversion Rate Optimization

| San Francisco
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

 

DoorDash is looking for an analytical, strategic growth marketer to lead SEO and conversion optimization & activation strategy for its consumer marketplace business. As someone who is equally comfortable jumping into the weeds to solve technical problems & developing long-term strategy and vision to communicate to the executive team, you will tackle some of the biggest challenges and opportunities at DoorDash - growing our consumer base without spending marketing dollars to do so. You will work closely with product & engineering to develop technical growth roadmaps for improving our traffic via technical page improvements & expansion, while also partnering with our brand and content teams to find more opportunities to get in front of consumers. You will identify new ways to convert organic and paid traffic more effectively by optimizing the user journey through landing page testing and app deeplinking. Above all, you will relentlessly pursue consumer growth in this highly strategic, visible and cross-functional role.

 

About You:

You are deeply technical and analytical - you love getting to the lowest level of detail to identify optimization opportunities, and you have the experience to know where to look. You’ve successfully scaled SEO programs in the past through technical optimization and content expansion. You have strategic vision and can communicate opportunity upwards to leaders and executives. You effectively prioritize roadmaps and project manage across product, engineering and analytics teams. You understand the consumer and can create personalized landing pages and experiences to improve conversion and activation. You have a bias to action and proactively identify areas for growth, owning the outcome. 

What you’ll do:

  • Own overall organic consumer growth for DoorDash’s marketplace business
  • Improve organic consumer traffic growth through search engine optimization - ensuring we rank higher for existing pages through technical optimization & we show up for relevant searches via content expansion and new page creation
  • Identify areas for organic app growth through app store tracking and optimization
  • Convert new customer traffic more effectively through landing page testing, app deeplinking, and product improvements
  • Collaborate with product and engineering to develop prioritized roadmaps for organic growth across search and direct traffic
  • Measure the effectiveness of efforts through close partnership with analytics and BI, developing tracking dashboards and alerts for trend breaks
  • Assist in international and language expansion through site and app localization
  • Help grow new business verticals through page optimization and content development
  • Work closely with finance and analytics to create forecasts for organic growth
  • Quickly catch bugs/issues and act urgently to address

Qualifications:

  • 7+ years of experience in SEO & organic growth for a consumer-facing business
  • 3+ years managing a team and communicating with executive leaders
  • Proven ability to prioritize and execute tasks in a fast-paced environment
  • Demonstrated ability to leverage analytics and work with complex datasets to understand performance, optimize campaigns, drive decision-making, and measure outcomes
  • Experience working with businesses that drive growth through both app & web channels a plus (ASO experience a plus)
  • Technical proficiency in Google Analytics, SQL, Tableau/Chartio (data visualization software), and SEO-specific tools
  • Positive, upbeat attitude
  • Relentless focus on improvement

Bonus Points

  • Experience in managing large consumer marketplaces
  • Interest and passion in on-demand logistics
  • Quirky interests - we think different, we act different, we are different; that’s how we win \

About Us

Founded in 2013, DoorDash is a San Francisco-based technology company passionate about transforming local businesses and dedicated to enabling new ways of working, earning, and living. Today, DoorDash connects customers with their favorite local and national restaurants in more than 600 cities across the United States and Canada. By building intelligent, last-mile delivery technology for local cities, DoorDash aims to connect people with the things they care about — one dash at a time.

Why You’ll Love Working at DoorDash

  • We are leaders - Leadership is not limited to our management team. It’s something everyone at DoorDash embraces and embodies.
  • We are doers - We believe the only way to predict the future is to build it. Creating solutions that will lead our company and our industry is what we do -- on every project, every day. 
  • We are learning - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute.
  • We are customer obsessed - Our mission is to grow and empower local economies. We are committed to our customers, merchants, and dashers and believe in connecting people with possibility.
  • We are all DoorDash - The magic of DoorDash is our people, together making our inspiring goals attainable and driving us to greater heights. 
  • We offer great compensation packages and comprehensive health benefits.

About DoorDash

DoorDash is a technology company that connects customers with their favorite local and national businesses in over 4,000 cities and all 50 states across the United States and Canada. Founded in 2013, DoorDash empowers merchants to grow their businesses by offering on-demand delivery, data-driven insights, and better in-store efficiency, providing delightful experiences from door to door. By building the last-mile delivery infrastructure for local cities, DoorDash is bringing communities closer, one doorstep at a time. Read more on the DoorDash blog or at www.doordash.com

Our Commitment to Diversity and Inclusion

We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel. 

Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Location

Our office is located in the SOMA district, walking distance to many restaurants, bars, and public transportation.

What are DoorDash Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Eat lunch together
Intracompany committees
Team owned deliverables
Team based strategic planning
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 16 weeks of parental leave for the primary caretaker. Acme Co. also provides 16 weeks of leave for the secondary caretaker.
Flexible Work Schedule
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Parking
We offer employees Paid on-site garage parking.
Pet Friendly
Acme Co.'s pet policy is dog friendly daily.
Recreational Clubs
Relocation Assistance
Fitness Subsidies
DoorDash reimburses employees up to $75 per month on fitness activities.
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Acme Co. hosts lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
Online course subscriptions available
Paid industry certifications
More Jobs at DoorDash106 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR
Legal
Marketing
Operations
Product
Project Mgmt
Sales
Content
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Operations
new
San Francisco
Marketing
new
San Francisco
Operations
new
San Francisco
Operations
new
San Francisco
Operations
new
San Francisco
Sales
new
San Francisco
Operations
new
San Francisco
Marketing
new
San Francisco
Data + Analytics
new
San Francisco
Operations
new
San Francisco
Product
new
San Francisco
Data + Analytics
new
San Francisco
Design + UX
new
San Francisco
Project Mgmt
new
San Francisco
Data + Analytics
new
San Francisco
Project Mgmt
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Operations
new
San Francisco
Sales
new
San Francisco
HR
new
San Francisco
Data + Analytics
new
San Francisco
Project Mgmt
new
San Francisco
Finance
new
San Francisco
Design + UX
new
San Francisco
Design + UX
new
San Francisco
Project Mgmt
new
San Francisco
Project Mgmt
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
San Francisco
Data + Analytics
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Developer
new
San Francisco
Design + UX
new
San Francisco
Marketing
new
San Francisco
Operations
new
San Francisco
Operations
new
San Francisco
Finance
new
San Francisco
Product
new
San Francisco
Sales
new
San Francisco
Product
new
San Francisco
Sales
new
San Francisco
Finance
new
San Francisco
Marketing
new
San Francisco
Design + UX
new
San Francisco
Developer
new
San Francisco
Content
new
San Francisco
Operations
new
San Francisco
Marketing
new
San Francisco
Finance
new
San Francisco
Marketing
new
San Francisco
Marketing
new
San Francisco
Content
new
San Francisco
Content
new
San Francisco
Product
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
Data + Analytics
new
San Francisco
new
new
new
new
Marketing
new
San Francisco
Finance
new
San Francisco
Finance
new
San Francisco
Developer
new
San Francisco
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView DoorDash's full profileSee more DoorDash jobs