The Marketing Operations Specialist will be a core member of Marketing Operations and will work throughout our marketing tech stack. You will be responsible for troubleshooting, documenting, and optimizing key workflows that help launch integrated campaigns at scale, score leads to pass to sales, and manage system integrations and database health. This role will report to the Director, Marketing Operations, and will be partnering with internal stakeholders from Sales, Demand Generation, and Business Systems to generate prospects across all marketing channels. You will work on the engine that enables the marketing and sales teams to align on the same goals and to maximize our qualified leads and opportunities.

The Marketing Operations Specialist possesses strong technical expertise as well as a strong understanding of working with large data sets, multiple integrations and tying it all together. You will be an operational expert with an affinity towards operational excellence and a problem solver that helps keep our business moving.

Responsibilities:

• Define and continuously refine end-to-end campaign processes from the intake and planning in Wrike to QA and launching in Marketo
• Manage the support ticketing process for prioritizing internal requests and system issues from multiple stakeholders
• Identify, prioritize, and troubleshoot system issues by working within the systems (Marketo, Salesforce, 6sense) with the help of the Marketing Operations and Business Systems teams
• Build, manage, and update system documentation for workflows and processes across our entire marketing technology stack

Requirements:

• 1+ years of experience in a Marketing Operations, Demand Generations, or Systems team.
• 1+ years of hands-on experience with Marketo and Salesforce
• Admin/Expert knowledge of Project Management/Collaboration tool such as Wrike
• Strong oral and written communication skills
• Inquisitive and process-oriented with a focus on leveraging data to optimize campaign performance for opportunity creation

Nice to Have:

• Marketo Certified Expert