Instacart
Instacart, the leading grocery technology company in North America.
San Francisco, CA
Remote

Senior Product Manager - Ads, Syndication & Data

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We're transforming the grocery industry

Instacart is the North American leader in online grocery and one of the fastest-growing companies in e-commerce. Since 2012, we’ve been working towards creating a world where everyone has access to the food they love and more time to enjoy it together. 

Groceries delivered to your door in as little as an hour. It seems simple, right? Well, it’s more complex than that. From re-routing deliveries during snowstorms, to connecting customers with coupons and deals for their favorite brands, to updating over half a billion grocery data lines every night...our efforts bring Instacart closer to being the operating system for the grocery industry.

OVERVIEW

About Instacart Ads 

Instacart Ads help brands attract and engage customers at every stage of their shopping journey — from initial keyword search and aisle browsing through checkout. Our vision is to democratize the grocery store by offering brands of all sizes an equal opportunity to reach potential customers.

About the Ads Data and Syndication Team

Instacart offers Enterprise solutions to our retail partners to power their ecommerce experience. It is a strategic part of our company that allows us to align our incentives with our retailers. By powering the white-label experience of Costco, Wegmans and FoodLion, we help them grow their online presence, their online grocery market, and unlock unchartered experiences for customers.  The role of the ads syndication team is to create monetization products to complement our Enterprise solutions and help our retailers monetize e-commerce traffic on their website.  

We are looking to fill a key senior product role within the Ads Syndication team with someone who is excited by the opportunity to join a new high priority initiative in its very early stage to build an ads monetization solution for Retailers.  The scope of this role is fairly broad and encompasses defining the overall product including beautiful and innovative ad formats, retailer controls, yield optimization, performance reporting, online and offline sales data, insights and navigating the fascinating challenge of delivering a great user experience to users on the retailer’s site while maximizing monetization.  This person will be part of the Ads organization and collaborate extensively with all product and engineering owners within Ads and with the retailer facing Enterprise team. 

ABOUT THE JOB

  • Lead and drive our ads syndication vision, strategy and development.
  • Work closely with the ads team to develop beautiful and innovative search and display ad formats for retailers’ e-commerce websites.
  • Collaborate with the Enterprise team to build the right set of APIs so the ads appear seamlessly as part of the user experience on the retailer’s website
  • Work with the business team to develop the right commercial model for the product.
  • Identify the right measurement solution that leverages purchase data to provide closed loop reporting to the advertisers and retailers.
  • Identify ways in which we can create innovative data products for our CPG partners and retailers via appropriate data sharing means (portal, API, data clean rooms)
  • Work with Engineering, Design, Marketing and Sales, to build, test, and ship products
  • Maintain an active roadmap and regularly share updates with leadership and other stakeholders for this high visibility mission critical product.

ABOUT YOU

  • 8+ years experience in Product Management at a technology company.
  • 3+ years experience working on Ads Data
  • An understanding of search and display advertising technologies, familiarity with the ad tech echo system and leveraging data for targeting, measurement and insights for direct response and brand advertising
  • Experience working on publisher ad products and experience building and maintaining external facing API products is a huge plus. 
  • Experience delivering impactful products and features that are heavily informed by data as well as user research
  • Demonstrated ability to solve complex problems by crafting customer-first solutions and thinking from first principles
  • Proven ability to work cross-functionally in a highly collaborative, fast-paced environment and enjoy forming and building relationships with technical or commercial stakeholders.
  • Experience influencing the Executive Team members on key strategy and cross-functional initiatives

#LI-Remote

Accommodations & Accessibility

At Instacart, we strive to create an accessible and inclusive experience for all candidates. If you need assistance submitting an application through our career site due to a disability, please submit an Accommodations Request Form and someone from our team will reach out soon to see how we may be able to assist.

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What are Instacart Perks + Benefits

Instacart Benefits Overview

A job is just one of the ingredients in a full life. We believe in supporting our employees and their family’s overall health and wellness to support their whole life.

Wellness Tailored to You
Medical, dental, vision, retirement, life & disability coverage right alongside physical & mental wellness programs, memberships and stipends to keep you and your family feeling your best.

Work From Home Stipend
We help outfit your WFH setup so you can be your most productive while at home.

Flexible Time Off
We all recharge differently. Take the time you need with our flexible time off policy.

Family Building Benefits
No matter where you are in your family journey, we support you. Our plans cover modern family planning for all. We offer leave for all parents, flexible working schedules and an active Parents@ community.

Learning & Development
Whether you’re just starting your career or leading teams, we provide customized L&D programs to help you grow and an annual allowance to pursue your development.

Future Planning
We have you covered as you plan for your future. Student loan assistance through Peanut Butter, free Rocket Lawyer membership, SoFi & First Republic financial planning and more.

Community Connection
Support the communities you care about with volunteer weeks and get involved with our social impact program, Instacart Serves.

Instacart Express Membership
We help keep your fridge stocked. Unlock grocery discounts with our Instacart Beta app while testing our latest features.

Family
We believe in supporting every parent within the Instacart family. Paid parental leave, flexible schedules, a grocery credit, and sweet baby swag are offered to new parents. We aim to support parents returning to work with on-site Mother’s Rooms, our Parents @ ERG, and events like Bring Your Child to Work Day.

Food
We donut take food (or food puns) lightly at here Instacart. From giving all employees a free Instacart Express membership to celebrating milestones and cultural heritage months with food, to hosting a monthly AMA with our CEO called "the Scoop" (featuring scoops of ice cream), food is baked into our daily lives.

Culture
Volunteer in local community
Our social impact program, Instacart Serves, aims to nourish our communities by helping to remove barriers to food access and enrich the lives of our communities through an annual volunteer week.
Partners with nonprofits
Instacart is committed to supporting the communities we serve and we are proud to team up with our giving partner Feeding America to combat food insecurity.
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
As a company, we’ve adopted a set of guidelines for managers to help accommodate caregivers on their teams including offering flexible schedules and extra time blocks throughout the day.
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Our Executive team, led by CEO Fidji Simo, is 55% women
Mandated unconscious bias training
We require all Instacart employees to complete a mandatory unconscious bias training. Our employee resource groups have also partnered together to launch a diversity and training program.
Diversity manifesto
Diversity employee resource groups
At Instacart, we have five active Employee Resource Groups (ERGs): Nightshades (our Black ERG), Rainbow Carrots (our LGBTQ+ ERG), Saźon (our Latinx ERG), Parents@, and Women@.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
We offer 12 weeks of paid parental leave for employees who become parents (through birth, adoption, or foster care) to support them and their families as they take on their new role as a parent.
Family medical leave
Adoption Assistance
We provide Family Planning benefits for all types of families, including but not limited to fertility planning, surrogacy support, adoption services, care navigation, and reproductive technology.
Return-to-work program post parental leave
Company sponsored family events
We partner with our Parents@ community to host virtual events and programming for families such as cooking classes, arts and craft kits delivered, and magic shows over Zoom.
Vacation & Time Off Benefits
Unlimited vacation policy
Paid volunteer time
Paid holidays
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Company-sponsored happy hours
Relocation assistance
Home-office stipend for remote employees
We have a $600 stipend for outfitting your home office, as well as monthly phone & internet reimbursement.
Professional Development Benefits
Job training & conferences
We offer free Udemy subscriptions for every employee to allow them to develop new skills and foster existing ones by enrolling in a wide array of courses. We also have a dedicated L&D Team.
Tuition reimbursement
Lunch and learns
Promote from within
Continuing education stipend
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

Our programming and benefits are constantly evolving to meet the needs of our growing team. We introduce new benefits each year, and add new programs to celebrate cultural heritage, give back to the community, and celebrate our teams.

Our Instacart Serves social impact program is one of the most active across the company. We aim to nourish our communities by helping to remove barriers to food access and enriching the lives of our communities through an annual volunteer week of service, grocery donations, disaster relief, and giving campaigns.

The Instacart Serves program focuses support across 3 main areas:

- Food Insecurity: The majority of our philanthropic support is dedicated to helping to remove barriers to food access and hunger relief with our primary giving partner, Feeding America. We recognize that food insecurity disproportionately affects diverse communities and we also work to raise awareness for this growing inequity.

- Supporting Traditionally Marginalized Communities: We are committed to standing up for injustice and equity, supporting organizations that challenge economic justice, and uplifting traditionally marginalized communities.

- Disaster Relief: In the event of natural disasters which severely impact the communities we serve, we provide disaster relief through financial or grocery donations to centers and organizations supporting evacuees and first responders.

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