Sr. Program Manager, Talent Growth
Upwork ($UPWK) is the leading tech solution for companies looking to hire the best talent, maintain flexibility, and get more done. We’re passionate about our mission to create economic opportunities so people have better lives. Every year, more than $2 billion of work is done through Upwork by skilled professionals who want the freedom of working anytime, anywhere. Top companies connecting with extraordinary talent around the globe? Upwork is how.
The Freelancer & Agency Success team works to ensure that the world’s best talent can launch and grow successful businesses on Upwork. We work closely with Product, Operations, Marketing, and Data Science teams to attract, grow and retain top talent on the platform, and improve the talent journey. As Sr. Program Manager, Talent Growth, you will lead talent designation programs across the freelancer lifecycle, including our flagship Rising Talent and Top Rated programs, which help top talent get started and grow their earnings. You’ll play a key role in defining that lifecycle, from acquisition to long-term retention. You’ll also partner with our Talent teams to augment the in-product experience with high-touch services to help talent succeed.
Your Responsibilities:
Lead the Rising Talent and Top Rated programs; become the authority on their metrics, and constantly find opportunities for improvements and implement them
Analyze quantitative and qualitative data through research and Data Science to segment and prioritize the talent population
Develop program vision and design, including qualification criteria and rewarding perks, and marketing strategy
Work closely with Premium Services team to assess talent, and to develop and execute innovative high-touch services to help talent succeed
Lead program launches and campaigns, working with Operations and local community engagement teams to support rollout
Partner with Product to improve the user experience and deploy programs in-product
Partner with Marketing to run program communications and improve merchandising and promotion of top talent
You’re a strong leader with a track record of leading projects end-to-end -- establishing goals, developing project plans, influencing others to act and holding them accountable for results
You have excellent analytical skills, including advanced Excel skills, with the ability to generate insights and action plans from data; SQL proficiency is a strong plus
You have at least 3 years of experience in large-scale Customer Success/Segmentation, Marketing Strategy, Program/Project Management, or Management Consulting
You find opportunities to impact metrics, evaluate and prioritize approaches, and take ideas from concept to execution
You’re not afraid to roll up your sleeves and dive into the details that others may miss
You can track multiple work-streams and lead a program with many moving parts
You have a sense of urgency, initiative, and persistence
You love variety, you're excited by change, and you enjoy experimentation
Come change how the world works.
At Upwork, you’ll shape talent solutions for how the world works today. Whether you are working from our offices in San Francisco, Santa Clara, and Chicago or are part of our globally distributed team, we are all in this together creating exciting remote work opportunities for a world of professionals. Our vibrant culture is built on a common mission and shared values. As we create economic opportunities so that people have better lives, our employees inspire a boundless future of work, build amazing teams, put our community first and have a bias towards action. We encourage team Upwork to bring their whole selves to work through learning and development opportunities, mentorship, and employee resource groups. All that and amazing benefits too? We’ve got you covered including the favorite Work online Wednesdays. Check out our Life at Upwork page to learn more about the employee experience.
Upwork is proudly committed to recruiting and retaining a diverse and inclusive workforce. As an Equal Opportunity Employer, we never discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.