Senior Marketing Analyst, CRM
Join a movement in which everyone can win. We started a movement in which everyone can win – shoppers, retailers, society and every person on our team. To play fair, trust people and reward them for doing the right thing. We see and feel the impact of our work as more and more people gain financial freedom and retailers grow across the globe.
Founded five years ago in Sydney, Australia, Afterpay has over 11 million active customers globally and more than 64,000 of the world’s best retailers around the world including Anthropologie, Revolve, DSW, GOAT, Finish Line, Levi’s, Mac Cosmetics, Ray-Ban and many others. Afterpay is on a mission to power an economy in which everyone wins. Afterpay is completely free for customers who pay on time – helping people spend responsibly without incurring interest, fees or extended debt.
Afterpay empowers customers to access the things they want and need, while still allowing them to maintain financial wellness and control, by splitting payments in four, for both online and in-store purchases. Afterpay is deeply committed to delivering positive outcomes for customers. We are focused on supporting our community of shoppers. We trust in the next generation and share a vision of a more accessible and sustainable world in which people are rewarded for doing the right thing.
The Opportunity
As a Senior Marketing Analyst on Afterpay's Risk and Analytics team, you'll be responsible for lifecycle marketing measurement across major CRM channels including email and push notifications, as well as designing and evaluating A/B tests to derive strong insights and provide decision support.
We are much more than our job descriptions, but here’s where you will begin….
• Build and analyze dashboards and reports to empower operational and exploratory analysis, evaluate and define key metrics
• Find actionable consumer insights through retention analyses, funnel analysis, and user segmentation
• Utilize excellent communication skills to clearly distill the essence of your technical work to audiences of all levels and across multiple functional areas.
Who are you? (Qualifications)
Like us, you’ll be deeply committed to delivering positive outcomes for customers and passionate about shaping the future of Afterpay. You like to keep it real with your actions, be brave with your decisions, do the right thing for all our stakeholders and shape the future with excitement.
• Bachelor’s degree in quantitative or engineering domain
• 3-5 years of work experience in an analytical role involving data extraction, reporting, and analysis
• 2+ years of the relevant marketing analytics experience
• Experience working with very large data set and data querying language (e.g. SQL/Python)
• Work experience with data visualization tools like Tableau, Looker, or Power BI
• Passion for finding insights in data and driving change based on those insights.
Preferred Qualifications
• Experience with lifecycle marketing (CRM) analytics
• Experience and knowledge in experiment design and A/B testing
• Experience and knowledge in attribution and incrementality
• Experience in independently managing complex projects.
• Exceptional communication skills; ability to simplify and present complex analytical concepts to an executive audience.
• Excellent analytical, quantitative, and interpersonal skills; impeccable attention to detail.
How we reward you. We have a pay for performance culture so you can expect to be rewarded for high performance. We pride ourselves on fairness and offer a competitive total reward package made up of salary, incentives and benefits including the opportunity to enroll in our share matching plan.
We have a strong focus on health and wellbeing at Afterpay as we aim to support you to succeed in both your career and personal lives, such as providing employees with a corporate membership to Headspace. We offer a wide range of insurance programs so you have the flexibility to choose what is best for you. Afterpay covers 100% of the employee cost and 75% of the cost of your dependents.
We value diversity and a collaborative and inclusive environment where everyone feels they belong is important to us.
How to Apply: We don’t know what the future holds. That’s the exciting part; we show up and make it happen. If you’re brave, if you’re committed to doing the right thing and excited by this opportunity, click apply now!
Afterpay is continuing to hire for all open roles with all interviewing and on-boarding done virtually due to COVID-19. All new team members, in addition to current staff, will temporarily work from home until it is safe to return to our offices.