Senior Marketing Analyst
Role Description
As a Marketing Analyst, you support the marketing team — supporting reporting and experimentation work across the wide range of touch points including paid media, mobile marketing and email. We’ll look to you to work with Dropboxers across marketing, data engineering, data science, financial planning, and IT systems to produce insights from Dropbox’s complex data environment and drive impact for Dropbox. In turn, you will be a key thought partner in making strategic data-driven decisions about marketing.
Responsibilities
- Act as an embedded analytics partner for the marketing team
- Ensure your numbers are air-tight by performing individual quality control, checking with relevant data owners, and cross-referencing findings against secondary sources
- Support and drive interpretation, socialization and adoption of operational marketing reports
- Extract insights on behavior of audience segments acquired through campaign data using analytics tools, data platforms, and internal databases
- Surface analytical insights: proactively investigate root causes of aberrant data, and identify opportunities for optimization
- Support design and implementation of experimentation necessary to improve channel efficiency, drive growth, and inform marketing investment decisions
Requirements
- 4+ years experience with complex data analysis, visualization, and dashboards as part of full-time work, college coursework, personal projects, internships, or research
- Good experience writing SQL queries
- Able to proactively engage with business stakeholders
- Knowledge and interest in marketing tactics, including campaigns and marketing channels such as field marketing, SEM, Display, and Email
- Knowledge of probability and statistics. Applied experience in experimentation design, A/B testing and/or probabilistic modeling a plus.
- Bachelor's or Master’s Degree in Computer Science, Math, Statistics, Engineering, Economics, Business, or related discipline
Total Rewards
At Dropbox, we strive to be a great place for all Dropboxers to grow and be recognized for that growth. This job posting reflects broad requirements, and represents two potential levels of role. Through our assessment process, we will identify your level that ties to compensation based on your experience and technical expertise along with the scope of the role.
For candidates hired in Colorado, the expected salary/On-Target Earnings (OTE) range for the role is $101,200 - $119,100 - $137,000 if you are assessed at the IC3 level. If you are instead assessed at the IC2 level, the expected salary/On-Target Earnings (OTE) range for the role is $83,100 - $97,800 - $112,500.
This salary/OTE range represents the low, middle, and high end of the salary or OTE (Sales roles) range for this position, and is subject to change. To determine a Dropboxer’s starting pay we carefully consider a variety of factors, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal parity. This position may be considered a promotional opportunity.
Salary/OTE is just one component of Dropbox’s total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:
- Competitive medical, dental and vision coverage
- (US Only) Competitive 401(k) Plan with a generous company match and immediate vesting
- Flexible Time Off/Paid Time Off, paid holidays, 11 Company-wide PTO days, Volunteer time off and more
- Protection Plans including; Life Insurance, Disability Insurance and Travel benefit plans
- Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food & groceries, and much more
- Parental benefits including; Parental Leave, Child and Adult Care, Day Care FSA (US Only), Fertility Benefits (US Only), Adoption and Surrogacy support and Lactation Support
- Mental Health and Wellness benefits
- Free Dropbox space for your friends and family
Additional benefits details are available upon request.