Brand impressions — positive and negative — are often made in times of duress. The pressure is on for companies to strike a delicate balance between keeping their brand top of mind while also being sensitive to what their audience is going through. That’s why we’ve gathered a group of branding experts to discuss the following topics during our next webinar:

• How storytelling can build a connection with your ideal audience
• Impactful strategies for telling your brand story in turbulent times
• Tips for delicately keeping your company top of mind while also showing empathy to your audience