Measurement Campaign Analyst

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San Francisco, CA
Hybrid
75K-85K Annually
1-3 Years Experience
AdTech • Machine Learning
The Role

Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights


As a Measurement Campaign Analyst, you will drive insights from our industry-leading platform, accessing data from over 25 million TVs. You'll build critical foundational datasets for Samba research studies and spearhead collaboration with clients, vendors, and internal teams to enhance trackability across the digital advertising ecosystem. 


This role demands active management of daily campaign tracking operations and the cultivation of key publisher partnerships. You'll work hand-in-hand with our Measurement Science, Programmatic Consulting, and Sales teams to deliver world-class service to our measurement clients. This position calls for a professional who thrives on adaptability, has meticulous attention to detail, and can effectively communicate complex technical concepts to non-technical stakeholders. Join us to shape the future of TV measurement technology and accelerate your skills in our fast-paced, dynamic environment.

Responsibilities:

  • Understand and address client requirements, measurement goals, and needs across Publisher, Agency, and Advertiser clients
  • Tag, monitor, and troubleshoot digital ad delivery on various ad servers
  • Manage technical collaborations and partnerships with global industry leaders, including Advertising Agencies, Brands, and Publishers
  • Serve as a liaison between clients and internal teams, ensuring clear communication and exceptional customer service
  • Identify areas for improvement in project management and client experience, applying critical thinking to solve problems

Requirements:

  • 1-3 years of experience in a technical, client-facing role within advertising operations
  • Advanced proficiency in Excel, SFTPs, and AWS-S3, with basic Python and SQL experience (or willingness to learn)
  • Familiarity with the advertising technology ecosystem (Ad Servers, DMPs, DSPs, Publishers, SSPs, etc)
  • Experience with advertising attribution, measurement, and analytical tools (preferred)
  • Strong problem-solving skills with the ability to analyze issues systematically and propose innovative solutions
  • Action-oriented approach with experience delivering business results in ambiguous environments
  • Collaborative skills to work effectively with internal and external teams
  • High adaptability and eagerness to learn new technical and non-technical skills
  • Exceptional customer service and communication skills, with the ability to manage multiple engagements simultaneously

Requisition #1161


Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.


Samba TV may collect personal information directly from you, as a job applicant, Samba TV may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.

The Company
San Francisco, CA
329 Employees
On-site Workplace
Year Founded: 2008

What We Do

Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.

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