Lead Product Manager, Growth & Experience
Company Description
ServiceNow is making the world of work, work better for people. Our cloud‑based platform and solutions deliver digital workflows that create great experiences and unlock productivity for employees and the enterprise. We're growing fast, innovating faster, and making an impact on our customers' and employees' lives in significant and important ways. With over 6,900 customers, we serve approximately 80% of the Fortune 500, and we're on the 2020 list of FORTUNE World's Most Admired Companies.®
We're looking for people who are ready to roll up their sleeves and help us build on our incredible momentum, our diverse, engaged workforce, and our purpose to make the world of work, work better.
Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.
Job Description
Lead Product Manager, Growth and Experience
About team
As part of the global marketing organization, the digital product management team focusses on building world class ServiceNow digital product experience across web and mobile. Our primary focus is towards customer growth, experience, digital events, optimization, localization and design systems.
About the role
The digital product management team at ServiceNow is looking for a Lead Product Manager for our growth & experience pod. This pod comprises of developers, designers, content producers, analytics and program managers. This individual would take product from 0 to 1 through ideation, product discovery, requirements, design, development, release and experimentation. This role requires this individual to be a product visionary and build delightful experiences across landing pages, discovery, site engagement and form conversion to drive lead generation. Furthermore, be strategic about customer journey, digital campaigns, site content, SEO, personalization and mobile optimization. This role is an exceptional opportunity for someone who is looking for a product leadership role where they could shape the ServiceNow digital experience.
Individual in this role will be focusing on following areas
Leadership:
Will lead the product strategy, prioritization, roadmap creation, requirements definition and overall experience within the assigned domain Will drive outcomes across the customer journey Will serve as the subject matter expert on an assigned domain Will define and drive features that are deployed across digital experiences Will build detailed business cases and advocate for new features to influence the prioritization of features within other product backlogs Demonstrated ability in delivering multiple features on time and with quality along with the ability to manage project goals, scope, timelines, risk across teams and stakeholders
Stakeholder Management:
Strategy:
Analytics skills:
- Will understand and advocate for market, customer, and stakeholder needs to ensure the creation of the right product functionality to deliver maximum value to customers and the business
- Will collaborate with other cross functional team members including design, analytics, development and digital acquisition team on building scalable solutions
- Will fulfill the duties of a product owner on an agile development team, including requirements definition, story writing, backlog prioritization, and feature roadmap creation
- Will partner with business stake holders and development teams to influence and align on objectives, scope, and requirement
- Able to interact with senior management on matters concerning the assigned domain
- Participate in regularly scheduled roadmap reviews with critical stakeholders to keep them up to date
- Strong communication skills with experience in driving the product narrative (internally and externally), conflict resolution and consensus-building
- Will lead the product strategy, prioritization, roadmap creation, requirements definition and overall experience within the assigned workstream
- Provide inputs into strategic framework to enhance the processes as and when needed
- Ability to switch the level of abstraction from the “big picture” strategy to micro-level details depending on the audience and context
- Assures adherence to budgets, schedules, work plans, and performance requirements within the domain
- Own product strategy for assigned domain to develop products roadmap and drive execution across the organization by developing relationships and making strategic tradeoffs
- Will create and constantly improve the experience and drive value through deep analysis and analytics
- Will maintain a product scorecard to measure and report on the success of the digital experience
- Will formulate and execute product experiments through a/b and multivariate tests to find product solutions
- Understand ServiceNow’s strategic and competitive position and deliver products that are recognized as best in the industry
- Integrate usability studies, testing approach, research, market, and competitive analysis into product requirements to enhance customer experience
Qualifications
- A minimum of 7-10 years of overall progressive experience in product management, managing product strategy and roadmaps in technology focused business
- 4+ years of experience developing product roadmaps and setting the strategic direction for the assigned domain
- Experience leading a product squad including design, analytics, QA, Scrum master and development team in an agile environment
- Experience developing the key performance indicators and driving insights through data analytics
- Experience managing digital experiences for customers in B2C/B2B across multi-channels
- Entrepreneurial spirit with track record for delivering results in fast-moving environments
- Bachelors or equivalent in Information systems, Business administration or related field
- Strong presentation and influencing skills and the ability to interact with executive level business and technical partners
- Experience with Adobe suite
Additional Information
ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at +1 (408) 501-8550, or [email protected] for assistance.
For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.