VP, Product Marketing
Join a movement in which everyone can win – shoppers, retailers, society and every person on our team. To play fair, trust people and reward them for doing the right thing. We see and feel the impact of our work as more and more people gain financial freedom and retailers grow across the globe.
Founded five years ago in Sydney, Australia, Afterpay has millions of active customers globally and is offered at the world’s best retailers around the world including eBay, The Iconic, Myer, Foot Locker, Adore Beauty, Mac Cosmetics, Kathmandu and many others. Afterpay is on a mission to power an economy in which everyone wins.
Afterpay is completely free for customers who pay on time – helping people spend responsibly without incurring interest, fees or extended debt. Afterpay empowers customers to access the things they want and need, while still allowing them to maintain financial wellness and control, by splitting payments in four, for both online and in-store purchases. Afterpay is deeply committed to delivering positive outcomes for customers. We are focused on supporting our community of shoppers.
We trust in the next generation and share a vision of a more accessible and sustainable world in which people are rewarded for doing the right thing.
The Role
We are looking for a VP of Product Marketing to inspire and lead a team of PMM’s, reporting into the Global CMO and partner closely with Product Leadership to inform the product roadmap. The Product Marketing team is responsible for driving the product GTM strategy and campaigns that ignite trial and engagement. This role will be highly cross-functional with close relationships across Product and Engineering, Sales, Product Design, Research and the Comms teams. The ideal candidate has outstanding communication and leadership skills, with proven success in leading fast-growing PMM organizations and has extensive experience in launching product experiences through marketing campaigns.
Responsibilities
-Advance the vision and role of Product Marketing at Afterpay and inspire a team of product marketers.
-Anticipate movement within the BNPL space and our performance in it to predict market trends and product needs.
-Foster deep cross-collaboration between Product, Sales and Marketing to consistently deliver clear, compelling, and differentiated product positioning within a highly competitive marketplace. Become a trusted advisor to these departments.
-Liaise with Product Leadership to develop the vision for our roadmap through the eyes of both customers and merchants.
-Collect and communicate compelling proof points across the business to fuel consistent improvement to existing products and features.
-Partner with the VP of Marketing, North America/Europe and VP of Marketing, ANZ to ensure the successful execution of product launch strategies and uncover ways to differentiate Afterpay from competitors through product experiences in the region.
Develop compelling, evergreen content strategies that educates users in the product experience and drives trial and engagement.
Minimum Qualifications
-12+ years product marketing experience
-Experience leading an omnichannel product marketing strategy
-Ability to navigate a highly matrixed organization with ease
-Significant experience in high-growth consumer-facing environments
-Highly collaborative, globally minded with an extremely high level of customer and merchant focus
-Comfortable being hands-on with individual projects as needed
-Proven success in delivering results in a fast-paced and dynamic business environment
-High attention to detail including precise and effective communications and proven ability to manage multiple, competing priorities simultaneously
-Excellent leadership skills with experience managing a team of at least 7 people
-Ability to travel up 20% of the time
What We Offer
Competitive compensation packages
Medical, Dental, Vision insurance (100% covered!)
Fun virtual company events & collaborative team
Supportive, laid-back environment
Award winning culture
How to Apply
If you are brave, if you are committed to doing the right thing, if you always keep it real, and your background matches the description above then please apply today!
Afterpay is continuing to hire for all open roles with all interviewing and on-boarding done virtually due to COVID-19. All new team members, in addition to current staff, will temporarily work from home until it is safe to return to our offices.