Similar Jobs at SoFi
Employee Applicant Privacy Notice
Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
The role
As Staff UX Writer, it will be your responsibility to shape the future of personal finance by delivering a consistent SoFi voice throughout the experience, establishing content frameworks that set a high standard for excellence and collaborating with a multi-disciplinary set of stakeholders. You’ll focus on one or more product areas, alongside the Designers, Researchers and larger team for that area. Additionally, you’ll coordinate with other UX Writers, Marketing Writers, and teams to bring the best holistic experience to life for our members.
In this role you’ll be primarily responsible for all content across our oldest and most established business unit, Borrow — as well as key cross-business unit efforts such as onboarding. Borrow’s mission involves creating seamless, informative and intuitive experiences across a large suite of loan products used by people in their journey of “getting their money right”. Our expanding loan products suite helps people across various stages of their lives and financial needs, across two key milestones: applying and managing their payments.
SoFi has achieved significant growth, with ambitious plans ahead, but to continue this growth we need great talent. And that starts with you.
Responsibilities
- Drive content creation across a number of concurrent work streams within one or more product areas including new features, improvements and optimizations.
- Establish and maintain content style guides and repeatable content frameworks.
- Collaborate closely with Designers, Researchers, Marketing Creatives and Brand Strategists to iterate and drive clear solutions that bring SoFi’s voice to live in product.
- Develop effective solutions based on research, member insights, and industry best-practices (across finance and tech)
- Present content solutions and clearly communicate design intent through documentation and presentations
- Collaborate with other content designers working on other product areas to drive alignment and consistency across the entire user experience
- Share work early and often for wide visibility and alignment
Qualifications and Experience
- 8+ yrs experience of experience working in product design/UX roles
- Strong point of view on voice, tone, formatting, etc.
- Ability to leverage and work with a wide range of tools (ie Figma, Witer.AI, CMS’s, Github, etc)
- Expertise in content design best practices across software products
- Strong collaboration skills across cross-functional teams including product management, engineering and marketing
- Ability to translate user research, user needs and product data to make informed design solutions
- Track record for delivering end to end solutions with cohesive language and patterns, from initial concepts to launch
- Experience presenting work and rationale to senior leadership and advocating for user needs in the context of business goals
- Experience working in a highly collaborative, fast-paced, agile environment using tools like Jira and Confluence
- A portfolio URL or PDF to submit with application with examples of content designer
Even better
- Experience working on financial products
- Experience working on content guidelines and frameworks
- Experience working on multi-phased, long-term initiatives
SoFi San Francisco, California, USA Office





Our new headquarters opened in 2019. The office provides an open work environment, an all-hands area, a café, library, coffee points on every floor, and executive conference rooms. The game room and roof-top lounge area provide space to take a break and look at the incredible downtown view.
What you need to know about the San Francisco Tech Scene
Key Facts About San Francisco Tech
- Number of Tech Workers: 365,500; 13.9% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Google, Apple, Salesforce, Meta
- Key Industries: Artificial intelligence, cloud computing, fintech, consumer technology, software
- Funding Landscape: $50.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Sequoia Capital, Andreessen Horowitz, Bessemer Venture Partners, Greylock Partners, Khosla Ventures, Kleiner Perkins
- Research Centers and Universities: Stanford University; University of California, Berkeley; University of San Francisco; Santa Clara University; Ames Research Center; Center for AI Safety; California Institute for Regenerative Medicine