Block
Our purpose is economic empowerment.
Remote

Product Marketing Manager, Square Staff

Sorry, this job was removed at 9:53 a.m. (PST) on Wednesday, July 10, 2024
Find out who’s hiring remotely
See all Remote jobs
Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

Company Description
Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.
So we expanded into software and started building integrated, omnichannel solutions - to help sellers sell online, manage inventory, offer buy now, pay later functionality through Afterpay, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.
Today, we are a partner to sellers of all sizes - large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.
Job Description
We are looking for a strategic, data-driven marketer to join the Square Staff team as a Product Marketing Manager, with global responsibility over the Team Management add-on products. Square Staff provides a seamless and comprehensive suite of team management tools to help business owners, across industries, manage their employees. Our mission is to help sellers and their employees succeed together. The ultimate goal is to make sure we are building the right products for our audiences, and to promote growth and usage of the products within the portfolio. We are a full-stack team, spanning across product, design, product marketing, engineering, operations and growth. The Product Marketing Manager selected for this role will have a strong understanding of product strategy and SaaS business models, experience building product awareness and growth across the lifecycle, and experience with cross-functional coordination. Reporting to the PMM Lead for Staff, you'll help build product and marketing strategies to help the team accomplish our goals.
This role is remote from the US or Canada.
You will:

  • Identify target customers, their needs, and how products will meet those needs through surveys, interviews, and product usage
  • Understand our sellers; conduct surveys, interviews, and product usage analyses to learn who they are, what they need, how our products meet their needs, and what other alternatives exist in the market
  • Partner and work with Product Management, Design and Engineering to determine the product strategy and feature roadmap
  • Develop product positioning, value propositions, and important messaging to be used in product development and marketing campaigns
  • Lead the go-to-market plan, ensuring that all customer-facing teams are on-message and maximizing each channel
  • Develop and implement data-driven lifecycle marketing strategies to promote product growth and retention
  • Track marketing program performance and improve through continuous testing
  • Review competitive offerings and guide ongoing differentiation


Qualifications
You Have:

  • A BA/BS degree or equivalent practical experience
  • 5+ years in product marketing, growth or lifecycle marketing, or similar go-to-market experience
  • Previous background in SaaS marketing with experience in either consumer apps / technologies, early stage startups, or with exposure to small business audiences
  • Experience working with product teams to define product strategy
  • Customer empathy to shape product direction and execution based on their needs
  • Strong quantitative analytical ability (Comfort with analytics to define, retrieve, and visualize data to run experiments and make product decisions)
  • Comfort in a face-paced, startup style environment
  • Genuine interest in and curiosity in helping small businesses succeed


#LI-Remote
Qualifications
You Have:

  • A BA/BS degree or equivalent practical experience
  • 5+ years in product marketing, growth or lifecycle marketing, or similar go-to-market experience
  • Previous background in SaaS marketing with experience in either consumer apps / technologies, early stage startups, or with exposure to small business audiences
  • Experience working with product teams to define product strategy
  • Customer empathy to shape product direction and execution based on their needs
  • Strong quantitative analytical ability (Comfort with analytics to define, retrieve, and visualize data to run experiments and make product decisions)
  • Comfort in a face-paced, startup style environment
  • Genuine interest in and curiosity in helping small businesses succeed


#LI-Remote

See More
Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.

What are Block Perks + Benefits

Block Benefits Overview

At Block, we want to provide you with benefits, perks, and offerings that empower you to make choices for your life and what matters to you. We understand the importance of having quality care. So, whatever stage of life you’re in, we offer coverage and plans to support total health — physical, mental, and financial — for you and your family.

Culture
Volunteer in local community
Partners with nonprofits
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Diversity recruitment program
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Wellness days
Abortion travel benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Pay transparency
Child Care & Parental Leave
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Fertility benefits
Vacation + Time Off
Generous PTO
Paid holidays
Paid sick days
Flexible time off
Floating holidays
Bereavement leave benefits
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Relocation assistance
Fitness stipend
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
Personal development training
Virtual coaching services
Apprenticeship programs

More Jobs at Block

Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about BlockFind similar jobs like this