About the Company:

VidMob is an award-winning Intelligent Creative Platform that provides an end-to-end technology solution for creatives, brand and performance marketers to deliver great creative experiences that are data informed and drive better performance. VidMob is the preferred partner across social platforms to deliver insights and creative at scale for their customers.

We seek candidates that are curious, collaborative and committed to excellence. Each hire is important to our company’s success and culture. We care deeply about our employees and are dedicated to making VidMob an exceptional company to work for. VidMob is proud to offer comprehensive health plans paid for by the company, enhanced Maternity/Paternity Programs and unlimited vacation plans. We also provide employees with access to 401K plans, healthy food and snacks, and pre-taxed transit.

VidMob is an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Your Impact:

The company is entering a time of hyper growth, we are looking for a leader to join the Marketing team and be responsible for planning, creating and implementing VidMob’s overall product and services marketing strategy.  In addition, you will lead the team of marketers responsible for the messaging, packaging and delivery of our products and services to market.  You will also impact our new product strategy working closely with our product and sales teams. As a member of the marketing leadership team, you will drive our go to market activities and become an expert on the market, advertising technology trends and opportunities, competitive offerings and how our customers use, adopt and benefit the connection between creative and data. You will build teams, design and implement strategic direction, and work with cross-functional stakeholders to drive our business for scalable growth. 

Your Opportunity:

As VP of Product Marketing, you will report directly to the CMO and work closely with the head of product, Global Sales and service leadership, and key customer advocates to scale the business.  You will play a key role in category creation and Analyst and Influencer relations and help drive the strategy for product expansion and growth. In this role you will:

• Drive strategy through the development and auditing of our total addressable market, competitors and business trends. 
• Build messaging and go-to-market motions that communicate the value of our products and solutions to our best customers.
• Develop and implement the strategy for pricing, messaging, packaging, promotion and selling of our products. 
• Serve as an evangelist for our products through thought leadership and blogging, social media and speaking. 
• Build and mentor the product marketing team
• Lead the marketing team in the execution of launches, product announcements and major milestones for the company
• Lead “voice of the customer” activities to ensure that the business is customer obsessed
• Identify opportunities for the business to drive revenue and grow

What We’re Looking For : 

• At least 15 years of product marketing experience at innovative SaaS companies.
• Proven experience in developing world class messaging, and go-to-market strategies for leading technology
• Experience with positioning and packaging services that elevate the customer experience
• Familiarity and working experience with ad tech, marketing technology and creative audiences
• A proven leader of cross functional teams and departments
• Experience in delivering compelling solutions for international markets
• Natural curiosity, pushing the company to create better solutions for a new buyer of technology
• Critical thinker and problem-solving skills that impact company performance
• Attention to detail, are extremely organized, and thrive on identifying and delivering results.

Details

Location: SF Bay Area, NY

Compensation:  Competitive salary and equity (based on experience). 

Benefits:

• Health Care Plan (Medical, Dental & Vision)
• Unlimited Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Training & Development
• Stock Option Plan
• 401k Plan